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A Study on Evaluation Indices for Testing PoP of Mobile Phones
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 Title & Authors
A Study on Evaluation Indices for Testing PoP of Mobile Phones
Ko, Seoung-Gon;
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Products and/or services should be objectively verified in terms of the technological and use-conditional considerations before entering a market. Every organization or company tries to find the better procedure and method for checking the core needs of customers based on their experience in the market and looks for continuous ways to evaluate the power of products and services(PoP). They also prefer the overall evaluation of indices that could reflect various customer needs, rather than a separate evaluation index for each characteristic of the product or service. S. Ko (2008) proposes a Multi-characteristics Sigma Level(MSL) that can simultaneously evaluate many characteristics of a product or service. In this research, using MSL and a new Blue Ocean Index(BOI), an application of NPS, mobile phone field test is considered from a practical and statistical point of view.
MSL;BOI;Six Sigma management;sigma level;multi-characteristics sigma level;concentration;blue ocean index;mobile phone field test;
 Cited by
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