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A Study of Family Values on Newspaper Articles in May as 'Family Month'
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 Title & Authors
A Study of Family Values on Newspaper Articles in May as 'Family Month'
Kim, Minjee; Jun, Mikyung;
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This study aims to find out tendencies of transition of family values in newspapers which were published in May. The study was conducted on content analysis of Chosun and Donga daily newspapers in odd dates of May from 1970 to 2014. Based on preceding research, family values were classified into sub areas such as 'Value of Family,' 'Value of Marriage,' 'Value of Children,' 'Value of Filial Piety' and 'Value of Sex Role.' The collected articles were classified into five sub areas. This study collected 288 articles considering overlap count. According to the study, the newspapers seem to be interested in 'Value of Family' and 'Value of Children', but not 'Value of Marriage'. And academic, social, political efforts to improve family life or raise a necessity to change family values can evoke mass media's interest about family values. Meanwhile, some newspaper articles appear to support an opinion that 'The Healthy Families Act' postulates a claim like 'the traditional family is a normal family'. It seems that newspapers misunderstood about 'The Healthy Families Act.' So we should judge what is more right between two opinions because mass media can reconstruct reality. The tendency of transition of family values is actually slight or the tendency of family values in newspapers cannot show actual family values. Moreover, we have to reconsider that highlighting just 'paternity' can make men overlook other roles in the household like caring for children or cleaning.
Family values;Family month;Family-related anniversaries;Newspaper articles;Content analysis;
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