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A Study on the Effect of ADHD-like Behavior and Schema of Youth Generation on the Entrepreneurial Orientation and Entrepreneurial Intention

청년세대의 주의력결핍성향(ADHD성향)과 스키마(Schema)가 기업가지향성과 창업의도에 미치는 영향에 관한 연구

Kim, Young-Su;Jeong, Hoi-Do
김영수;정회도

  • Received : 2019.03.08
  • Accepted : 2019.03.19
  • Published : 2019.03.28

Abstract

Many studies of entrepreneurship have focused on positive characteristics such as self-efficacy and self-leadership. However, recent studies are being conducted to find out effects of negative characteristics on entrepreneurship, such as ADHD-like behavior. This study investigated the impact of ADHD-like behavior on Entrepreneurial Orientation(EO) and Entrepreneurial Intention(EI). In addition, this study investigated the impact of schema related to opportunity recognition and entrepreneurial alertness on EO and EI. Data were collected from youth generation in Korea through online survey. The results show that the ADHD isn't significant for both risk-taking and innovativeness, but it has negative impact on pro-activeness. On the other hand, Schema has positive impact on all EO and EO has positive impact on EI. As a results, The higher ADHD-like behavior, the lower pro-activeness. Therefore ADHD-like behavior could lower EI through pro-activeness. However, Schema has positive impact on all EO, which has positive impact on EI.

Keywords

Youth Generation;ADHD;Schema;Entrepreneurial Orientation;Entrepreneurial Intention

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