The Effects of Entrepreneurs' Perceived Norm and Self-Efficacy on Entrepreneurial Intention : Focusing on the Mediated Effect of Entrepreneurial Resilience

창업가의 지각된 규범과 자기효능감이 창업의도에 미치는 영향 : 창업가적 탄력성의 매개효과를 중심으로

  • 김완기 (호서대학교 일반대학원 테크노경영학과) ;
  • 서상혁 (호서대학교 일반대학원 테크노경영학과)
  • Received : 2018.07.10
  • Accepted : 2018.08.28
  • Published : 2018.12.31

Abstract

Entrepreneurial resilience is one of the core competencies that young entrepreneurs should own. However, compared to its importance, related studies about this topic are rare, especially in Korea. Therefore, this study, for empirical analysis, included resilience to the research model expanding existing research. The purpose of this study is to identify the direct effects of perceived norms of young entrepreneurs, entrepreneurial self-efficacy, and entrepreneurial resilience on entrepreneurial intentions, and to identify the mediated effects between perceived norm, entrepreneurial self-efficacy, and entrepreneurial intention. The data used in this research were collected through questionnaires from 443 potential young entrepreneurs. Our experimental result show that social norm and entrepreneurial self-efficacy were positively related to entrepreneurial resilience. Moreover, personal norm, entrepreneurial self-efficacy, and entrepreneurial resilience were statistically significant on intention of entrepreneurial. As a result of the indirect effect, entrepreneurial resilience mediates the relationship between social norms, entrepreneurial self-efficacy, and entrepreneurial intention. Finally, this research has significant meaning because it shows the importance of entrepreneurial resilience to entrepreneurial intention of young entrepreneurs. However, the limitation of this study relates to the restriction of sample in certain regions and universities.

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