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REFERENCE LINKING PLATFORM OF KOREA S&T JOURNALS
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The Journal of the Korea Contents Association
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The Korea Contents Association
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Volume & Issues
Volume 15, Issue 12 - Dec 2015
Volume 15, Issue 11 - Nov 2015
Volume 15, Issue 10 - Oct 2015
Volume 15, Issue 9 - Sep 2015
Volume 15, Issue 8 - Aug 2015
Volume 15, Issue 7 - Jul 2015
Volume 15, Issue 6 - Jun 2015
Volume 15, Issue 5 - May 2015
Volume 15, Issue 4 - Apr 2015
Volume 15, Issue 3 - Mar 2015
Volume 15, Issue 2 - Feb 2015
Volume 15, Issue 1 - Jan 2015
Selecting the target year
Analysis of Facial Movement According to Opposite Emotions
Lee, Eui Chul ; Kim, Yoon-Kyoung ; Bea, Min-Kyoung ; Kim, Han-Sol ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 1~9
DOI : 10.5392/JKCA.2015.15.10.001
In this paper, a study on facial movements are analyzed in terms of opposite emotion stimuli by image processing of Kinect facial image. To induce two opposite emotion pairs such as "Sad - Excitement"and "Contentment - Angry" which are oppositely positioned onto Russell`s 2D emotion model, both visual and auditory stimuli are given to subjects. Firstly, 31 main points are chosen among 121 facial feature points of active appearance model obtained from Kinect Face Tracking SDK. Then, pixel changes around 31 main points are analyzed. In here, local minimum shift matching method is used in order to solve a problem of non-linear facial movement. At results, right and left side facial movements were occurred in cases of "Sad" and "Excitement" emotions, respectively. Left side facial movement was comparatively more occurred in case of "Contentment" emotion. In contrast, both left and right side movements were occurred in case of "Angry" emotion.
Research on Transparent LED Display with Use of Metal Mesh
Hwang, In-Kwan ; Roh, Su-Sung ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 10~17
DOI : 10.5392/JKCA.2015.15.10.010
Transparent LED display is providing city residents with different attractions via information services and landscape and increasing demand is detected in various areas. It is true that majority of the current demand in transparent electrode material was found and used in ITO but limitations in capacity and economic efficiency led to the need for continuous research and technology development via new materials. As a new material, metal mesh has 85% of the materials to substitute ITO and is widely used due to low-cost and high-conductive rate. Maintenance of transparent LED display utilizing metal mesh compared to existing ITO transparent display is much easier as it not only saves resources but is also economical. Thus the objective of this paper lies in proposing the utilization of metal mesh in transparent LED display prototype to enable economical use of transparent LED display technology and to expand the market and to also propose transparent LED display development method via metal mesh and manufacture a prototype based on the method. And a characteristic comparison test between ITO and metal mesh provides the possibility of using metal mesh as a transparent electrode material in transparent LED display development.
Development of the Actors Evaluation Model Applying Inter-disciplinary Research
Kim, Jeong-Seob ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 18~25
DOI : 10.5392/JKCA.2015.15.10.018
After the Korean Wave with the industrialization of acting arts, scientific actors management has been demanded for the purpose of investment stabilization in related areas. This study was undertaken to develop a new convergence actors evaluation model applying inter-disciplinary research. The assessment factors were selected through literature reviews and the consensus of experts has been derived through Delphi Method. In conclusion, the evaluation criteria for the actors were drawn by 10 different factors. They are composed of qualitative factors such as the ability of acting and communication, degree of understanding of works and production system, actor philosophy and stability of the actors` self-management, physical condition and image, passion and enthusiasm for acting and works, and performance factors such as the stardom, fandom, philmography, audience share and ticket power, and network size and quality.
A Guideline of Music Festival Experience Through Mobile Application
Chu, Eun Sun ; Choe, Jong Hoon ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 26~36
DOI : 10.5392/JKCA.2015.15.10.026
Recently, demands for leisure and performing arts are increasing. In perspective of enjoying culture away from every day life, interests for music festival are also growing. Music festival industry has been grown rapidly since the mid 2000s and it has become popular culture especially for younger generation. As music festival culture becomes popular, music festival becomes bigger and a number of participants are rising continuously. However, some services which music festivals provide are not interactive. So, it makes difficult users to feel festival experience and to satisfy. Although some festivals are trying to deal with things through mobile applications, those in the market showed weaknesses. Therefore, this study aims to suggest some improvements for music festival application through user research. As the result of user study, improvements and functions of music festival application were deducted.
Implementation of Visual Contents on Mandala`s Twining Rite
Kim, Kyungdeok ; Kim, Youngduk ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 37~45
DOI : 10.5392/JKCA.2015.15.10.037
The importance of cultural contents industry is steadily growing owing to the Korean wave etc. and Buddhist cultural contents is a part of the cultural contents. However, the development of Buddhist cultural contents in many ways has left much to be desired. That is because, it is difficult for the public, who is not Buddhist scholar, to understand and take interest in conventional contents on Buddhist books themselves which are digitalized. Also, most contents researches are discussed on the necessity of contents development and just stay in these subjects, but it is insufficient to study a semantic analysis and visualizing contents on Buddhist books. So, in this paper, we analyse mandala`s twinning rite in the Buddhist books and implement visual contents on the rite. The mandala is using toohadeokbul in a special way as the abhisinca rite. We analyse concept of the toohadeokbul and implement its visual contents which visualize ideological logic of Buddhism. The implemented contents are able to provide the public with Buddhist cultural experience of the yard. Additional, by trying to visualize descriptive expressions of Buddhist books, this paper could be a precedent for developing visual contents of unlimited data comprised in Buddhist books.
Review of the Yun, Baek-nam`s Articles 「Theater and Society」(1920)
Sung, Meung-Heyn ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 46~55
DOI : 10.5392/JKCA.2015.15.10.046
This study is to re-read Yun, Baek-nam(1888-1954)`s editorial "Theatre and Society" from the perspective of postcolonial criticism. He was a man of the theatre who pursued practical interests in compliance with the colonial reality under the rule of the Japanese imperialism. His advocacy of theatre development work was based on the Japan-directional reformism and on Japan-friendly in following after Japan`s improvement policy. His general discussion on Western theatre history had considerable errors as a result of focus on the social role and utility of the theatre. But his vindication of theatre-actor opened an era of interaction between theatre and intelligence in Korea. In addition, his enlightening view of a theatre became such as one of the cornerstones for the Shinkug Movement during Japanese colonial period in Korea.
An Inquiry of the Possibility of the Healing Function of Art Museums
Kim, Eun-Jin ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 56~65
DOI : 10.5392/JKCA.2015.15.10.056
The purpose of this study is to find out the possibility of the healing function of art museums in modern times with the precedent studies and to explore the healing potential specifically. There have been studies on the various healing programs regarding patients with Alzheimer, learning disability, seniors, etc. The researcher approached this study in three aspects, art appreciation, space, communication as healing potential of art museums. These findings will be able to draw more social attention on art museums. Therefore, this study will provide a new perspective on the art museums to people concerned art museums. And it will make the professionals, working for company workers, students and other people suffering under the modern stress, recognize the art museums as a place to look inside in the professionals` own mind and to heal as well as a place for culture and sophistication. These findings will be able to draw more social attention on art museums.
Study on the Systems and Structures of Writing for Television Dramas and Movies in Korea -Focusing on its Characteristics and Problems
Lee, Sang-Bum ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 66~82
DOI : 10.5392/JKCA.2015.15.10.066
This study looks into the differences between the two different genres of dramatic renditions on film- television dramas and movies, by studying the respective characteristics of screenplays for television and movies, and comparing the disparity in status between the powerful television drama writer and the powerless movie screenwriters as well as actual power structures within the Korean media industry. It explores the intensifying problems of high cost drama productions and poor treatment of screenwriters, as well as established practices in the movie and television industries so as to analyze problems comprehensively and seek balanced growth within these industries. The Hollywood screenwriting system is taken as a point of comparison in seeking solutions and exploring the direction that Korean film and television industries should take in the future.
Experimental Approach of Mural Public Design: Toward the Mural Design Case in Jurye Girl`s Middle School, Busan
Yuan, Dezun ; Song, Seungkeun ; Liu, Chang ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 83~91
DOI : 10.5392/JKCA.2015.15.10.083
This research considered the city design and public arts theory. As a result, planning ability lacks in the existing mural arts. It were discovered to not coincide with the demands of time. This research attempted practical approach by expanding to public spaces rather than being limited to artistic section. For one of the case, the mural of Jurye Girl`s Middle School located in Busan was selected. As a result, the mural that included culture discovered that mural matches well with city`s public environment. We conducted survey. 107 participants was randomly selected as students and neighbors in Jure girl`s middle school. The results of it reveals that environmentally friendly tendency and cultural implication are relatively higher than others. Mural arts have been focused as space where people live along with the progress of civilization and development of our society. It is important how the relationship between modern public environment space and mural arts shall harmonize. This research proposes social values that can replace the special mood by adding vitalization and liveliness to public environment through various mural contents.
Effect of Storytelling Marketing in Publishing Company: Focused on Facebook Case
Bae, Jun-Young ; Oh, Kyung-Soo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 92~104
DOI : 10.5392/JKCA.2015.15.10.092
Many publishing companies go to storytelling marketing through facebook in these days. Because storytelling marketing through facebook is thought for publishing company as useful marketing method in accordance with the increase of social media user. Thus, this study classified storytelling marketing type by episode, experience, anniversary, information and also analyzed the difference of cognitive reaction, emotional reaction and variables which effect to purchase intention according to each storytelling marketing type. As the results, anniversary type and information type got more positive reaction from responses rather than episode type and experience type with respect to likability, reliability, informativeness, engagement. Also engagement, likability, informativeness are revealed as major variables which effect to purchase intention of each storytelling type. Thus, storytelling marketing of publishing company through facebook need to focus on anniversary type and information type. And it is important to combine naturally the information regarding to book that publishing company want to sell with the fun, pleasure factors that story can give.
Study on the Cooperation of Merce Cunningham and Robert Rauschenberg
Park, Sung-Hye ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 105~115
DOI : 10.5392/JKCA.2015.15.10.105
The inter-disciplinarity in arts is not confined to recent issues. It has been sought to exceed the boundaries of each genre for the novelty and vision different from before. Among those efforts, this thesis focuses on the collaboration of Merce Cunningham and Robert Rauschenberg who were leading artists in 1960s. Their collaborative works marked with innovative concepts ever in performing arts. They pursued new possibilities in both dance and painting through reformist experiments of chance operation, or improvisational encounters of the unexpected. After the end of their collaboration, they developed their own artistic creations such as Cunningham`s shifting from theater to video dance executed in virtual space of computer and Rauschenberg`s new "Combines" series. This study examines how the two artists practically embodied the concepts of chance, impermanence and formlessness, centering around their meaningful collaborations from 1954 to 1964.
Competition among Chinese Broadcastings, CCTV1, Hunan and Gangso Satellite Broadcasting : The Programming Niche Dimension
Yu, Sae-Kyung ; Gu, Yang ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 116~126
DOI : 10.5392/JKCA.2015.15.10.116
The purpose of this study is to analyze the change of programming strategies of chinese broadcasting as competitions intensify in the niche dimension. Specifically, the niche breadth which indicates the diversity of program genre and way of program production, the niche overlap which indicates the degree of competition among the channels, are investigated. The results show, as the competition has intensified, three chinese television pursued different programming strategies; CCTV1 maintained programming strategy without big change, while Hunan and Gangso pursued change of programming strategy. However the change of programming strategies of Hunan and Gangso showed different direction; Hunan has tended narrows niche breadth of program genre and the way of progrm production, while Gangso broadens niche breadth. In overall, Chinese broadcastings have found the way of co-exist pursuing different programming strategy. And the programming strategy of Gangso satellite broadcasting which broadens niche breadth has showed better performance in rating and advertising revenue.
Exportation of Korean TV programs in American Media Market (Focused on Digital Distribution)
Lee, Moon-Haeng ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 127~137
DOI : 10.5392/JKCA.2015.15.10.127
American media market produces and consumes video contents the most in the world. Recently, Korean media contents appeals more than ever to Americans who consume them through online streaming service. This phenomenon reveals a green light which shows a need to seek for new methods in concentrated export area of Korean broadcasting market. To revitalize the exportation in this market, more differentiated strategies of exportation are needed. Therefore, in this study, we find out the activation plans to increase the exportation in American market. Through secondary data analyses with articles, home pages of each Korea TV station and depth interviews of executives of exportation of Korean broadcasting company.
Analysis Methods for Efficient Commercialization System in Accordance with the UHD Broadcasts
Jin, Seung-Hyun ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 138~149
DOI : 10.5392/JKCA.2015.15.10.138
With UHD broadcasting commercialization accelerating, It is urgent that government has to support a necessary policy and a flexible development of culture content to effectively spread UHD TV. On May 5, 2010, Korea Communications Commission already promised to introduce UHD broadcasting system to invigorate a local broadcasting and communication market while KCC announced top-ten future services of broadcasting and communication. To its disappointment, the market has not got a great result yet. Above all, government, companies and consumers have to exchange and meditate opinions constantly to find desirable solutions. This study aims at searching for more effective and versatile application to expand UHD TV and evaluate consumer`s feedback. Based on the objective data on the current situation of the world wide UHD TV distribution and specific methods for solving challengeable issues, the research will find out more active approach to inducing government support and motivating content makers. Hopefully, the study result will make a helpful suggestion for government, company and UHD content makers.
Test of the Scale Effect of MAUP in Crime Study: Analyses of Sex Crime Using Nation-Wide Data of Eup-Myon-Dong and Si-Gun-Gu
Cheong, Jinseong ; Park, Jongha ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 150~159
DOI : 10.5392/JKCA.2015.15.10.150
This study attempted to test the scale effect of MAUP, particularly focusing on the spatial autocorrelation of sex crime, correlations among neighborhood structural variables, and causal mechanism leading to sex crime. Analysis results of nation-wide Eup-Myon-Dong and Si-Gun-Gu data discovered that the spatial autocorrelation, correlations among independent variables, and determinant coefficient of multiple regression of Si-Gun-Gu level were generally bigger and stronger than those of Eup-Myon-Dong, which appeared to be due to the averaging effect. Regarding the causal effect to sex crime, two interesting results were found: First, the ratio of non-apartment residency lowered sex crime at both levels contrary to the hypothesis. Second, the ratio of food and lodging increased sex crime only at Eup-Myon-Dong level. These suggested that future research need to perform more detailed analyses dividing data into subsets such as urban vs. rural and/or economically advantaged vs. disadvantaged areas.
The Effects of Social Capital on Organizational Citizenship Behavior of Social Welfare Workers and the Mediating Effect of Job Satisfaction
Park, Eun-Mi ; Kang, Jong-Soo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 160~172
DOI : 10.5392/JKCA.2015.15.10.160
The purposes of this study was to examine the relationship between social capital of social welfare workers and organizational citizenship behavior, and investigate mediated effects of job satisfaction. For the research, social capital was consisted of trust, norms and networks. Survey were collected for 278 social workers in social welfare organization located in Kangwon-do. Regression analysis were conducted with SPSS program. Sobel Test was added in 3-stage multiple regression analysis of Baron and Kenny. Social capital made a positive effect on organizational citizenship behavior. In factors of social capital, trust and network made a significant effect on organizational citizenship behavior, but norms didn`t show a significant effect on organizational citizenship behavior. As the results of verifying mediator effects of job satisfaction in the relationship between social capital and organizational citizenship behavior, social capital made a direct effect on organizational citizenship behavior of workers and indirect effect on it through the job satisfaction.
Effects of Social Exclusion on Unification Perception of Adolescents and Buffering Effect of National Identity
Jeon, Byeong-Joo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 173~183
DOI : 10.5392/JKCA.2015.15.10.173
This study has analyzed the factors that influence the unification perception of adolescents. To achieve this, 399 adolescents who live in Gyeonggi, Chungnam and Chungbuk area were selected as study subjects. For the data analysis, PASW Statistics 18.0 was used. The main results of this study are as follows: First, the level of unification perception of general and multi-cultural family adolescents were 3.22 and 2.96 respectively showing that general adolescents were significantly higher. Second, the factors that influence the unification perception were shown to be same for each group, but significantly different for their influence of each group. The factors that influence the unification perception of general adolescents were shown in the order of national identity, unification education, exclusion of school life. The factors that influence the unification perception of adolescents in multi-cultural family were shown in the order of exclusion of family relationship, national identity, exclusion of school life. Third, in the relationship between social exclusion and unification perception, buffering effects of national identity were identified to be different in each group. Based on these results, several ways were suggested to improve the unification perception of adolescents.
Effect on Aged Care Facility Workers` Acceptance Attitude Toward Sex in the Elderly Depending on Their Sexual Awareness
Jung, Jung-Hee ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 184~192
DOI : 10.5392/JKCA.2015.15.10.184
This study`s purpose is to look into whether there is a difference in acceptance attitude toward sex according to the level of sexual awareness and to investigate how the level of sexual awareness affects acceptance attitude toward sex aimed at workers in welfare facilities for the aged. Furthermore, the study seeks ways to practice and intervene in sex-related service for the aged. The analysis revealed that there were significant differences in acceptance attitude toward sex according to the level of sexual awareness of facility workers. In other words, high level of sexual awareness group was more open to acceptance attitude toward sex than other groups. Moreover, it was demonstrated that sexual awareness affects acceptance attitude toward sex and also it was revealed that the more liberal the level of sexual awareness, the more open the acceptance attitude toward sex. Through discussion based on the study results, intervention plan was proposed for social welfare practice and development of sex education program for welfare facility workers.
How the Ageism Influenced on Elder Abuse and the Mediating Effects of Counselling from Public Organizations :Focusing on Care Helpers Working at Elderly Long-term Care Institutions
Jin, Chul-Sook ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 193~204
DOI : 10.5392/JKCA.2015.15.10.193
This study investigated how the ageism of geriatric care helpers influenced on elder abuse during their long-term care service for elderly, and analyzed the mediating effects of counselling from public organizations on the causal relationship between ageism and elder abuse. The data used in this study was collected from 627 of care helpers working at elderly long-term care institutions in Gyeongsangnam-do Province, using structured survey(or questionnaire), and analyzed by Baron and Kenny(1986)`s multiple regression method. Ageism has a meaningful influence on elder abuse and counselling from public organizations has meaningful mediating effect on the relationship between ageism and elder abuse. These results show that elder abuse according to ageism can be improved by counselling from public organizations and It presents some practical implications for ageism and counselling from public organizations.
A Meta-Analysis on the Effect of Positive Psychology Group Program
Park, Jung-Im ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 205~213
DOI : 10.5392/JKCA.2015.15.10.205
This study was to examine the effectiveness of Positive Psychology Group Program in Korea by using method of meta-analysis. For the purpose of the study, master`s theses, doctoral dissertations, and journal articles published in Korea up to June, 2015 were systematically reviewed. As a result, a total of 26 studies were eligible for the inclusion criteria. The mean effect sizes and test for homogeneity of effect size(Q-statistic) were analyzed by using Comprehensive Meta-Analysis software 2.0. The main findings of the study were as follows. First, the average effect sizes for Positive Psychology Group Program were ES
Effects of Multicultural Experiences of Adolescents and Multicultural Perception and Stereotype
Sim, Mi-Young ; Lee, Dool-Nyeo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 214~224
DOI : 10.5392/JKCA.2015.15.10.214
The purpose of this study is to establish the social support system for social integration by analyzing the effect of multicultural experiences on multicultural perception and stereotype and the meditating effect of multicultural perception. The research result is summarized as follow : First, multicultural perception is differently influenced according to multicultural experiences. That is, multicultural experiences have found to have the positive effect on multicultural acceptance and the negative effect on rejection about other cultures or prejudice about other cultures. Second, the result which analyzed the effect of multicultural perception on stereotype has found that acceptance about other cultures doesn`t have any effect on stereotype. However, it can be found that the prejudice and rejection about other cultures are verified to be the variables which have the positive effect on stereotype. Third, the result which analyzed the direct effect of multicultural experiences on stereotype and the indirect effect through multicultural perception has found that multicultural experiences don`t have any direct effect on stereotype, but do have the indirect effect through multicultural perception. With the help of information technology.
The Effect of Young North Korean Defectors` Stress on their Life Satisfaction: with the use of Self-esteem as a Mediating Variable
Park, Hyunchun ; Choi, Hyojin ; Yun, Hyo Young ; Kwon, Young Dae ; Noh, Jin-Won ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 225~235
DOI : 10.5392/JKCA.2015.15.10.225
The purpose of this study is to investigate the relationships among young North Korean defectors` stress, self-esteem, and life satisfaction, to analyze the factors affecting their life satisfaction, and to suggest improvement plans. The study subjects were 126 young North Korean defectors. Path analysis was conducted to analyze the mediating effect of self-esteem in affects of their stress on life satisfaction. According to the analysis, stress negatively and significantly influenced self-esteem (-0.30, p<.01), and self-esteem positively and significantly affected life satisfaction (0.41, p<.001). Although stress had not a direct effect on life satisfaction, had not a indirect effect with the use of self-esteem as a mediating variable (LL 95% CI -0.093, UL 95% CI -0.002).
Mediating Effects of Self-Concealment in the Associations between Social Support, Self-Esteem, and Depression among College Students in Daegu and Gyeongbuk Areas
Choi, Jung-Ah ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 236~252
DOI : 10.5392/JKCA.2015.15.10.236
The purpose of this study is to examine the associations between social support, self-esteem, self-concealment, and depression among college students. The mediating effects of self-concealment and gender differences in the associations were also examined. This study investigated these relationships and the gender differences using structural equation modeling multi-group analysis. The data collected from 307 college students in Daegu and Gyeongbuk areas were analyzed. The results indicated that both social support and self-esteem had effects on depression indirectly through self-concealment, and self-esteem also had direct effects on depression. The indirect effects of self-concealment were statistically significant. There were no gender differences in these relationships. These results suggest that self-concealment should be focused to prevent or alleviate depression among college students.
Moderating Effect of Support from Spouse and Family in the Relationship between Marriage Adaptation and the Quality of Life of Marriage Immigrant Women: Difference between Urban and Rural Areas
Kim, Soon-Ok ; Lim, Hyun-Suk ; Jeong, Goo-Churl ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 253~266
DOI : 10.5392/JKCA.2015.15.10.253
The purpose of this study, regarding the effect of the marriage immigrant women`s marriage adaptation living in urban and rural areas on their quality of the life, is to analyze whether there are any differences in the moderating effect of support from spouses and families for different areas of residence. This is in order to serve as the preliminary data for preparing intervention strategies that are suited to different areas of residence, so that the quality of life of marriage immigrant women may be improved. This study is a correlational research that targeted 304 marriage immigrant women living in urban and rural areas (148 in urban areas, 156 in rural areas). The study revealed that the support from spouses and families, marriage adaption, and the quality of life were lower in rural than in urban areas and that support from spouses and families, and marriage adaptation had a significant positive correlation for all areas of residence. Also, there was a moderating effect of support from spouses and families in the effect relationship between marriage adaptation and the quality of life. Also, it appeared that this moderating effect was more important in rural than in urban areas. On the basis of the results of this study, we propose that customized intervention strategies for each area of residence be developed so that regardless of the area, migrant women will be able to lead a marriage well and live a fulfilling life.
Employee Drinking and Work Performance
Kim, Hae-Ryun ; Park, Soo-Kyung ; Lee, Eun-Jin ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 267~279
DOI : 10.5392/JKCA.2015.15.10.267
Previous studies related to drinking problems among Korean employees has focused on not `drinking on the job` but `drinking off the job`. Thus, little is known about the relationships between `drinking on the job` and work performance among employees in Korea. The purpose of this study is to examine the relationships between alcohol use including `drinking on the job` and `drinking off the job` and work performance among 577 employees working at the health or welfare related agencies in N-gu of Seoul. Analyses were conducted using univariate analyses and multiple regression to examine which alcohol use factors were associated with work performance among employees. As for alcohol use, 49.3% of participants reported `drinking on the job` in the past 30 days and 48.2% of participants reported `drinking in a company dinner` in the past 30 days. Univariate analyses on the relationships between alcohol use including `drinking on the job` and `drinking off the job` and `work performance` showed` drinking on the job` was associated with all work performance items except `being absent` and `being hurted` were not associated with work performance. Meanwhile, `drinking off the job` was related to only `did not do the job well`. Multiple regression analyses demonstrated that gender, subjective health status, service period, and `drinking on the job`. These findings suggested that there is a need to more concerns about `drinking on the job`, especially `drinking in a company dinner` among employees in Korea.
Ego-resilience and Emotional Intelligence, Stress Coping Strategies & Nursing Student`s Adjustment to College
Ko, Mi-Suk ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 280~291
DOI : 10.5392/JKCA.2015.15.10.280
This study was done to identify the influence of ego-resilience, emotional intelligence and stress coping strategies on college adjustment in nursing students. The subjects consisted of 158 freshmen & sophomores attending three nursing colleges. The data were collected from October 27 to November 7, 2014, using self-report questionnaires. The data were analyzed using t-test, ANOVA, Pearson correlation and multiple regression with SPSS/WIN 21.0 program. A positive correlation was found for college adjustment with ego-resilience, emotional intelligence, stress coping strategies. In addition emotional intelligence, ego-resilience, school record, satisfaction with nursing major, personal relations, gender accounted for 53.9% of variance in college adjustment. The strongest predictor of college adjustment was emotional intelligence. The findings suggest that development of emotional intelligence and ego-resilience in nursing students is important to college adjustment. It is necessary to develop systematic management of the program to integrate the educational curriculum and extra-curricular activities.
Nurses` Perceived Organizational Culture, Verbal Abuse and Job Stress
Lee, Yoon-Shin ; Park, Sung-Hee ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 292~304
DOI : 10.5392/JKCA.2015.15.10.292
The purpose of this study was to investigates the relationship among nurses` organizational culture, verbal abuse by doctor and nurse, job stress. A survey using a structured questionnaire was conducted with 235 nurses of 4 hospitals. Collected data were analyzed with mean, standard deviation, t-test, correlation analysis, stepwise multiple regression. This study reported the culture is different depending on the hospitals. And relation-oriented culture had a significant positive correlation to verbal abuse by doctor and nurse and innovation for verbal abuse by doctor. Respectively showing explanatory power job stress score serving as the major predictor variable for relation-oriented culture and verbal abuse by nurse 6.5%. The results of this study suggest that type of organizational culture should be regarded as important factors of job stress and verbal abuse. The results imply that hospital administrators should pay attention to the organizational culture to decrease their job stress through effective communication programs.
Differences of Social Anxiety and Stress Coping Style by Self-Efficacy in College Students
Park, Soonjoo ; Bae, Daeun ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 305~315
DOI : 10.5392/JKCA.2015.15.10.305
The purpose of this study was to investigate the differences in social anxiety and stress coping style by the college students` levels of self-efficacy. The convenience sample consisted of 400 college students in six universities. The data were collected from May to June in 2013 using the following instruments: the Self-Efficacy Scale, the Interaction Anxiousness Scale and the Ways of Coping Questionnaire. Descriptive statistics, t-test, ANOVA, and Pearson correlation coefficient were used to analyze the data using SPSS 21.0. Self-efficacy was found to have negative relation with social anxiety and positive relation with active coping style while social anxiety was negatively related to active coping style and positively to passive coping style. There were differences in social anxiety and stress coping style in accordance with the level of self-efficacy. The higher group in self-efficacy used more active coping than the lower group. The support and intervention program to increase self-efficacy would be effective in decreasing social anxiety and increasing active coping style among college students.
Association between Knowledge, Attitude, and Practice Regarding Blood Donation in University Students
Kim, Jung-Hyun ; Yoon, Joong-Soo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 316~326
DOI : 10.5392/JKCA.2015.15.10.316
The present study aims to investigate the association between knowledge, attitude, and practice of blood donating in an effort to increase the participation rate of blood donation among university students. Data was obtained among 272 in theirs 20s health sciences students in two university of South Korea through self-reported questionnaires including Knowledge, attitude, and behavioral practice regarding blood donation during 8st December 2014 to 12st December 2014. Pearson correlation test, student`s t-test or descriptive statistics were performed for the data analysis. The results were as follows: 1) There was positive significant relationship between Attitude and behavioral practice towards blood donation(P <.05). 2) There was significant difference in the knowledge(P<.01) and attitude(P<.05) regarding blood donation according to public health vs non-public health. 3) The participants with previous blood donation experiences showed a higher participation rate than those without such an experience(P<.01). It is important not only to improve the university student`s attitude towards blood donation through media advertising but also to reinforce the compensation offered to donors.
Relations among Body Shape Perception, Interpersonal Problems, and Spiritual Well-being in Late Adolescents
Lee, Haeyoung ; Yoo, Hana ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 327~335
DOI : 10.5392/JKCA.2015.15.10.327
Purpose: This study is a descriptive survey to identify the relations of body shape perception, interpersonal problems, and spiritual well-being in late adolescents. Methods: The participants are 116 late adolescents in S and K city. This study was performed using a structured questionnaire from October 12 to November 16, 2012. The collected data were analyzed by t-test, Kruskal-Wallis test, Bonferroni correction, Pearson`s correlation coefficient. Results: According to general characteristics of the participants, there were significant differences in body shape perception for gender, religion, experience of weight control, current body mass index, and wanted body mass index. There were significant differences in spiritual well-being for experience of drinking and religion. There was significant negative correlation between interpersonal problems and spiritual well-being. Conclusions: Therefore, nursing interventions will be needed to improve interpersonal problems and abnormal body shape perception and to enhance spiritual well-being of adolescents.
Changes of Biophysical and Physical Fitness Function on Combined Exercise Program in 20` Female University Students with Obesity according to Heights of Insole
Shin, Chul-Wha ; Kim, Chan-Kyu ; Jang, Il-Yong ; Lee, Eun-snag ; Jung, Dae-In ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 336~345
DOI : 10.5392/JKCA.2015.15.10.336
This study conducted the following experiment to examine change of biophysical and physical fitness function on combined exercise program in 20` female university students with obesity according to heights of insole. Obesity related biophysical function was measured by basal metabolism and percent body fat(% Fat) and health related physical fitness was measured by isokinetic strength of quadriceps femoris muscle, muscular endurance, flexibility and power on comparative analysis of pre, post exercise and each groups(0cm, 5cm, 9cm) in 36 female university students with obesity subject according to heights of insole. These result lead us to the conclusion that each group were statistically improved at isokinetic muscular strength of quadriceps femoris muscle and basal metabolism, but 5cm group compared with 0cm and 9cm group was more significant improvement. Consequently, combination exercise applying appropriate heights of insole would be lead to positive increment of muscular strength and basal metabolism.
Changes of Body Composition according to Exercise Type in Obesity Female Students
Shin, Chul-Wha ; Kim, Chan-Kyu ; Jang, Il-Yong ; Lee, Eun-snag ; Jung, Dae-In ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 346~353
DOI : 10.5392/JKCA.2015.15.10.346
The purpose of this study the following changes in the body composition and obesity-stress on the aerobic exercise and combined exercise and that Obesity Management Exercise Program was conducted to serve as the basis when developing materials. Obesity female college student 40 people were classified that Aerobic exercise group(20 patients) and combined exercise group(20 patients). Every time 60 minutes, three times a week, a total of eight weeks each exercise program after each underwent an exercise program compared body composition and stress. Research result, body fat is aerobic exercise group and combined exercise group was statistically decrease, Obesity Stress is founded that a significantly reduction in the combined exercise group. Therefore Obesity Management Exercise Program during development in considering the combined exercise group Obesity Stress is thought to be more suitable.
Application of Rasch Analysis to the Korean Recovery Assessment Scale
Lim, Kyung-Min ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 354~361
DOI : 10.5392/JKCA.2015.15.10.354
The purpose of this study is to investigate validation of the Recovery Assessment Scale(RAS) for Korean Version using Rasch analysis. This study included 60 patients who had chronic schizophrenia and were aged 18 or older. The data were analysed using a Rasch analysis to investigate whether the persons and items fit, the distribution of item difficulty and the appropriateness of the rating scale. 1 out of 60 subjects were found to not fit. 3 out of 24 items were also found to be misfit. The misfitted items was `I believe that I can meet my current personal goals`,`Even when I don`t care about myself, other people do. `,`Coping with my mental illness is no longer the main focus of my life.`. Of the appropriate items, the most difficult was `I can handle what happens in my life` and the easiest was `Something good will eventually happen`. The RAS rating scale was shown to be appropriate for patients who had chronic schizophrenia. The item separation reliability was .70, and the person separation reliability was .94. Further studies are needed to investigate validity and criterion cut-off score for many patients with chronic mental illess.
A Analysis of Effectiveness of Aluminium Filter in the added Compound Filtration by Detective Quantum Efficiency and Image Quality Evaluation
Kim, Sang-Hyeon ; Kim, Yun-Min ; Kwon, Kyoung-Tae ; Ma, Sang-Chull ; Han, Dong-Gyoon ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 362~373
DOI : 10.5392/JKCA.2015.15.10.362
This study analysed the effectiveness of aluminium(Al) filter in the added compound filtration for the removal of characteristic radiation from high atomic number material by DQE and image evaluation. 1mm Al was applied to each 0.1, 0.2, 0.3 mm copper and befere and after use were evaluated. Beam quality and DQE were tested by IEC regulations and image quality was evaluated by PSNR, MAE, MSE, CNR, SNR and qualitative analysis was performed by 7 items for resolution and contrast from chest x-ray criteria of national cancer checkup. MTF 10 and 50% were the same by 4.6, 2.54 cycle/mm and NPS, DQE, PSNR MAE, MSE, CNR, SNR and qualitative analysis were all the same or slightly better when Al was not used. PSNR is over 30dB and all significant and at the qualitative analysis, the p-value of t-test was over 0.05. The DQE and image quality evaluation have little difference between before and after use of Al filter and it is effective to use the Al filter for the reduction of skin dose by removal of characteristic radiation.
The effects of General Education Content using Documentary Film
on Perception and Attitudes towards National Health Insurance System
Heo, Jaeheon ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 374~386
DOI : 10.5392/JKCA.2015.15.10.374
This study attempts to examine the impact of a documentary film,
on the perception and satisfaction with the public health insurance system in South Korea. It is needed that public support to expand health insurance coverage and to intensify national health insurance. The documentary film investigates health care in the United States, comparing with the non-profit universal health care systems of Canada, the United Kingdom, France and Cuba. So an online education content for the general education was developed using this film and the surveys were carried out to gather information about perception, satisfaction and opinion on national health insurance system before the lesson and after. And pared t tests were conducted to analyze the effects of this education content using the film on perception and attitudes towards national health insurance system. Based on the empirical results, the way to develop education contents for improving the understanding public health system and to verify the effect of education contents were discussed.
Generation of Collaboration Network and Analysis of Researcher`s Role in National Cancer Center
Jang, Hae-Lan ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 387~399
DOI : 10.5392/JKCA.2015.15.10.387
Recently collaboration network is generated to find out experts in their field as potential collaborators in health care sector. In this paper, the co-author network of a National Cancer Center researcher was generated for identifying each researcher`s role and collaborative research pattern. The co-author network of 2,437 authors was extracted from 1,194 SCI(E) publications from 2000 to 2010 and author`s role was analyzed by author`s centrality value. Centrality reflecting only the number of papers and centrality weighted by the paper number, impact factor, and authorship contribution was evaluated. On the comparison with simple degree centrality value and the weighted degree centrality, difference of value was statistically significant(t
The Relationships among Transformational Leadership, Trust in Organization, Leader`s Emotional Intelligence, Members` creativity in ICT Sector
Kim, Shin-Ho ; Jeong, Jee-Yeon ; Jung, Jae-Jin ; Park, Jae-Choon ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 400~412
DOI : 10.5392/JKCA.2015.15.10.400
This paper investigates the relationships among transformational leadership, organizational trust, and creativity in ICT(information & communication technology) company. Also the study investigates the moderator effect of leader`s emotional intelligence and the mediator effect of organizational trust in the relationships between transformational leadership and creativity. The multiple regression analysis was employed to test the hypotheses. Using survey data collected from 241 R&D department and support personnel in ICT company. The main finding of this study was as follows: First, a transformational leadership had a positive effect on employee creativity. Second, organizational trust had a positive impact on employee creativity. Third, transformational leadership had a positive effect on organizational trust. Fourth, organizational trust turned out not to mediate the relationship between transformational leadership and employee creativity. Fifth, the positive relationships between transformational leadership and employee creativity were stronger when leader`s emotional intelligence was high rather than low. In particular, this review concludes with implications for future research, limitations of this study, and practical application.
The Influence of Competency Development Opportunity and Leader-member Exchange on Employability
Park, Yongho ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 413~424
DOI : 10.5392/JKCA.2015.15.10.413
The purpose of this study was to investigate the effects of leader-member exchange(LMX), participation in the opportunities for competency development, and subjective career success. LMX and participation in the opportunities for competency development were the independent variables and the subjective career success was used as control variable. Based on the data collected from 257 employees of a Korean financial company, correlation analysis and multiple regression analysis were conducted through the using SPSS/WIN 20.0 statistical package program. The results showed the statistically significant correlation between employability and other research variables. Also, results identified that participation in the opportunities had largest influence on the employability and LMX had no significant effects on the employability. The discussion and proposition for the future studied were provided.
The Moderating Effects of Managerial Coaching between Job Characteristics and Job Performance
Woo, Hyung-Rok ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 425~435
DOI : 10.5392/JKCA.2015.15.10.425
While managerial coaching has increased popularly as an effective leadership initiative in organization, the relationship between managerial coaching and its effects on performance has not been scholarly well defined. This study examined the role of managerial coaching as a moderator between job characteristics and job performance. Based on the sample of 453 employees in a financial firm, HLM was conducted to test the research model at multiple levels of organizational hierarchies. First, we found that managerial coaching has a direct impact on employee performance. Second, the strength of the relationship between job meaningfulness and job performance is positively related to the level of managerial coaching. Third, managerial coaching positively moderates the association between autonomy and job performance. However, any cross-level moderating effects of managerial coaching on the relationship between feedback and job performance is not observed. These results show that managerial coaching by managers could promote employees` performance through maximizing the impact of job characteristics on employees` motivation.
Work-Familiy Interface and Organizational Outcomes in Female Managers: The Moderating Effects of Family-friendly Organizational Culture
Kim, Eun-Ju ; Han, In-Soo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 436~446
DOI : 10.5392/JKCA.2015.15.10.436
Work-family interface including work-family conflict and work-family enrichment has an effect on organizational performance such as job satisfaction and organizational commitment. This empirical research mainly investigated influence of family-friendly organizational culture on work-family interface and organizational performance. Three key variables apply for this research : work-family interface, organizational performance and family-friendly organizational culture. A total 750 questionnaire was collected from female managers in various companies for hypothesis testing. The empirical analysis shows that reducing work-family conflict and enhancing work-family enrichment positively contribute to job satisfaction and organizational commitment. The Family-friendly organizational culture plays a moderating role between work-family interface and organizational performance. As a result, the findings support the fact that family-friendly organizational culture impact on organizational performance through work-family balance.
Multi-Source/Multi-Use Model of Storytelling Related to Patent
Lee, Ga-Hee ; Lee, Sang-Zee ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 447~456
DOI : 10.5392/JKCA.2015.15.10.447
In this paper a new model of storytelling related to patent in the field of business as a sort of Intellectual Property(IP) was proposed. The patent related storytelling is investigated in the view points of variety of customers, purposes and applications which is different from the conventional OSMU, transmedia or crossmedia storytelling. In business there are several stages related to patent such as the initial conceptualization and development of technology, apply for and registration of patent, legal conflict like patent invalidation trial and action for infringement of patent and damages, and the commercialization stage like development of product based on patent, advertisement and marketing. Multiple sources optimized to the purpose in each stage of patent related business as well as to multiple convergence application of a patent. Similarly, multi-use refers to the fact that storytelling can be applied in each stage of patent oriented business. The effectiveness and usefulness of proposed MSMU model is also investigated.
A Study on the Effect of Chonsei Price Increase on the Index of Financial Industry
Jo, I-Un ; Kim, Bo-Young ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 457~467
DOI : 10.5392/JKCA.2015.15.10.457
Despite the recent phenomena of Chonsei price increase, low interest rate and low growth, the indexes of financial and insurance industry production showed the results contrary to the common belief that the financial industry is sensitive to such financial crises. This is because the index of financial industry has continuously maintained a certain level of increase as opposed to the index of all industry production. Thus, this study aimed to analyze the dynamic correlation between the index of financial industry production and Chonsei price increase. A vector autoregression (VAR) model, which doesn`t have a cointegrating relationship, was used to define the Chonsei price index and the indexes of all industry production and financial and insurance industry, which are macro economic variables, and describe the data. The results of the analysis on the time series data of 183 months from January 2000 to May 2015 showed that Chonsei price increase was not directly derived from the index of financial industry, but the finance industrial index affected Chonsei price increase.
Development Plan and Comparison of Construction Quality Management Systems in Preparation for the Economic Integration in Northeast Asia(FTA)
Park, Hyeong-Geun ; Park, Jae-Woo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 468~480
DOI : 10.5392/JKCA.2015.15.10.468
The FTA between South Korea and China has been concluded in 2014. This means that there is high possibility of the economic integration in Northeast Asia. China`s rapid growth has led the global economy, and the Northeast Asia has been attracting attention as the main market. Although the South Korean government cannot help continuing the overseas market-oriented policies, South Korea`s construction orders in the Northeast Asia are insignificant, and their profitability is still low. It is time for South Korean construction industry to promote qualitative growth instead of quantitative growth. South Korean construction industry have to focus more on quality management to produce high-quality construction output. In order to support South Korean construction industry, Korean government needs to provide more advanced national quality management system. Therefore, this study compares national quality management systems in South Korea, Japan, and China, and suggests the direction of the South Korean national quality management system reform. In addition, another objective of this study is to confirm the importance of an ISO9001 based quality management system as a basis of the economic integration in Northeast Asia.
A Study on Determinants of Customer Satisfaction in Environmentally Friendly Agricultural Product Franchises
Jo, Yoon-Ah ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 481~494
DOI : 10.5392/JKCA.2015.15.10.481
The objective of this study is to verify the correlations among design quality of domestic internet fashion shopping mall and relations to specific shopping malls, and shopping mall users` intention to continue the relations. The main results were withdrawn as follows. First, it was found that some factors of internet fashion shopping mall design quality had significant positive influences on the qualities of relationship to users such as reliability, satisfaction and devotion. Second, it was found that all components of quality of customer relationship to internet fashion shopping mall such as reliability, satisfaction and devotion had significant positive influence on their intention to continue relations to the internet shopping mall. Third, graphic and multimedia quality of internet fashion shopping mall design components had significant positive influences on internet fashion shopping mall users` intention to continue relationship to the shopping mall. Empirical study of qualities on the relationship between internet fashion shopping mall design quality and its users, their intention to repurchase or recommend goods from the mall would be very valuable in a management point of view of small internet fashion shopping mall.
The Influence of Brand Experience and Positive Emotion on Consumer-brand Relationship -Focusing on smartphone brand
Ryoo, Juyoun ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 495~503
DOI : 10.5392/JKCA.2015.15.10.495
This study attempts to reveal that the connection between consumers` self enhancement and consumer-brand relationship can be formed from brand experiences not only through a direct use of products or brands but also through companies` marketing activities including advertising or promotion, in that consumers` sensual, affective, cognitive, and behavioral response to brands are included in brand experiences. After experiencing the Samsung Galaxy S brand with manipulated stimulus, 248 respondents` positive emotion and self-enhancement were increased. Also the positive emotion induced by brand experience increase self-enhancement. This study also shows that brand experience and self-enhancement can significantly affect consumer-brand relationship which in turn affects brand loyalty such as satisfaction, recommendation intention, and repurchase intention. Experiencing strong, favorable, and attractive brand personalities may help consumers to increase positive emotions with self-enhancement and help companies to have brand loyalty through consumer-brand relationship.
Financial Aspects of Korean Chaebol Firms in terms of Trend of Cash Holdings and Type of a Domestic Bourse
Kim, Hanjoon ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 504~516
DOI : 10.5392/JKCA.2015.15.10.504
This study addresses one of the curent issues in modern finance, which investigates financial profile on the levels of the chaebol firms` cash hoardings in the domestic capital market. Iit may be imperative to search for robust and consistent financial determinants of cash holdings as well as identifying any changes or trend of the determinants affecting the corporate cash reserves in the post-era of the global financial turmoil, considering that interest parties at the government and corporate levels, still seem to have a controversy or debate on excess cash savings. Two hypotheses were postulated and empirically tested for the chaebol firms in the study, such as any transitional changes of the relevant factors on cash holdings and unique attributes of financial factors discriminating between the different type of domestic stock markets.
Perceived Service Quality and Relationship Quality in Mobile Service Setting
Hwang, In-Hyung ; Choi, Chul-Jae ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 517~534
DOI : 10.5392/JKCA.2015.15.10.517
The purpose of this study is to identifies the effects of service quality factors on satisfaction and trust, and then verifies the causal relations among satisfaction, trust, commitment and using intention in mobile service setting. A survey was conducted to collect the data with consumers who had the actual using experience about mobile services. Analysis of structural equation modeling with SPSS 20.0 and AMOS 16.0 were performed to test the research hypothesis. The result of the study as follows: First, it was found to difference in relationship between dimensions of mobile service quality and satisfaction except for the pleasure. Second, the sociality was found to significant path coefficients in relationships with trust. Third, satisfaction and trust have influence on commitment and commitment has effects on using intention, but there had no significant path coefficients between satisfaction and trust, and then both satisfaction and trust were not found to significant path coefficients in relationship with using intention. Therefore, Marketers of mobile service corporate have to give excellent service quality to consumers who have using their mobile service for increase of using intention through build up trust and commitment by consumers who satisfied.
Influence of Mobile Bookstore Application Service Quality on User Satisfaction and Reuse Intention
Kim, Sun-Young ; Oh, Kyung-Soo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 535~546
DOI : 10.5392/JKCA.2015.15.10.535
Using mobile bookstore application is increasing in accordance with the proliferation of internet and mobile devices. In this circumstances, the purpose of this study is to explore the factors regarding to mobile bookstore application quality evaluation are effecting to customer satisfaction and reuse intention. Thus information, transaction, design, communication, ubiquitous access, personalization, safety are set as a quality evaluation factor. And it is analyzed the effect of these factors to customer satisfaction and reuse intention with path analysis method. As the result, transaction, ubiquitous access, personalization, safety factors effected customer satisfaction and customer satisfaction effected reuse intention. These results show that user mainly access mobile bookstore application for purchasing book. Thus it is important for mobile bookstore operator to keep the application accessed anytime, and serve personalized information, and simplify transaction process, and intensify security for protecting personal or transaction information.
The Effect of the Playfulness on Outdoor Recreation Decision-making Process of Audiences : Applying Extended Theory of Planned Behavior
Han, Seung-Hoon ; Kim, Jin-OK ; Lee, Sang-Ho ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 547~560
DOI : 10.5392/JKCA.2015.15.10.547
The outdoor recreation fever that is drastically increasing in Korea could be the result of the interaction between mass media and popular culture as well as increase of leisure time and disposable income. Thus, the purpose of this study is to specify how the exposure of outdoor recreation through mass media influences potential outdoor recreationists. In order to specify this decision-making process, playfulness, which is the intrinsic characteristic of adults` fun and play, was added to the theory of planned behavior, which has high explanation power regarding human behavior. As a result of the study, it turned out that playfulness significantly influences attitude, subjective norm, and perceived behavioral control, and that attitude, subjective norm, and perceived behavioral control also significantly influence behavioral intention. These results specify that playfulness is a factor that has a great effect on outdoor recreation that seeks deviant behavior.
A Consulting Case Study on the Small Start-up through using the Business Model Canvas
Pyo, Won-Ji ; Ha, Hwan-Ho ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 561~569
DOI : 10.5392/JKCA.2015.15.10.561
Many start-ups have many realistic hardships in getting management diagnosis about whether their business model are properly going. For this reason, there is the need for an easy and simple method that makes it possible to conduct a strategic management through the analysis and management diagnosis of the business model. The Business Model Canvas(BMC) has been popularized as a tool to help entrepreneurs describe, design, challenge, invent and pivot their business model. This model gives a framework to describe the most important building blocks(9 blocks) of existing business. Entrepreneurs can make their own business analyses and craft their own solutions through using this model. In this study, we conducted consulting by using the BMC on the NARUATO which is a small start-up in the healthy food industry. This case study can use as a learning material for entrepreneurship education.
Effects of Retirement Planning on Quality of Life and Satisfaction -with Moderating Effects on the Social and Psychological Sense of Crisis-
Kim, Sun-Hwa ; Lim, Wang-Kyu ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 570~586
DOI : 10.5392/JKCA.2015.15.10.570
The purpose of this study is to analyze the effects of middle-aged retirement planning on individual`s quality of life and overall satisfaction, and moderating effects of social and psychological sense of crisis, and the differences of measured variables in the demographic characteristics. Retirement planning that may be the most important factor in the country`s social costs is aimed to provide a basis for fixing the interest in advance of retirement planning training and retirement. The subjects are workers who live in the Seoul metropolitan area and Gyonggi-do. Total sample size is 350, then 335 samples were collected on the data. The results of this study can be summarized as follows. First, house ownership and education level among demographic variables affects satisfaction of their life. People who do not own a house shows higher satisfaction, and higher education level affects satisfaction positively. Second, satisfaction is affected by transition to rest negatively, on the other hand, it is affected by expect of new beginning positively. Besides, No moderating effect of social and psychological crisis showed that negative life evaluation role to the independent variables. Third, cognitive information is affected by transition to rest and imposed disruption positively. Besides, job dissatisfaction adjusts between them. Fourth, improvement of life quality is not affected by expect of the retirement planning. On the other hand, there is not moderating effects of social and psychological sense of crisis.
Analysis of Accuracy and Productivity of Terrestrial Laser Scanner for Earthwork
Kim, Seok ; Park, Jae-Woo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 587~596
DOI : 10.5392/JKCA.2015.15.10.587
3D scanners are applied to many industries, such as manufacturing, construction, and shipbuilding. Recently, 3D scanner is used in 3D imaging of worksite in order to control and guide earthmoving heavy equipments, which provides basic information for intelligent excavation. This study compares the accuracy and productivity between total stations and high-resolution 3D scanners. The analysis results show that 3D scanner has high accurate rate of greater than 99 percent and has low error rate of less than 2.0mm compared to total stations. In terms of productivity, 3D scanner saves 71 percent of measuring time compared to the total station. This study confirms that 3D scanner can measure the earthwork sites with high accuracy and better productivity.
Analysis and Improvement Directions of Technology Holding Company : A Case Study of ETRI Holdings
Lee, Hyun-Keun ; Han, Kwan Hee ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 597~606
DOI : 10.5392/JKCA.2015.15.10.597
Technology is one of important factors to start-up. Researchers or engineers have led to make start-up, and research based company is one type of technology-based start-up. Technology holding company has made to encourage start-up and support research based company. Research based company was introduced in 2005 according to the Korean related law. In 2014, the number of technology holding companies of university is up to 39, but technology holding company of research institute is only one called ETRI Holdings. ETRI Holdings is a technology holding company to promote technology commercialization that established by ETRI in 2010. This study analysed the financial statements of ETRI Holdings for 5 years, and grasped the status of ETRI Holdings and 15 invested companies, research based companies. According to analysis ETRI Holdings played a role as technology holding company that invested in research based company, but had no virtual circle model until now. Also improvement directions for the management of technology holding company is suggested in this paper based on the analysis of financial statement.
Management Method for Private Key File of PKI using Container ID of USB memory
Kim, Seon-Joo ; Joe, In-June ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 607~615
DOI : 10.5392/JKCA.2015.15.10.607
Mosts user of internet and smart phone has certificate, and uses it when money transfer, stock trading, on-line shopping, etc. Mosts user stores certificate in a hard disk drive of PC, or the external storage medium. In particular, the certification agencies are encouraged for user to store certificate in external storage media such as USB memory rather than a hard disk drive. User think that the external storage medium is safe, but when it is connect to a PC, certificate may be copied easily, and can be exposed to hackers through malware or pharming site. Moreover, if a hacker knows the user`s password, he can use user`s certificate without restrictions. In this paper, we suggest secure management scheme of the private key file using a password of the encrypted private key file, and a USB Memory`s hardware information. The private key file is protected safely even if the encrypted private key file is copied or exposed by a hacker. Also, if the password of the private key file is exposed, USB Memory`s container ID, additional authentication factor keeps the private key file safe. Therefore, suggested scheme can improve the security of the external storage media for certificate.
Implementing Biological Network Analysis System through Oriental Medical Literature Analysis
Yu, Seok Jong ; Cho, Yongseong ; Lee, Junehawk ; Seo, Dongmin ; Yea, Sang-Jun ; Kim, Chul ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 616~625
DOI : 10.5392/JKCA.2015.15.10.616
Currently, oriental medicine research is focused with modern research technology and validate it`s various biochemical effect by combining with molecular biology technology. But there are few searching system for finding biochemical mechanism which is related to major compounds in oriental medicine. In this research, we aimed developing korean herb database based on text-mining system by analyzing PubMed data. We have developed prototype system for searching chemical, gene and biological relation in oriental medicine. It is characterized by modern oriental medicine research trend with major chemical, gene and protein information. Analysis results can be searched on the prototype system with visualization of the biological interactions.
Characteristics of the Requirement for U-healthcare Service Providing Contents for Dietary Life of the Old People
Kil, Gayoung ; Kim, Cunsun ; Jung, HyunJung ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 626~635
DOI : 10.5392/JKCA.2015.15.10.626
Along with the social interests and needs for health, the U-Healthcare Service as a new model to control individual dietary life and to prevent chronic diseases is now drawing the public attention. In this study, the characteristics of the requirement of U-Healthcare Service were investigated from subjects aged over 50 years old. As parts of the expectation to the U-Healthcare service, the customized clinical care & control (37.7%) and the systematic understanding of individual health state (21.4%) appeared significantly. And for the application of the U-Healthcare Service to the field of healthcare, the control of dietotherapy (43.9%) appeared higher than anything else and thus the customized service for individual dietotherapy seemed to be needed. Regarding the field of searching for health information, the disease control (35.6%), food materials (28.6%), and recipe for health foods (22.7%) appeared in sequence and revealed that the majority over 50% of subjects were interested in foods. The requirements for the information of dietary formula were also investigated through 5 points scaled questionnaires on respective topics of nutritive components, menus customized for corresponding health states (diseases), and the results obtained from surveys on respective topics all showed the needs for all information by representing each point value exceeded 3.9. Through the results obtained from this study, the provision of customized information enabling the nutritional control in accordance with individual states of health or disease was estimated to be needed for the popularization of U-Healthcare Service providing contents for dietary life of clients especially those of aged over 50 years.
Discriminator of Similar Documents Using the Syntactic-Semantic Tree Comparator
Kang, Won-Seog ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 636~646
DOI : 10.5392/JKCA.2015.15.10.636
In information society, the need to detect document duplication and plagiarism is increasing. Many studies have progressed to meet such need, but there are limitations in increasing document duplication detection quality due to technological problem of natural language processing. Recently, some studies tried to increase the quality by applying syntatic-semantic analysis technique. But, the studies have the problem comparing syntactic-semantic trees. This paper develops a syntactic-semantic tree comparator, designs and implements a discriminator of similar documents using the comparator. To evaluate the system, we analyze the correlation between human discrimination and system discrimination with the comparator. This analysis shows that the proposed discrimination has good performance. We need to define the document type and improve the processing technique appropriate for each type.
The Impact of Young Children`s Excessive Immersion in Smartphone Games on their Prosocial and Problematic Behavior
Cho, Jung-Jin ; Cho, Anna ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 647~657
DOI : 10.5392/JKCA.2015.15.10.647
The purpose of this study is to investigate how young children`s excessive immersion in smartphone games affects their prosocial and problematic behavior. To achieve the purpose, a qustionnaire survey was conducted with 147 children aged 3 to 5 going to two kindergartens and two child-care centers which were judged to have similar social and economic conditions, their mothers, and 16 teachers in charge of them. For data processing, SPSS 18.0 program was used to conduct frequency analysis, correlation analysis, and simple regression analysis. The study results were presented as follows. First, the more seriously the young children had excessive immersion in smartphone games, the more negatively their prosocial behavior was influenced. Secondly, the more severely the young children had excessive immersion in smartphone games, the more problematic behavior the young children had. This study is meaningful in the point that it analyzed the impact of their addiction in smartphone games on their prosocial and problematic behavior, and thereby helped to improve a plan of effectively using smartphones as educational media.
Status of Korean Idiom Understanding for Chinese Learners of Korean according to Tasks
Lee, Mi-Kyung ; Kang, An-Young ; Kim, Youn-Joo ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 658~668
DOI : 10.5392/JKCA.2015.15.10.658
The purpose of present study tested the effects of context, transparency, familiarity and related variables on comprehension of 32 idioms in 87 Chinese learners of Korean who were attending the S university in Jeonnam providence. In the first assessment, idiomatic phrases were presented out of context. In another assessment, idiomatic phrases were embedded in supportive story contexts. To examine the difference based on task types, paired t-test or one-way ANOVA was used to test differences on related variables such as TOPIK, years of residence in Korea, major and etc. on idiom comprehension. The results of this study are summarized as follows. First, task type, familiarity and transparency were found to have no significant effect on idiom comprehension for Chinese learners of Korean. Second, the related variables such as TOPIK, and major had a significant effect on idiom comprehension. Third, percentage of context related interpretation error in context task was the highest. Literal interpretation errors were followed by it. It means they have a tendency to use contextual cues and semantic analysis of the phrase to comprehend Korean idioms. The results of study will be used to make a plan for teaching Chinese learners of Korean.
Teaching Practices for English Language: Exploring Students` Perceptions and Peer Feedback about Practicum
Lee, Younghwa ;
The Journal of the Korea Contents Association, volume 15, issue 10, 2015, Pages 669~678
DOI : 10.5392/JKCA.2015.15.10.669
This study aims at investigating students` perceptions and peer feedback to practicum for teaching English in the English Department at a Korean university. The participants were forty-two students at an elective course, `Method for teaching English`, and the data comprised questionnaire, 12 teams of practicum, and 15 sets of PF. A `Word Count System (WCS)` was adopted to analyze the data. The findings show that students regarded `practicum` (52.4%) as more important than `teacher`s lectures` (42.8%), and most students (80%) applied more than 70% of lesson plans to their practicums. The practicum gave them experience of a teacher, development of confidence, recognition on their weaknesses and values of teaching. While the strengths shown in PF were mainly `teaching methods and technique`, `use of multimedia`, and `teaching materials`, the weaknesses were `classroom interactions`, `teaching methods and techniques` and `use of blackboard`. Overall praises were 1.8 times more than the matters which needed to be developed. The conclusion suggest that the students had their own insights toward teaching practices and how learners can be motivated.