- Volume 5 Issue 2
The purpose of this study is to discuss the mythic qualities of television culture. The basic assumption for the study is that to enrich our understanding of television culture in terms of its mythic qualities will be helpful to those who are interested in the production and the studies of television contents in developing their creative ideas. The study discusses the theoretical conceptions of myth and ritual and their applicability to the study of television culture from the multi-disciplinary perspective. So, it deals with significant theoretical works by a number of great contemporary social or cultural thinkers including Carey, Cassirer, Durkheim, van Gennep, Turner, and Eliade. After all, the result of the study identifies three key features of mythic qualities of television culture including 'commonsensicalness,' 'emotionalness,' and 'mediatorialness.'
- J. W. Carey, "Mass Communication and Cultural Studies," in J. W. Carey, Communication as Culture: Essays on Media and Society, New York: Routledge, 1989, pp. 37-68.
- M. Breen & F. Corcoran, "Myth, Drama, Fantasy Theme, and Ideology," in B. Dervin & M. J. Voigt (eds.), Progress in Communication Science, Vol. VII, Norwood, NJ: Ablex Publishing, 1986, pp. 195-223.
- R. Silverstone, The Message of Television: Myth and Narrative in Contemporary Culture, London: Heinemann Educational Books, 1981, pp. 79-82.
- A. Gramsci, Selections from the Prison Notebooks (eds. Q. Hoare and G. Nowell-Smith), London: Lawrence & Wishart, 1971, p. 326.
- J. W. Carey, "A Cultural Approach to Communication," in J. Carey, Communication as Culture: Essays on Media and Society, New York: Routledge, 1989, pp. 13-36
- M. Breen & F. Corcoran, "Myth in the Television Discourse," Communication Monographs, Vol. 49(June), 1982, pp. 127-136 https://doi.org/10.1080/03637758209376076
- E. Cassirer, The Philosophy of Symbolic Forms (trans. R. Manheim), New Haven: Yale University Press, 1955.
- E. Cassirer, An Essay on Man, New York & London: Yale University Press, 1944.
- E. Cassirer, The Myth of the State, New Haven: Yale University Press, 1946.
- E. Cassirer, An Essay on Man, pp. 83-84.
- E. Cassirer, The Myth of the State, p. 43.
- E. Cassirer, The Myth of the State, p. 37.
- R. Collins, Three Sociological Traditions, New York: Oxford University Press, 1985, pp. 119-179.
- E. Durkheim, The Elementary Forms of the Religious Life, New York: The Free Press, 1915(1965).
- A. van Gennep, Rites of Passage, London: Routledge & Kegan Paul, 1960.
- V. Turner, The Ritual Process, Ithaca, NY: Cornell Paperbacks, 1969.
- V. Turner, The Ritual Process, p. 95.
- V. Turner, The Ritual Process, p. 96.
- R. Silverstone, Television and Everyday Life, London & New York: Routledge, 1994, pp. 165-170
- C. Barker, Cultural Studies: Theory and Practice, London: Sage, 2000, p. 60
- M. Eliade, Myths, Dreams, and Mysteries (trans. P. Mairet), New York: Harper & Row, 1960.
- V. Turner, The Ritual Process, pp. 94-130.
- M. Eliade, Myths, Dreams, and Mysteries, pp. 61-66.
- J. Campbell, The Hero with a Thousand Faces, Princeton, NJL Princeton University Press, 1949.