Application of Bushou in Contemporary Chinese Poster Design

부수를 활용한 중국 포스터디자인 연구

  • 류처 (동서대학교 일반대학원 디자인학과) ;
  • 장주영 (동서대학교 일반대학원 디자인학과)
  • Received : 2017.04.24
  • Accepted : 2017.05.31
  • Published : 2017.08.28


For designers, Chinese characters are featured as its unique cultural connotation and the inheritance of information. In visual designs, the beauty of Bushou in form, especially its potential forms, plays an important role and has been applied in various modern designs. There are analyses focused on radicals' roles, as well as its performance and design principles in modern posters in order to figure out how radicals are inherited and developed in posters. Additionally, these researches are conducted to recognize the cultural values of the visual linguistics of Bushou. In this paper, collating of the history and structure of Chinese characters, along with the history, function, classification and meaning of Bushou has been conducted through the method of literature research. The function of Bushou and its potential visual performance means, as well as the objective laws are summarized by analyzing Bushou posters.


Chinese Character;Bushou;Poster Design;Application of Bushou


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