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Effects on the System, Contents, and Service Quality of e-book User Purchase
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  • Journal title : Journal of Digital Convergence
  • Volume 14, Issue 1,  2016, pp.141-150
  • Publisher : The Society of Digital Policy and Management
  • DOI : 10.14400/JDC.2016.14.1.141
 Title & Authors
Effects on the System, Contents, and Service Quality of e-book User Purchase
Na, Yun-Bin; Lee, Seoung-Ha; Myeong, You-Jin; Jo, Se-Ran;
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The e-book technology is developing day by day with the expansion of e-ink technology. However, consumers` complaint over contents which are relatively deficient compared to paper book, the issue of compatibility of file between bookstores is not improved as yet. This means that present e-book market needs study in the viewpoint of consumer who intend to accept requirement of market instead of viewpoint of technical development. Thus, this study intends to measure the quality of three main attributes such as system, contents and service based on IS Success Model which compose e-book to identify the influence on readers` purchase intention. Result, System quality is to device purchase intention, and Contents quality is to e-book pruchase intention, it showed a significant damaging effect on.
e-book;System;Contents;Service;Quality Measure;
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