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REFERENCE LINKING PLATFORM OF KOREA S&T JOURNALS
> Journal Vol & Issue
Journal of the Korean Society of Clothing and Textiles
Journal Basic Information
Journal DOI :
The Korean Society of Clothing and Textiles
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Volume & Issues
Volume 19, Issue 6 - Nov 1995
Volume 19, Issue 5 - Sep 1995
Volume 19, Issue 4 - Jul 1995
Volume 19, Issue 3 - May 1995
Volume 19, Issue 2 - Mar 1995
Volume 19, Issue 1 - Jan 1995
Selecting the target year
Brand Image: Analysis of Domestic Jeans Market through Benefit Segmentation and Perceptual Mapping(II)
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 699~712
The purpose of this study was 1) to identify the constructing factors of jeans brand image 2) to analyze the domestic jeans market using perceptual maps of three benefit segments based on stdy(I). The questionnaire consisted of brand preference, attribute of brand image and wearer image was selected from the previous studies or developed for this study. The subjects were 350 male and female university students who have purchased at least one of the nine jeans wear brand selected for the study. For statistical analysis, reliability test, factor analysis, MANOVA, and multiple regression were used. The results of this study were as follows: 1. Symbolism, quality, and economy were found out as constricting factors of brand image in the attribute dimensions, while innovative and active image were found out in the wearer image dimensions. 2. 9 Perceptual maps of attribute dimensions and 3 perceptual maps of wearer image dimensions were constructed and each ideal vector was drawn.
A Typology of Apparel Usage Situations Among Female Consumers
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 713~722
The purpose of the study is to investigate the types of apparel usage situations percieved by female consumers. Data (N=132) were collected via a questionnaire developed on the focused stoup interviews and previous studies. By multidimensional scaling (MDS) analysis, two dimensions of perceptual criteria on apparel usage situations are identified: formality, and normative aspects of apparel style. Results indicate that apparel usage situations perceived by female consumers can be classified into four major types: (1) Formal-Normative Situations, (2) Informal-Normative Situations, (3) Informal-Normless Situations, and (4) Formal-Normless Situations.
Cognitive Evaluation on Body Exposure of Female Clothing
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 723~737
The purposes of this study were to investigate 1) the difference of cognitive evaluation on body exposure of female clothing, ann 2) purchase frequency and intention of wearing according to demographic variables. The instrument of this study consisted of response scale and stimuli. Thirty three items of 7.point Likert scale were developed to measure cognitive evaluation of the people who responded. The stimuli were 7 types of clothing, differing exposure parts and style on line drawing. The sample included 450 subjects, consisting of 231 in Seoul and 219 in Chun-nam Province. Statistics applied for analysis were frequency, percentage, mean, standard deviation, correlation, t-test, F-test, Duncan's multiple range test, factor analysis. The Results were: 1. Constructing factors of cognitive evaluation consisted of elegance, sensuality, attraction, individuality. There were significant differences in every factor on each types of clothing. 2. The evaluation toward each types of clothing was influenced by the subjects' sex, age, and residence. 3. Purchase frequency and intention of female subjects' wearing were very low, and there were significant differences on demographic variables.
An ex post facto Relational Study of Genderlogy, and Gender Identity of Clothing and Attitudes toward Unisex Clothing -female and male college students in Taejeon, Chungnam, and Chungbuk province-
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 738~746
The purposes of this study were 1) to find out any significant relationships among genderlogy, gender identity of clothing, and attitudes toward unisex clothing, 2) to investi- gate differences in genderlogy, gender identity of clothing, and attitudes toward unisex clothing between female and male college students, 3) to understand the structual dimension of genderlogy. The theory of this study was Bem's androgyny sex role theory which suggested an individual's masculine and feminine sex role lied on separate lines rather than on a linear line. The research design was an ex post facto survey and the subjects were 222 female college students and 179 male students in Taejeon, Chungnam and Chungbuk province. Using the SPSS program, factor analysis, 1-test, Pearson correlation coefficient, and plot were calculated for statistical analysis. The findings of this study were summarized as follows: 1) The 1.test showed significant differences in genderloy, gender identity of clothing, attitudes toward unisex clothing between female and male college students. 2) There were significant relationship among genderlogy, gender identity of clothing, attitudes toward unisex clothing. 3) The moi or dimensions of genderlogy were found to be traditional sex role and equal sex roles. There were only moderate negative relationship between traditional and equal sex roles and these two dimensions affected differently on the gender identity of clothing, as well as the attitudes toward unisex clothing, therefore traditional sex roles and equal sex roles seemed to lie on separate lines, and the androgyny sex role theory was supported.
The Effect of Elements of Apparel Design on Impression Formation Part I : Emphasis on the Effect of Form and Color of Cloths
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 747~764
The purpose of the present study were 1) to identify the dimensional structure of impression formed of a female figure, 2) to analyze effects of several elements of apparel design on impression formation of the figure in suit. The experimental materials developed for this study were a set of stimuli and a response scale. The stimuli consisted of 60 drawings made by identical manipulations of 3 indepndent variables in 3 clothing styles(suit, dress and pants with blouse). The independent variables were (1) five clothing colors (red, blue, yellow, white and black), (2) two lengths(short/long) of suit skirt, dress, and pants (3) two types of blouse and dress collars (shirt collar/ribbon collar). The 7-point semantic differential response scale to measure the dependent variables (formed impressions of the female figure) was composed of 37 bipolar adjectives. Further- more, two open-ended questions were used for interpretation of the reponses. The study proceeded in three independent experimental part was based on the 3 clothing styles using a 5(color)
2(collar) factorial design. Subject were 200 female undergraduate students reandomly assigned to one of 20 combinations in each part of the experiment. The data were analyzed by factor analysis, 3-way ANOVA and Multiple Classification Analysis. Five factors emerged to account for the dimensional structure of impression of the female figure in specific attire. These factors included three basic dimensions of impression identified as potency, activity and evaluation, confirming the results of previous studies. Result from open-ended questionaire supported the theoretical perspective of Schneider, Hastorf and Ellsworth on the procedure of impression formation.
Interfacial Electrical Studios on Adhesion of Hematite Particles to Polyester Fabric and their Removal from the Fabric(Part 2)
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 765~773
Effect of interfacial electrical conditions such as, the f potential of PET fiber and u-Fe203 particles, the stability parameter and potential energy of interaction on adhesion of a-Fe903 particles to PET fabric and their removal from the fabric, were investigated as functions of pH, electrolyte and ionic strength. The stability parameter, potential energy of interaction between a-Fe2O3 particles and PET fabric were calculated by using the heterocoagulation theory for a sphere-plate model The adhesion of a-Fe2O3 particles to PET fabric and their removal from PET fabric were carried out by using water bath shaker and Terg-O-Tometer under various solution conditions. The adhesion of a-Fe2O3 particles to the PET fabric and the removal of a-Fe2O3 particles from the PET fabric were biphasic and were maximum and minimum at pH 7~8, respectively. With high pH and polyanion electrolytes in solution, the adhesion of a-Fe2O3 particles to the PET fabric was low but effects of electrolytes on the removal of a-Fe2O3 particles from the PET fabric was small. The adhesion of a-Fe2O3 particles to the PET fabric and the removal of a-Fe2O3 Particles from the PET fabric were biphasic, and were lowest and highest at the ionic strength 1
10-3, respectively. The adhesion of a-Fe2O3 particles to PET fabric was well related with the interfacial electrical conditions; it was negatively correlated with the f potentials of a-Fe2O3 Particles of its absolute value, the stability parameter and the maximum of total potential energy, while, the adhesion was not related with the t potentials of PET fiber itself. Therefore, the primary factor determining the adhesion of a-Fe203 particles to PET fabric may be the stability of dispersed particles caused by the electrical repulsion of particles. The removal of a-Fe203 particles from PET fabric was not related to such interfacial electrical conditions as the t potentials of PET fiber, the stability parameter and the maximum of total potential energy but removal was related to t potential of a-Fe203 particles.
An Empirical Study on Factors affecting in Apparel Store Choice -On Fashion Life-Style, Self-Image, and Situational Factors-
Kim, Hyeon-Ju ; Moon-Sook ; Yoo, Dong-Keun ;
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 774~789
The purposes of this study was to demonstrate the influence of fashion life-style, self-image and situational factors on consumer's apparel store choice for satisfaction of varied needs and high efficiency of marketing activity. A questionnaire was developed to measure research subjects based on theoretical study empirically. The questionnaire was administered to 270 women aged between 20 and 30 in Seoul. The results analyzed by factor analysis, cluster analysis, x2-test and oneway-anova. The results of empirical studies were summarized as follows: 1. Segmented groups of fashion life-style were classified practical/planning group, fashion- leader group, and shopping-oriented group. And store types which were prefered by those groups were department store/shopping center. 2. Segmented groups of self-image were classified actual-seeking group, modernity group and confidence group. And store types which were prefered by those groups were department store/shopping center. The Forecast of store choice on the base of self.image was showed that customers choose the store incongruous with self-image. But when it was analyzed each actual store choice. The Choice of high frequancy was congruous with self-image except for a specialty store/brand named outlet. 3. The significant differences could be found in choice of the store under particular purchase situations and especially at department stores and specialty store, their preference tended to be stronger as the degree of the store's involvement was hightened, but in the case of the generalization stores and the permanent discount stores, even though the degree of that involvement was low, their preference showed the same tendency.
A Study of the Body Development of Infant and Child
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 790~800
This study was done to provide basic data for better fittness of infants and children's clothes and to get the developmental aspect of the subjects. The subjects were total 610 infants and children, 302 boys and 308 girls between month 12 to 59. 67 dependent variables were analyzed by the method of Duncan Test as Multiple Range Test among 8 groups anti T-test between male and female of same age groups. Following results were obtained: 1. In Duncan Test of the direct measurement items, the most subjects between group 1 and 8 were significantly different in the majority of dependent varibles, especially in height and length items 2. In Duncan Test of the body indices, as the subjects 'ages are higher, their bodies were balanced with the growth of the girth of their lower body. 3. In T-test, the significant difference between male and female of same month group was appeared mainly from 4th group to 7th group.
Pore Characteristics in Aramid and Simulation Nonwoven Fabrics -through Image Analysis-
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 801~810
Benefit Segments of the Female Apparel Market in Cheju
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 811~825
The purposes of the study were 1) to segment the female apparel market based on clothing benefits sought by female adualt consumer in Cheju, and 2) to develop a profile of each segment concerning lifestyle, use of information sources, perceived store attributes, store preference and demographics. The data(n=228) were collected via a questionnire from adult females of ages over 20's. Using cluster analysis on benefits sought factors, four groups were identified and labeled as 1) Economic-value oriented users of clothing(24%) : 2) Brand oriented users of clothing(14%); 3) Aesthetics/fashion oriented users of clothing(26%); 4) Easy care oriented users of clothing(36%). ANOVA and Chi-square statistics revealed significant differences among the four groups according to clothing benefits sought factors, lifestyle factors, use of information sources, store attributes perceived on store types, store-type choices, new store-type preferences and demographic variables. A profile of these groups was developed.
An Ergonomic Study on Functional Utility of Movement in Sleeves
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 826~841
This study is concerned with the functional utility of movement in sleeve from an ergonomic viewpoint. Experiments were carried out which include 43 upper extremity segments, 21 motions and 35 female subjects. The major conclusions of the study are. 1. The expansion rate of upper extremity was higher in length than in circumference mesurements. The amounts of expansion were, especially high (more than 60mm) for inner arm length, axillary arm circumference, and outer arm length. Therefore, a lot of ease is necessary for these parts. On the other hand, armhole circumference, forearm circumference, and wrist circumference had low rates of expansion. The sleeve cap length was also contracted in all motions. 2. The expansion rate and the range of expansion and contraction were higher in the upper arm than in the forearm. The main points of expansion were the axillary and elbow parts. The segment of maximum expansi (rate of 44.8%) was Iii of axillary parts. As the body surface expands mainly in some segments, it is desirable to allow ease to the main segments of expansion. 3. In a basic sleeve, necessary ease was lacking in the measurements for outer arm length and axillary arm circumference, while it was too large in armhole circumference, forearm circumference, wrist circumference, and sleeve cap length. Therefore, a basic sleeve is inadequate as a functional sleeve for hard work in point of functional utility of movement. Wider application of these findings would lead to an improvement in the comfort of workers.
Characterizing for Age Group of Obese Women's Body Shape for Clothing Design
Journal of the Korean Society of Clothing and Textiles, volume 19, issue 5, 1995, Pages 842~852
The purpose of this study was to provide fundamental data of characterizing for age group of obese women's body shape. The subjects were 132 obese women, age of 20~59. The criteria of obestity based on Vervaeck index (
92.3), Rohrer index (
1.6), and bust girth (
90 cm). Thirty eight measurement items were used for F-test. Forty two transformed variables (including 4 additional variables) were used for cluster analysis The results were as follows: 1. Characteristics for age group were described that 20's was narrow shoulder, flesh contoured shape in upper body. 30's was rounded upper back, 40's was the slightest fatty shape, and 50's was the fattest round shape among four age groups. 2. Four types of obese women's body shape were classified by cluster analysis. Body shape of type 1 was fatty abdomen, and rounded upper back in 50's mainly. Body shape of type 2 was slightly fatty. Body shape of type 3 was round shape. Body shape of type 4 was the smallest girth in the obese women in 40's mainly.