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Content Analysis of Newspapers' Travel News

신문의 관광보도 내용분석

  • 박조원 (한양대학교 신문방송학과)
  • Received : 2014.08.11
  • Accepted : 2014.09.12
  • Published : 2014.11.28

Abstract

Recently, media's attention to tourism is enhanced, and the proportion of tourism related content is increasing. Hence, the present study performed a content analysis of the travel news stories in major Korean newspapers to figure out the current state of travel journalism. A rotation sampling method was employed, and 53 days in 2013 were selected. Main coding categories were type, theme, and writer of the news stories and the degree of promotional information in the news stories. Differences among newspapers and the degree of inclusion of the promotional information according to news types and themes were analyzed. Analyses revealed the differences among newspapers and the degree of inclusion of promotional information was different according to the news types and themes. On the basis of the findings, problems of the travel journalism were identified, and possible measures to solve the problems were discussed.

Keywords

Travel News;Travel Journalism;Tourism Related Media Content;Content Analysis

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