Sucess Factor of 3D Movie "Avatar" and the Possibility Analysis of the Korean 3D Contents

아바타 3D영화의 성공요인과 한국형 3D 콘텐츠의 가능성 분석

  • 조병철 (동아방송예술대 방송콘텐츠학부 영상제작과)
  • Received : 2010.07.13
  • Accepted : 2010.09.16
  • Published : 2010.09.28


Many research works are actively being done due to the 3D contents production technology for global competition through the world. In korea, many experts have taken notice of high quality 3D movies produced by Hollywood. Recently, 3D movie "Avatar" advanced 3D computer graphics based digital production technology is heavily influencing the contents industry in global market. Therefore, In this paper, the success factor of "Avatar"has to be analyzed. Also, the analysis of 3D contents production environment of the domestic and Hollywood is performed. Based on that, we analyzed the factors of threat and opportunity of the Korean 3D contents. Also, Based on the statistical data analysis of the korean film commission, favorable reactions of the korean movie and the government's powerful policy direction, we proposed the successful possibility of the korean 3D contents.


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