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REFERENCE LINKING PLATFORM OF KOREA S&T JOURNALS
> Journal Vol & Issue
Journal of the Korean Society of Clothing and Textiles
Journal Basic Information
Journal DOI :
The Korean Society of Clothing and Textiles
Editor in Chief :
Volume & Issues
Volume 33, Issue 12 - Dec 2009
Volume 33, Issue 11 - Nov 2009
Volume 33, Issue 10 - Oct 2009
Volume 33, Issue 9 - Sep 2009
Volume 33, Issue 8 - Aug 2009
Volume 33, Issue 7 - Jul 2009
Volume 33, Issue 6 - Jun 2009
Volume 33, Issue 5 - May 2009
Volume 33, Issue 4 - Apr 2009
Volume 33, Issue 3 - Mar 2009
Volume 33, Issue 2 - Feb 2009
Volume 33, Issue 1 - Jan 2009
Selecting the target year
The Production Conditions and Consumer Satisfaction of Men`s Scuba Diving Suits
Choi, Jin-Hee ; Jeong, Jin-Ah ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1683~1695
DOI : 10.5850/JKSCT.2009.33.11.1683
This study analyzes the production process of eight domestic companies that manufacture scuba diving suits for men with an emphasis on the level of consumer satisfaction in scuba diving suits purchases. One hundred fifty questionnaires were distributed and a total of 140 usable data were coded for further statistical analysis that includes descriptive statistics (frequency and
test) through SPSSWIN 17.0. The results show that a majority of the domestic scuba diving suit companies were either small, manufactured products under original equipment manufacturer (OEM) brands, or were involved in the import business. Many of these companies have developed a local sizing system derived from a company database of customer sizing. As a result, different companies have different sizes that lead to confusion and complication among consumers in selecting the correct size for scuba diving suits. The results indicate that most high-priced diving suits are made of imported fabrics because they had superior quality, fitness, and thickness compared to domestic brands. The degree of consumer satisfaction with scuba diving suits was found to be low in comfort, stuffiness, and activity. Respondents indicated that they felt a little tightness in circumstances such as bust, wrist, and thigh in measurements of circumstances. On the other hand, the respondents showed a high degree of satisfaction with body fitness in scuba diving suits. Further research will clarify a standardized sizing system and develop patterns suitable for Korean men`s scuba diving suit body sizes.
The Properties of Plant Fiber and Polyester Blended Nonwoven Fabrics
Lee, Hye-Ja ; Kim, Nam-Eun ; Yoo, Hye-Ja ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1696~1706
DOI : 10.5850/JKSCT.2009.33.11.1696
Nonwoven fabrics have been widely used in various fields that include household, industrial, agricultural, medical goods, especially in the automobile industry. In this study, eco-friendly fiber materials were developed and investigated as a substitute material for polyester fibers in nonwovens. To make plant fiber bundles, stems of Indian mallow (IM), and Kuzu vine (KV) were retted; in addition, the non-cellulose component was partially removed. Plant fiber bundles and polyester fibers (P) were blended and needle punched to produce nonwovens. Five kinds of nonwovens were manufactured: P100 (Polyester 100%), IM10 (IM 10% and Polyester 90%), IM20 (IM 20% and Polyester 80%), KV10 (KV 10% and Polyester 90%), and KV20 (KV 20% and Polyester 80%). The color values, surface appearance, tensile strength, elongation, tear strength, abrasion strength, flexstiffness, moisture regain, water or oil absorbency, and static electricity of manufactured nonwovens are investigated. As the blended ratios of IM or KV increased, the brightness of nonwovens decreased compared to that of polyester 100%. Tensile strength, tear strength, abrasion strength, and flexstiffness of IM10 as well as KV10 were higher than those of P100, IM20, and KV20, resulting from the influence of the structure and properties of nonwoven fibers. Moisture regain and water or oil absorbency increased, while static electricity decreased in proportion to the amount of plant fibers. IM or KV and polyester blended nonwovens showed improved properties over P100 that could be substituted for P100 as a novel material for textiles.
The Effects of Perceived Risks on Purchase Decision Behavior among Internet Fashion Consumers
Nam, Eun-Ha ; Lee, Jin-Hwa ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1707~1718
DOI : 10.5850/JKSCT.2009.33.11.1707
This study examines the effects of perceived risks on purchase decision behavior among Internet fashion consumers. The study survey used a self-administered questionnaire and a total data of 244 responses were used for analysis. The results of this study are as follows: First, the perceived risks consist of 6 factors, quality risk, counterfeit product risk, credit dealing risk, social/psychological risk, size and appearance risk, and delivery risk. The purchase decision behavior consist of 3 factors, delay of purchase decision, website switching, and offline conversion behavior. Second, purchase time positively affected the quality risk and credit dealing risk. Purchase frequency negatively affected the quality risk and credit dealing risk. Third, the quality risk, size and appearance risk, counterfeit product risk, and credit dealing risk positively affected the delay of purchase decisions. Quality risk and counterfeit product risk positively affected website switching. In addition, quality risk, social/psychological risk, and credit dealing risk positively affected the offline conversion behavior. Fourth, credit dealing risk negatively affected a short term purchase intention and the delivery risk negatively affected a long term purchase intention. The social/psychological risk and credit dealing risk negatively affected the repurchase intention.
Factors that Influence the Entry Mode Choice of Foreign Apparel Brands in Korea
Seo, Yu-Jin ; Lee, Jae-Ho ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1719~1732
DOI : 10.5850/JKSCT.2009.33.11.1719
A firm seeking to enter a foreign market must make an important strategic decision of which market entry mode to use. Because entry modes involve resource commitments, the initial choice by a firm on a particular entry mode is difficult to change without a considerable loss of time and money. Substantial prior research has been undertaken to explain why firms select a particular entry mode into global markets. However, there exists limited research on this area in the field of foreign apparel brands in Korea, although some research has analyzed influential entry mode factors when Korean textile and clothing companies went overseas. This study reviews prior research on the entry mode choice and analyzes the factors that influence the entry mode choice for 510 foreign clothing brands in Korea. Price range, clothing types, distribution strategy, and cultural distance were considered as influential determinants for different entry mode choices. Crosstabs with a chi-square test and logistic regression are used for analysis. This study shows that high-priced brands and luxury brands are associated with the export orientated entry mode in the Korean market. Brands that pursued the strategy of multiple distribution channels showed a preference for a licensing mode or direct investment over other entry modes, and brands from higher-cultural-distance countries entered the Korean clothing market by licensing mode. The findings of this study are appropriate for the strategic planning of foreign apparel intent on entering the Korean market or for Korean apparel firms planning to enter the global market.
LOHAS Fashion Design Development -Focus on Party Wear-
Cho, Min-Young ; Park, Hye-Won ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1733~1743
DOI : 10.5850/JKSCT.2009.33.11.1733
The LOHAS trend is based on a present and future culture with a sustainable influence on the life of modem humans. This study examines the LOHAS trend to create a design that is practical and reflects a notion of LOHAS in quality. Design making is selected with three sub-themes under the concept `With Us, Nature & High Touch` and the dress design that is suitable to the type and purpose of the parties following the concept. Theme A, "Neo-Classicism" is for a reception party. It made efficient use of `Type of environmentally friendly material practical use + Type of multi-function design + Type of order production + Type of society morals design`. Theme B, "Between Virtual & Reality" is for a wedding reception. It made efficient use of `Type of environmentally friendly material practical use + Type of multifunction design + Type of retrenchment design + Type of order production + Type of society morals design`. Theme C, "Arty Illusion" is for a cocktail party. It made efficient use of `Type of Re-design + Type of nature motive practical use + Type of the higher sensitivity pursuit design + Type of order production + Type of society morals design`. This study explained that nature, environment, and a sense about society are put to practical use in fashion design through the creation of a fashion design to apply a LOHAS fashion design notion and a special quality.
Clothing Shopping Motivation on Internet and Customer e-Loyalty among Korean and Chinese College Students
Park, Hye-Sun ; Lee, Yeon ; Kim, Hyun-Sook ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1744~1754
DOI : 10.5850/JKSCT.2009.33.11.1744
This study identifies the main factors of internet clothing shopping motivation and analyzes their effect on customer e-loyalty among Korean and Chinese college students. Data were collected from 300 Koreans and 300 Chinese college students. The survey was statistically analyzed through an exploratory and confirmatory factor analysis, T-test, and structural equation modeling. The factors of clothing shopping motivations were identified as merchandising characteristics, shopping convenience, value price, and hedonic pleasure. Chinese students had stronger motivations for value price and hedonic pleasure; Koreans had stronger motivations for merchandising characteristics. The structural equation model showed that the shopping motivations for merchandising characteristics, shopping convenience, and hedonic pleasure had significant effects on e-loyalty for Chinese students and the motivations for value price had significant effects on e-loyalty for Korean students. The conclusion shows a strategic direction for entering the Chinese e-market.
Structural Analysis on the Perceived Attributes of Fashion Goods
Lee, Mi-Ah ; Rhee, Eun-Young ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1755~1767
DOI : 10.5850/JKSCT.2009.33.11.1755
This article develops the perceived attributes of fashion goods and hierarchical structure among these attributes. In-depth interviews of 12 adult women in the exploratory research and a questionnaire survey of 472 adult women in the empirical research were conducted. The results of the research are as follows: First, a total of 5 perceived subjective attributes of fashion goods are composed of newness, mass fashionability, social compatibility, personal compatibility and self-expressiveness, and the dimensions of the five drawn attributes show a hierarchical causality rather than an equal level. Newness and mass fashionability, perception attributes effect social compatibility and personal compatibility as consequence attributes exert a direct influence on the self-expressiveness represented by value attributes. Personal compatibility and social compatibility as consequence attributes also directly effects self-expressiveness while mediating newness and mass fashionability.
A Study on the Selection of the Size of Children`s Clothes according to Body Shape -Focus on Preteens-
Lee, Jun-Ok ; Choi, Kueng-Mi ; Jun, Jung-Ill ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1768~1773
DOI : 10.5850/JKSCT.2009.33.11.1768
This study determines the body size of preteen children and conducts questionnaire investigations into the awareness of real purchasers or parents of and satisfaction with children`s clothes and fit, in order to provide the basic data for planning and setting up the size range for the preteens market in which the sales of children clothes are gradually increasing. The findings of this study are as follow: Analyzing the obesity of the children against the Rohrer index showed that almost 30% of the subjects were obese children and that it is necessary to research the sizes of the clothes for obese children. It was also found that older children selected a more appropriate clothe size. Investigations into the awareness of children on their body image found that there was a significant difference in the perception of body shape, body weight, shoulder breath, arm thickness, chest girt, waist girth, hip girth, and thigh thickness. Slim or standard type children had the greatest consideration for the length of clothes to purchase while obese children had the greatest consideration for bosom size and waist girth. However, in terms of the association between fitness and size selection, obese children did not select a bigger size but an appropriate one for their body. The findings show that it is imperative to develop appropriate size clothes for obese children.
Dyeing Properties and Antibacterial Activity of Cotton Fabric with Inonotus obliquus
Kim, Sung-Hee ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1774~1780
DOI : 10.5850/JKSCT.2009.33.11.1774
The dyeing properties of cotton fabric with Inonotus obliquus are studied by investigating the effect of dyeing conditions on dye uptakes such as, the concentration of Inonotus obliquus, dyeing temperature, time, and pH values. In addition, the effects of mordants on dye uptakes and antibacterial activities are also investigated. The results are summarized as follows: The dye uptakes of dyed fabrics were increased gradually with an increasing concentration of Inonotus obliquus. K/S values were the highest when the dyeing temperature and time were at
and 60 minutes, respectively. As for the changes of pH values of dyeing solution, K/S values recorded the highest at pH3-pH5. Antibacterial activities of Inonotus obliquus dyeing solution showed a significant effect in dyed cotton fabric with mordanting.
The Importance of Salesperson`s Characteristics and Criteria for Clothing Store Evaluation in Terms of Elderly Female Consumer Lifestyles -Focus on Females in their 60`s and 70`s living in Seoul-
Hong, Kyung-Hee ; Lee, Yoon-Jung ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1781~1793
DOI : 10.5850/JKSCT.2009.33.11.1781
This study classifies the lifestyle of elderly female consumers in their 60`s and 70`s and examines the influence of lifestyles on personal clothing purchase behavior. This paper classified the types of lifestyle and examined the influence of lifestyle types on the perceived importance of salesperson`s characteristics and store evaluation criteria. A survey was conducted on 194 elderly females in their 60`s and 70`s living in Seoul. The SPSS 14.0 program was used to analyze the data. Descriptive statistics, factor analysis, reliability analysis, K-means cluster analysis, and one-way ANOVA followed by Duncan post hoc comparisons were conducted. The research results are as follow. First, in order to identify the lifestyle factors of elderly female consumers a factor analysis was conducted that indicated 9 factors. Second, as a result of the cluster analysis of lifestyle types, the respondents were classified into `proactives`, `passive stagnants`, `independent misers`, and `conservative consumers`. Third, according to lifestyle, weight on `appearance and image`, `professionalism`, `ethics`, `similarity`, and `customer orientation` abilities of the salesperson were significantly different. Fourth, in relation to the store evaluation criteria by lifestyle, a significant difference was found in the attention to `physical service` by a salesperson.
Ventilation and Comfort Sensation by Slit Positions of Running Wear Jackets
Lim, Ji-Hye ; Roh, Eui-Kyung ; Yoo, Hwa-Sook ; Kim, Eun-Ae ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1794~1805
DOI : 10.5850/JKSCT.2009.33.11.1794
This study investigates the influence of slit positions on the microclimate temperature/humidity of garments. To design the slits, a market survey was performed to indicate the method to apply the slits, in addition to a literature survey about muscles and body surface variation through body movements. Based on the survey, three positions of slits were selected, shoulder slit, lowback slit, and midback slit, a slit width of 1cm and length to 30cm was used. The results showed that microclimate temperatures/humidity on the back according to the slit positions were in the order of, lowback, midback, and the shoulder. The lowback slit showed the highest effect on the temperature/humidity of a front trunk. Lowback slits affected on localized areas of the glutaeus maximus, erector spinae, and latissimus dorsi. Midback slits affected the back muscle and deltoid. Shoulder slits showed a more significant effect on the localized area of the deltoid versus other localized areas. In the subjective sensations, the lowback slit was cooler, dryer, and more comfortable than the other slits. For the subjective sensations by fabric characteristics, the slit positions correlated at |r|
and were significant at p<.001 The results show that the lowback slit has a superior air exchange effect and thermoregulation qualities.
Efficiency and Comfort Properties of Silicon Solar Cell Applied Air Circulation Jacket according to the Incident Angle of Sunlight
Lee, Ji-Yeon ; Cho, A-Ra ; Jung, Ye-Lee ; Kim, Eun-Ae ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1806~1816
DOI : 10.5850/JKSCT.2009.33.11.1806
This study analyzes the efficiency of a solar cell attached to an air circulation jacket. A commercially available silicon solar panel was selected and attached at four spots where the body angle was
and voltage (
, V), current (
, A), and output power (P, W) were measured to determine the efficiency. The solar panel was applied to the outer jacket that operates with two fans to increase the convection that lowers the body temperature. The heavy work of standing, walking, and sweeping of a street sweeper was simulated in the field test. The microclimate within the jacket (with or without a fan) was measured and the subjective thermal, humidity, and comfort sensations were surveyed. SPSS 12.0 statistical package was used for a t-test and Wilcoxon signed-rank test. The results show that the highest efficiency of the solar cell was at the incident angle of
in terms of voltage, current and output power distribution. The microclimate temperature of the air circulation jacket decreased significantly with the high power of the fan and subjects felt cooler than the jacket with a fan at the incident angle of
. Air circulation jackets operated by a silicon solar panel showed a significant cooling effect on the wearers.
The Effect of Purchase Reviews on the Trust, Satisfaction, Commitment, and Repurchase Intention of Consumer in Internet Shopping Malls
Hong, Byung-Sook ; Lee, Eun-Jin ; Cho, Mi-Ae ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1817~1827
DOI : 10.5850/JKSCT.2009.33.11.1817
This study analyzes how the purchase reviews of fashion merchandise influence consumer trust, satisfaction, commitment, word-of-mouth intention, and repurchase intention in internet shopping malls. The survey was conducted from October
in 2008, and 368 responses were used in the data analysis. The statistical analysis methods were frequency analysis, factor analysis, reliability analysis, and multiple regression analysis. The results show that the purchase reviews factors of fashion merchandise in internet shopping malls were amusement, assentation, overstatement, genuineness, and usefulness. The assentation, genuineness, and usefulness of purchase reviews have an effect on consumer trust and satisfaction. The amusement, overstatement, and usefulness of purchase reviews have an effect on the emotional commitment of consumers, while the amusement, assentation, overstatement, genuineness, and usefulness of purchase reviews influence the reasonable commitment of consumers. Consumer trust and commitment effect word-of-mouth intention and repurchase intention in internet shopping malls.
The Effect of Merchandise Characteristics of Internet Fashion Shopping Malls on the Shopping Values, Purchase Satisfaction, and Repurchase Intention of Female Consumers
Hong, Byong-Sook ; Lee, Eon-Jin ; Ma, Hyo-Yeon ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1828~1838
DOI : 10.5850/JKSCT.2009.33.11.1828
This study analyzes how the merchandise characteristics of internet fashion shopping malls influence the shopping values, purchase satisfaction, and repurchase intentions of female consumers. The survey was conducted from October
in 2008, and 401 responses were used in the data analysis. The statistical analysis methods were frequency analysis, factor analysis, reliability analysis, and multiple regression analysis. The results show that the merchandise characteristics of internet fashion shopping malls were merchandise information, merchandise assortment, and merchandise price. The merchandise information and merchandise assortment of internet fashion shopping malls influence the shopping values of female consumers. The merchandise information and shopping values of female consumers effect the purchase satisfaction and repurchase intention in internet fashion shopping malls.
The Effects of Benefits Pursued to Clothing on the Purchase Intention of Apparel for Consumer`s Well-being -Eco-friendly and Health-functional Apparels-
Hong, Hee-Sook ; Koh, Ae-Ran ;
Journal of the Korean Society of Clothing and Textiles, volume 33, issue 11, 2009, Pages 1839~1852
DOI : 10.5850/JKSCT.2009.33.11.1839
This study investigates the effects of benefits pursued to clothing on the purchase intention of wellbeing oriented apparel products (eco-friendly and health-functional apparel). Data were collected from a total of 251 Korean females ranging from 20 to 50 years old and analyzed by SEM. Pragmatic benefit positively affected but aesthetical benefits negatively affected the purchase intention of eco-friendly apparel and health-functional apparel. The social benefit influenced the purchase intention of health-functional apparel but did not influence the purchase intention of eco-friendly apparel.