• Title, Summary, Keyword: 부동산중개업

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Job Analysis of Real Estate Brokerage Business based on the AHP Method (AHP 기법에 의한 부동산중개업의 직무분석)

  • Lee, Mee-Suk;Kim, Jong-Jin
    • The Journal of the Korea Contents Association
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    • v.8 no.12
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    • pp.246-255
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    • 2008
  • The purpose of this study is to suggest the way of effective management of real estate brokerage business by establishing the Job Model in real estate brokerage business in Korea. The AHP method, designed for professionals in a field, is used to establish the Job Model. The main result and implication of the study are as follows. The study found that real estate brokers recognize the importance of getting knowledge and information about the patterns and changes of the real estate market and economy, for the effective management of real estate brokerage business. The study therefore suggest that it is necessary to provide the brokers with education chance for the knowledge about the real estate market and economy.

The Effects of Entrepreneurship of Real Estate Broker's on Performance: Moderating Effect of Entrepreneurship Education (소규모 부동산중개업 경영인의 창업가 특성이 경영성과에 미치는 영향: 창업교육의 조절효과를 중심으로)

  • Cho, Jun-Hee;Kim, Chul-Joong
    • The Journal of the Korea Contents Association
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    • v.12 no.10
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    • pp.408-417
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    • 2012
  • This study analyzed the effect of entrepreneurship of real estate broker's on subjective performance, and confirmed if a entrepreneurship education between them has moderating effects. The research results of the analysis are as follows. First, needs for achievement and risk taking of real estate brokerage were significant with subjective performance, which is the dependent variable, and it was shown as the positive (+) direction. This means entrepreneur factors of high needs for achievement or submitting to risk preference have a significant effect in subjective performance. Second, moderating effect of a business school was only shown in needs for achievement. As a result of analysis after classifying it into two groups according to completion status of a entrepreneurship education, it was shown the group that took a entrepreneurship education has higher beta(${\beta}$) than the group that did not take a entrepreneurship education. In other words, real estate brokerage who took a entrepreneurship education shows increase in needs for achievement, which is the entrepreneur factor. This signifies a business school has a positive effect in subjective performance. Third, as a result of t-test for completion status of a entrepreneurship education and financial performance, it was shown the group that took a entrepreneurship education showed higher average of sales and net income than the group that did not take a entrepreneurship education. The net income, in particular, showed about the double difference.