Effects of Small Monitor Size of DMB Phone and PMP on Viewers' Information Processing Process of Contents

DMB폰과 PMP의 작은 화면 사이즈 특성이 영상콘텐츠에 대한 정보처리과정에 미치는 영향

  • 최이정 (한남대학교 멀티미디어학과)
  • Published : 2007.05.28


The recent developments of audio/video technology in the ubiquitous media have resulted in a variety of formal feature such as screen sizes for media and the new viewing environment can alter television viewers' experience of mediated communication. So the concern about formal feature of media itself is increasing in the recent media effects studies. From this point of view, this study is conducted to test the effect of the different monitor size of DMB Phone(2'1"), PMP(4'3") and PC monitor(19') on the viewers' memory and emotion of content by experimental research. The results showed that the effect by monitor size on the view's memory and emotion is significant. And watching moving image on a bigger monitor resulted in better memory of visual message elements contained in the content and more favorable emotion of the content.

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