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REFERENCE LINKING PLATFORM OF KOREA S&T JOURNALS
> Journal Vol & Issue
Journal of the Korean Society of Clothing and Textiles
Journal Basic Information
Journal DOI :
The Korean Society of Clothing and Textiles
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Volume & Issues
Volume 38, Issue 6 - Dec 2014
Volume 38, Issue 5 - Oct 2014
Volume 38, Issue 4 - Aug 2014
Volume 38, Issue 3 - Jun 2014
Volume 38, Issue 2 - Apr 2014
Volume 38, Issue 1 - Feb 2014
Selecting the target year
Classification of Elderly Men's Foot Side Type from 3D Scan Data
Kim, Nam-Soon ; Do, Wol-Hee ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 427~439
DOI : 10.5850/JKSCT.2014.38.4.427
This study identifies the foot side shapes of elderly men by classifying foot types according to 3D foot shapes and analyzing individual characteristics. The subjects were 284 elderly men over 60 years of age who lived in Gwangju and did not have foot related diseases. They were measured with a scanner (Nexcan
of K&I Technology) to obtain three dimensional feet shapes. Anthropometric measuring items consisted of 28 items estimated on the right foot of each subject. 3D scan data were analyzed by various statistical methods such as factor analysis, ANOVA and cluster analysis using the statistical program SPSS 19.0. A total of 7 factors were extracted through a factor analysis and these factors represent 77.56% of total variance. The 8 factors were: inside height and side gradient, ankle thickness, size from foot center to ankle, lateral malleolus height, forefoot height, instep and heel height and gradient. A total of 3 clusters (as foot type) were categorized using 7 factor scores by cluster analysis. Type 1 was classified as high forefoot and low midfoot compared to the length. Type 2 was classified as low forefoot and high midfoot, and type 3 was classified as low forefoot and low midfoot.
Effects of 3D Compression Suits on EEG Analysis during and after Walking
Choi, Jiyoung ; Kim, Namyim ; Wu, Yanjun ; Hong, Kyunghi ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 440~454
DOI : 10.5850/JKSCT.2014.38.4.440
This study examined the wearing effect of 3D compression suits on quantitative electroencephalogram (EEG) during walking and rest. Ten males in their 20s wore three types of experimental clothing, a loose-fit wear (BS), a 3D compression suit (3D CS), and a power film welded on CS (3D WCS); in addition, EEG signals were measured during resting, walking, after walking, and after sit-ups. The results showed that a higher pressure (due to 3D CS and 3D WCS) increased the 'Concentration' level and the 'Cognitive load' of brain waves during treadmill walking due to a higher cortex activity level when walking. Differentiation was shown between two compression suits and BS was enhanced during walking on a treadmill; however, the brain waves of 'Relaxation' between two compression suits were significantly different after walking, i.e., 'Relaxation' level of 3D WCS was the highest. Rigorous exercise such as sit-ups was inefficient to distinguish the effect of compression suits on EEG. Participants perceived a higher pressure due to compression suits; however, the wear comfort of two compression suits was maintained. Two compression suits were rated as supportive and helpful during walking. Various EEG parameters such as the indices of 'Relaxation', 'Concentration' and 'Cognitive load' were effective to observe the effect of 3D compression suits on wearers' brain waves during and after walking.
The Depending Effect of Proactive CSR Activity and the Overcoming Effect of Reactive CSR Activity on Fashion Retailer's Corporate Social Irresponsibility Crisis
Choi, Yunyoung ; Youn, Chorong ; Lee, Yuri ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 455~466
DOI : 10.5850/JKSCT.2014.38.4.455
This study examines the effectiveness of CSR through the expectancy disconfirmation theory. The change of CSR belief after a corporate social irresponsibility (CSIR) crisis was investigated in terms of activity timing (proactive activities before CSIR crisis/reactive activities after CSIR crisis). Study 1 explores the influence of CSR belief perceptions formed through usual CSR activities on CSR belief decline after a CSIR crisis and the moderating effect of CSR activity types. Higher CSR belief perceptions are formed through usual CSR activities that result in a large CSR belief decline. The moderating effect of CSR activity types on CSR belief decline is found. Volunteer activity has the strongest depending effect on CSIR crisis. Study 2 explores the influence of CSR belief perceptions formed through CSIR crisis on a CSR belief incline after CSR activities and the moderating effect of CSR activity types. The lower CSR belief perception after CSIR crisis results in a high CSR belief incline after CSR activities. The moderating effect of CSR activity types on CSR belief incline is found. Cause-related marketing has the strongest overcoming effect on a CSIR crisis.
The Effects of Product Presentation and Background of Photos in Internet Shopping Malls on Consumer Perceptions
Kim, Seo Yun ; Baek, Gi Yeong ; Choi, Ja Eun ; Lee, Hyun-Hwa ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 467~481
DOI : 10.5850/JKSCT.2014.38.4.467
This study examined consumer responses of photos used in Internet shopping malls. The content analysis conducted a preliminary study of the top 100 online shopping malls to investigate current website practices. Stimuli based on the preliminary study. The present study was a
factorial design that evaluated two independent variables of product presentation and background. We analyzed 410 responses derived from the descriptive analysis, factor analysis, and covariance analysis through SPSS 20.0. The results showed that a product presentation was significantly different in attractiveness, informativeness, satisfaction, and repurchase intention after controlling apparel items and model. This product presentation in everyday life had greater mean values than product presentation with the posing model. The background had a significant mean difference in all consumer responses expect for attractiveness. Overall product presentation in everyday life and indoor cases were evaluated as most positive by the respondents. The findings provide practical implications for online shopping malls integrating product presentation.
TV Makeup Shown in TV Entertainment Programs -Focus on the Natural Beauty of Korean Aesthetics-
Kim, Min Shin ; Chae, Keum Seok ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 482~494
DOI : 10.5850/JKSCT.2014.38.4.482
This study researched TV makeup types with a focus on Korean aesthetics. First, natural beauty is expressed with a random form that excluded artificial techniques or decorations often shown in the form of incompletion and space through TV entertainment programs. Incompletion is what excludes artificial technique and denies the whole completion in expressing a face, it shows the intentional incompletion that leaves it as a bare face that has no type, no color, and no decoration. A pursuit for purity, as nature leads to realizing the internal world of concentrating on the essence of object. Space is what makes it empty without filling, it offers a mental space in the inner side so that diverse images can be imagined beyond external form. This trend is indicated similarly to the tendency that the recent global interest in naturalism yearns for purity in nature and wellbeing. The presentation of skin (preferably healthy looking skin) is given attention; consequently, the similarity was being shown between the TV makeup that focuses on expressing skin and recent trends.
Type and Component of Fashion Brand Concepts
Kim, Saehee ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 495~505
DOI : 10.5850/JKSCT.2014.38.4.495
This study investigated the type of fashion brand concepts and derived the components of fashion brand concepts. A total of 125 brand concept texts of women's wear brands were collected from "2012/2013 Korea Fashion Brand Annual" (S. M. Kim, 2012). A qualitative research method was employed. To investigate the types of fashion brand concepts, the texts were classified into three types such as functional, symbolic, and experiential concepts, and four complex types such as functional/symbolic, functional/experiential, symbolic/experiential, and functional/symbolic/experiential concepts. Open coding and axial coding provided the components of fashion brand concepts. The results were as follows. First, an investigation of the types of fashion brand concepts indicated differences in the types of fashion brand concepts and the types of general product brand concepts. One content of a fashion brand concept could be interpreted as more than two concept types; consequently, many fashion brand concepts did not fit the notion of the types of general product brand concept. Most fashion brand concepts simultaneously encompassed more than two types of brand concepts at once. Second, the components of fashion brand concepts consisted of 55 subjects, 7 sub-categories (physical/intrinsic product characteristics, symbolic/conceptual product characteristics, target demographics, target consumer behavior, brand capability, brand values, and brand management/marketing) and 3 categories (product, target consumer, and brand).
The Cultural Identity Found in Tote Bags as a Cultural Product and the a Development of a Design -Focused on Hanbok Motifs-
Jung, Dawool ; Kim, Tae-Eun ; Bang, Haeun ; Cho, Sunhyung ; Kim, Minja ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 506~517
DOI : 10.5850/JKSCT.2014.38.4.506
A bag is a daily article carried in one's hand or on one's shoulder for things as well as a fashion item. The functions of a bag were derived to include portability, decorativeness, brand identity, message communicability and cultural identity. Souvenir bags sold at a gallery or a museum are goods to maximize the cultural identity of a bag based on national emblems, exhibitions and characters as design motifs. Based on the typological analysis of souvenir bags showing cultural identity, this study developed a design with a motif of Hanbok from Korean traditional cultural content to develop a tote bag design that reveals Korean cultural identity. Under a traditional Hanbok motif colors, sizes and patterns were reinterpreted in a modern perspective. For such a research purpose, 8 kinds of tote bags were developed. A tote bag design that reflects Korean cultural identity will contribute to raising the potential to develop cultural goods that are modern, popular and differentiated in the global market.
Media Involvement on Appearance Evaluation, Appearance Stress, and Appearance Management Behavior
Jun, Ji-Hyun ; Lee, Mi-Sook ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 518~527
DOI : 10.5850/JKSCT.2014.38.4.518
This study examined the effect of media involvement on appearance evaluation, appearance stress, and appearance management behavior. Data were collected from 315 female university students in Daejeon and Chungnam from May to June 2013. Data were analyzed by descriptive statistics, t-test, path analysis using the SPSS-WIN 20.0, AMOS 20.0 program. The results of this study were as follows. First, media involvement were classified into low and high groups. There were significant differences in appearance evaluation by level of involvement. The low group of media involvement indicated a more positive appearance evaluation than the high group. Second, there were significant differences in the appearance management behavior by level of involvement. Third, media involvement directly affected appearance evaluation and appearance management behavior. Appearance evaluation affected appearance stress and appearance management behavior. This study verified the structural relationship of media involvement, appearance stress, and appearance management behavior as outward behavior variables.
Influence of Self-construal on Sociocultural Attitude Toward Physical Appearance, Body Satisfactions, and Appearance Management Behavior
Lee, Soo Gyoung ; Cho, Hyunjung ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 528~539
DOI : 10.5850/JKSCT.2014.38.4.528
This study analyzed the influence of self-construal on sociocultural attitude toward physical appearance, body satisfaction, and appearance management behavior through a structural equation model. The empirical study was based on the response of 369 adult females between the ages of 20 and 49 in Seoul. Self-construal was presented as an independent self-construal and interdependent self-construal, respectively. The sociocultural attitude toward physical appearance as an intermediate variable in the research model was composed of two sub-factors that included internalization and awareness. The other (body satisfaction) was measured by two factors (body and face). Appearance management behavior (as a final outcome variable) were composed of various factors that included clothing concern, skin care, hair care, and weight training. The findings of this study were: 1) the effect of independent self-construal on the sociocultural attitude toward physical appearance was not significantly meaningful; however, interdependent self-construal influenced it positively. 2) Sociocultural attitude toward physical appearance appeared to have a negative effect on body satisfaction. 3) The body satisfaction also had a negative effect on appearance management behavior in this study.
Study on the Improvement of Dyeability of Commercial Indigo Leaf Powder for the Purpose of Utilizing It in Indigo Dyeing
Yoo, Wansong ; Ahn, Cheunsoon ; Narantuya, Lkhagva ; Li, Longchun ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 540~556
DOI : 10.5850/JKSCT.2014.38.4.540
This research investigated the effective conditions to dye cotton with commercial indigo leaf powder. We tested dyeing conditions of: pH of dyebath (6.5, 9-12), heating (
), ageing (0, 0.5, 1, 4, 24 hours), reduction time (0, 30, 60 min), and dyeing temperature (
), dyeing was conducted for 20 minutes. The highest K/S value was obtained when cotton was dyed using pH 11 dyebath, heated at
for 30 minutes, aged for 24 hours at room temperature (
), reduction carried out for 30 minutes, and dyed at
. It is proposed that the K/S value is primarily influenced by the dyebath pH and dyeing temperature, followed by the presence or absence of ageing time and reduction time. The color of cotton with high K/S values was B type by Munsell hue value, which was similar to the color obtained in previous studies by freshly made indigo leaf powder and indigo leaf juice. The results indicate that the dyeing conditions established in this research are suitable to maximize the dyeability of commercial indigo leaf powder and that the indigo leaf powder can be used as a substitute for fresh indigo leaf juice.
Factors Related to Cashmere Products Purchases by Foreign Tourists Visiting Mongolia
Svetlana, Svetlana ; Yu, Haekyung ; Ko, Sunyoung ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 557~571
DOI : 10.5850/JKSCT.2014.38.4.557
This study examined the evaluation of Mongolian cashmere products by foreign tourists visiting Mongolia, purchase motivation, and purchase intention by nationality as well as analyzed factors that affected purchase intentions. Questionnaires were distributed in Ulaanbaatar from July
, 2012. We collected 626 questionnaires and used 616 copies in the final analysis (149 from Koreans, 128 from Japanese, 119 from Russians and 220 from English-speaking countries). Awareness about Mongolian cashmere products and purchase intentions differed significantly by nationality. Purchase motivations were divided into 3 factors-usefulness, mood shift, gifts and souvenir. Evaluation of cashmere products consisted of 5 factors-product excellence, uniqueness, ostentation, economic value and fashionableness. Purchase motivation and evaluation differed significantly by nationality. Purchase intention was significantly related to awareness prior to visit, product excellence, usefulness, gift/souvenir motivation factors, and nationality.
A Study on Foot Shape by 3D Data of Female High School Students
Lee, Jeong-Eun ; Do, Wol-Hee ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 572~583
DOI : 10.5850/JKSCT.2014.38.4.572
This study analyzes the foot shape of female high school students using 3D foot scan data based on a comparison with adult women (20s'-30s'). Data were collected from the foot anthropometry of 199 female high school students in Gwangju and Jeollanam-do. The right foot was measured indirectly by 3D laser scanner. There are 16 items in the foot anthropometric measurements. The
Size Korea (measured by 3D scan data) is used for women's foot data. The results of the 3D measurements data investigation show that the foot length and foot width became longer and wider as the age increased. It is classified by three types after analyzing foot shape. Type 1 (28.1%) represented the shortest foot length, the narrowest foot width as well as the thick foot and long ankle shape. Type 2 (4.3%) represented the wide foot width such as the wide lateral ball width and semi-thickness shape. Type 3 (67.7%) referred to the widest foot width, flat foot and short ankle shape.
A Study of Verification on Fashion Theory around Relation Theory of Skirt Length and Stock Index, Hemline Index -Focus on 1980 to 2013 years-
Kim, Seonsook ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 584~597
DOI : 10.5850/JKSCT.2014.38.4.584
This study verified the 'Hemline Index' theory by George (1926) and established a new fashion theory frame to forecast future fashion cycles of skirts by analyzing the past fashion cycle of skirts through a diachronic method. Skirt pictures from 1980-2013 (the post-industrialized period of Korea) were analyzed and representative skirt styles, the fashion cycle of skirts and relation between skirt style, length, width and stock index were identified. A total of 1496 pictures in fashion magazine published over 34 years were selected and analyzed using PASW 18.0. The results were: For 34 years, representative skirts styles were mini skirt, midi skirt and long skirt. Fashion trend cycles of skirt length decreased for 10 years and the fashion cycle showed a trend to shorten. Skirt length & stock index related negatively and skirt length & skirt width related positively. All relations revealed significant results. Finally, the 'Hemline Index' theory of George (1926) was verified. Fashion marketers can develop successful and suitable products using a fashion cycle theory based on the results of this study.
If I Can't See Well, I Don't Like the Website: Website Design for Both Young and Old
Im, Hyunjoo ; Lee, MiYoung ;
Journal of the Korean Society of Clothing and Textiles, volume 38, issue 4, 2014, Pages 598~609
DOI : 10.5850/JKSCT.2014.38.4.598
The increased use of online shopping by older consumers means that online retailers need to consider older consumers when designing websites. We investigated the specific characteristics of commercial websites (i.e., perceptual fluency) through an online experiment. Guided by perceptual fluency and affect optimization literature, hypotheses highlighting older consumers' responses to websites were proposed and tested. Results confirmed that older consumers (in their 50s) are more generous in evaluating online retailers' websites than younger consumers (in their 20s) and that responses to websites are dependent on perceptual fluency. The findings are consistent with previous research and provide additional support for theories that deal with an online apparel shopping context. Practical implications and limitations are discussed.