The Impact of Entrepreneurial Personal Characteristics and Social Entrepreneurship on Social Entrepreneurial Intention

창업자의 개인적 특성과 사회적기업가정신이 사회적기업 창업의도에 미치는 영향

  • Jo, Hyejung (Dongseo Engineering Corporation) ;
  • Kim, Mi Ri (College of Business Administration, Sogang University)
  • Received : 2020.08.24
  • Accepted : 2020.10.28
  • Published : 2020.10.31


The purpose of this study is to examine the effects of personal characteristics and social entrepreneurship on social entrepreneurship intention, and to determine whether the moderating effect of gender influences on the relationship between personal characteristics and social entrepreneurship. In order to achieve these research objectives, the personal characteristics affecting social entrepreneurship were identified with moral obligation, self-efficacy, and emotional intelligence. Also, prior studies on social entrepreneurship and social enterprise entrepreneurship intention were reviewed. As a result of the study, we find that moral obligation, self-efficacy, and emotional intelligence all had a positive effect on social entrepreneurship. Second, social entrepreneurship had a positive effect on social enterprise entrepreneurship intentions. Third, analyzing the moderating effect of men and women in the relationship between personal characteristics and social entrepreneurship, it was found that there was a difference in the value of the path coefficient representing the relationship between moral obligation and social entrepreneurship. However, there was no moderating effect in the relationship between self-efficacy, emotional intelligence, and social entrepreneurship by gender. Therefore, this study is expected to serve as a reference for people who want to start a social enterprise in the future to verify their characteristics and use them as a way to improve their social entrepreneurship.

본 연구는 사회적기업을 창업하는데 있어서 창업자의 개인적 특성과 사회적기업가정신이 사회적기업 창업의도에 미치는 영향을 알아보고 개인적 특성과 사회적기업가정신의 관계에서 성별의 조절효과를 규명하고자 한다. 이러한 연구목적을 달성하기 위해 사회적기업가정신에 영향을 미치는 개인적 특성을 도덕적 책무, 자기효능감, 감성지능으로 규명하고 사회적기업가정신과 사회적기업 창업의도에 대한 선행연구들을 검토하였다. 연구 결과 첫째, 도덕적 책무, 자기효능감, 감성지능은 모두 사회적기업가정신에 긍정적인 영향을 미쳤다. 둘째, 사회적기업가정신은 사회적기업 창업의도에 긍정적인 영향을 미쳤다. 셋째, 개인적 특성과 사회적기업가정신의 관계에서 남녀의 조절효과를 분석한 결과, 남녀차이에 따른 도덕적 책무와 사회적기업가정신 간의 관계를 나타내는 경로계수 값에서 차이가 나타난 것으로 조사되었다. 하지만, 자기효능감과 감성지능은 사회적기업가정신의 관계에서 성별에 따른 조절효과가 나타나지 않았다. 따라서, 본 연구가 사회적기업의 창업 교육에 있어서 창업자의 개인적 특성을 고려한 사회적기업가정신을 향상시키는 참고자료로 활용되기를 기대한다.



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