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Influence of Social Standing of Adolescents to Social Activity on Online

청소년의 사회적 네트워크에서의 지위(social standing)가 온라인 사회적 활동(social activity)에 미치는 영향 연구

  • 옥경영 (숙명여자대학교 소비자경제학과) ;
  • 홍재원 (동서대학교 경영학부)
  • Received : 2012.04.17
  • Accepted : 2012.05.17
  • Published : 2012.05.28

Abstract

This study is identifying a social standing on adolescents' social network in offline and how the social standing influence to online social activity. For the purpose, we explore two research questions. First, How the adolescents' social standing present in their offline social network? Second, How the adolescents' social standing influence to online social activity? Using data, we first visualized 5 social network of adolescents, and deducted each ego networks and global network. Also we investigated causality between social standing and social activities. The result showed adolescents' social tie and social gregariousness influence to social activity width and depth in ego network. Based on these findings, we discussed some implications, limitations, and future direction.

Keywords

Social Network;Social Standing;Social Tie;Gregariousness;Online Social Activity

Acknowledgement

Supported by : 한국연구재단

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