K. S. Lee, "The Korean Wave and the Cultural Proximity in East-Asia," Culture Industry and Cultural Capital, Feb. 2005, pp. 111-121.
E. K. Yang, "A Study on the Trade of Trendy Drama in East Asia," Studies of Broadcasting Culture, vol. 56, 2003, pp. 197-220.
Y. Cho, "Desperately Seeking east Asia amidst the popularity of South Korean pop culture in Asia," Cultural Studies, vol. 25, no. 3, 2011, pp. 383-404.
M. K. Kim, "Assessment of Cultural Proximity and the Type of Korean Television Programs in Asian Market: Focus on Storyline of Korean Drama," Asian Communication Research, vol. 2, 2004, pp. 51-66.
I. Oh and G. S. Park, "From B2C to B2B: Selling Korean Pop Music in the Age of New Social Media," Korea Observer, vol. 43, no. 3, 2012, pp. 365-397.
Y. K. Park, "Programming Strategy for Audience Segmentation and Specialization of Channels in China: Case of China Central Television," vol. 14, 2002, pp. 273-303.
D. Shim, "Hybridity and the Rise of Korean Popular Culture in Asia," Media Culture Society, vol. 28, no. 1, 2006, pp. 25-44.
W. Ryoo, "Globalization, or the Logic of Cultural Hybridization: The Case of the Korean Wave," Asian Journal of Communication, vol. 19, no. 2, 2009, pp. 137-151.
S. J. Kim, "Understanding the Concept of Hybridity in the Flows of Popular Culture Products in East Asia," Korean Journal of Journalism & Communication Studies, vol. 50, no. 1, 2006, pp. 115-136.
S. H. Sohn, "Local Context and Global Fandom of Hallyu Consumption: The Case of Korean Connection in France," Journal of Media Economics & Culture, vol. 10, no. 1, 2012, pp. 45-85.
K.S. Lee, "The Transnational Consumption of Korean Television Drama and the Development of Fandom: The Analysis of Chinese On-line Community of Moon Embracing the Sun," Media, Gender & Culture, vol. 23, 2012, pp. 177-209.
D. Shim, "Korean Wave, Korean Drama, and Women's Fandom," Journal of Broadcast Engineering, vol. 12, no. 5, 2007, pp. 414-422.
S. O. Kim and M. J. Chun, Analysis of Internet Industry Open Trend in China, Korea Information Society Development Institute, 2013.
Korea Creative Content Agency, Contents Industry Trend of China, vol. 14, 2013.
CNNIC, Statistical Report on Internet Development in China, 2014. http://www.cnnic.net.cn/hlwfzyj/hlwxzbg/hlwtjbg/201403/P020140305346585959798.pdf.
T. E. Ruggiero, "Uses and Gratifications Theory in the 21st Century," Mass Communication & Society, vol. 3, no. 1, 2000, pp. 3-37.
E. Katz, J. G. Blumler, and M. Gurevitch, "Uses and Gratifications Research," Public Opinion Quarterly, vol. 37, no. 4, 1973, pp. 509-523.
A. M. Rubin, "Ritualized and Instrumental Television Viewing," Journal of Communication, vol. 34, no. 3, 1984, pp. 67-77.
A. R. Sun, A study on Cultural Proximity, Viewing Motivations and Watching Behavior of Korean Audiences of Japanese TV Dramas, master's thesis, Ehwa Womans Univeristy, 2010.
M. K. Ko, A Study on Relation between Viewing Korean Television Dramas' Behavior and Attitude toward Korean Wave: with Focus on China University Students, master's thesis, Ehwa Womans Univeristy, 2006.
K. Miura, A Research on Japanese Females' Korean Drama Consumption: Based on Motivation, Behavior and Satisfaction as Prime Determinants, master's thesis, Ehwa Womans Univeristy, 2012.
X. Li, A Study on Chinese College Students' Viewing and Effect of Korean Dramas: Focused on Viewing Motivations, Programs Evaluation, and Korean Image and Attitudes, master's thesis, Hanyang Univeristy, 2009.
E.H. Soh, A Study on Relation between Cultural Proximity of Audiences and Watching Behavior of American Broadcasting Programs: with Focus on College Women, master's thesis, Ehwa Womans University, 2007.
K. X. Cai, A Study on the Motive to Watch Korean Drama among Young Chinese and the Association with the Image of Korea, master's thesis, Kookmin University, 2006.
Korea Creative Content Agency, Contents Industry Trend of China, vol. 7, 2014.