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The Effect of Competence and Competitive Strategy on Performance in Special Hospitals and the Moderating Effect of the Business Environment
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 Title & Authors
The Effect of Competence and Competitive Strategy on Performance in Special Hospitals and the Moderating Effect of the Business Environment
Ryu, Hwang-Gun; Jang, Won-Hyuk;
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 Abstract
Objectives : This study explored ways to identify factors that have competitive advantages and achieve high performance by investigating the influence of competence and competitive strategy on the performance and moderating effect of the business environment within special hospitals. Methods : A total of 80 specialized hospitals participated in the study. A multiple regression analysis was carried out by configuring sub-factors for each factor, and a hierarchical regression analysis was conducted with interaction terms as independent variables. Results : Among the competence factors of special hospitals, the competence of hospital staff and business management had a significantly positive (+) effect on the internal performance, and the competence of the marketing management had a significantly positive (+) effect on the external performance. Conclusions : The findings of this study suggest that in the rapidly changing health care environment, special hospitals should select and focus on competitive strategies and competency factors required to ensure competitiveness and achieve high performance, and based on this, need to seek integrated strategic management measures.
 Keywords
Special Hospitals;Competence;Performance;Business Environment;Competitive Strategy;
 Language
Korean
 Cited by
1.
전문병원 지정이 재무성과에 영향을 미치는 요인에 관한 연구 : 전문병원제도 시행전후 비교,김문겸;김순철;조임수;

보건의료산업학회지, 2016. vol.10. 1, pp.13-26 crossref(new window)
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