• Title, Summary, Keyword: 진취성

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The Impact of Entrepreneurship of Franchisees on Their Business Performance : Mediation Effects of Market Orientation and Relationship Commitment (프랜차이즈 가맹점의 창업정신이 경영성과에 미치는 영향 : 본사의 시장지향성과 가맹점 관계몰입의 매개효과)

  • Yoon, Sung-Wook;Park, Sung-Il
    • Journal of Distribution Research
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    • v.13 no.3
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    • pp.101-125
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    • 2008
  • This research suggests an ideal role between franchisee and franchisee for survival and development of the Korean franchise business by identifying causal relationships between entrepreneurship of franchisees and their business performance. Besides, when considering multi-dimensional features of a franchise system, this study aims to show that the market orientation of the franchisee and the relationship commitment between franchisee and franchisee will play an important mediating role to achieve a better business performance. Thus specific causal relationships among sub-dimensional constructs of entrepreneurship and market orientations were investigated. They are innovativeness, risk-taking propensity, pro-activeness, information creation, intelligence generation, intelligence dissemination, response design, response implementation. The results demonstrate that pro-activeness of franchisee plays a crucial role for franchisee's business performance. It was noted that franchisor's market orientation and innovativeness is also important for high market orientation of franchisor. The higher the market orientation of franchisor was, the higher relationship commitment of franchisee was formed. By identifying the mediation effect of relationship commitment and market orientation of franchisor, this paper showed that relationship commitment positively affect the improvement of franchisee's business performance. Above all, it should be noted that this research empirically identified the relationship between franchisee's entrepreneurship and business performance that most of the previous researchers have ignored. Furthermore, the analysis was conducted at sub-dimensional construct level. It is expected that empirical results from this study will be able to provide a meaningful framework and theoretical basis for future research on franchise, entrepreneurship and market orientation.

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The influence of entrepreneurial orientation and absorptive capacity on SME's NPD (기업가적 지향성과 흡수역량이 중소기업의 신제품개발에 미치는 영향)

  • Woo, Hyung-Rok;Kwon, Jung-Eon
    • Journal of Technology Innovation
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    • v.21 no.2
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    • pp.57-84
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    • 2013
  • New product development(NPD) is imperative management activity for growth and survival of the firm. In the context of the small and medium-sized enterprises(SMEs), the firm became further dependent upon NPD with the increasing turbulence in environments. This research suggests the role of entrepreneurship orientation(EO) and absorptive capacity(ACAP) that affect the success rate of NPD in SMEs. Although each of them has been highlighted as critical resources in the aspect of the sustainable competitive advantage, the relationship and the effect between EO and ACAP have received scant attention. Based on the sample of 261 Korean SMEs, this study examines the direct/indirect effect of EO and ACAP on NPD performance. While innovativeness of EO has the direct effect on NPD performance, both risk-taking and proactiveness of EO show no significance. While realized ACAP has the positive influence on NPD performance, potential ACAP shows no significant influence. In addition, we found that the impact of innovativeness on NPD performance was being partially mediated by ACAP whereas the relationship between proactiveness and NPD performance being fully mediated by ACAP. These findings would provide generic insights that both exploration and exploitation regarding knowledge and resources in SMEs are necessary in order to increase NPD performance and two activities have to align with EO.

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The Relationship between Entrepreneurial Education and Entrepreneurial Intentions : Focusing on Moderating Effects of Entrepreneurial Orientation and Environmental Factors (창업교육과 창업의지의 관계: 기업가 지향성과 환경적 요인의 조절효과)

  • Lee, Jae-Seok;Lee, Sang-Myung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.3
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    • pp.61-74
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    • 2015
  • This study attempts to empirically examine the influence of entrepreneurial education in university on entrepreneurial intentions of undergraduate and graduate students as potential entrepreneur and new moderating factors on the relationship between entrepreneurial education and entrepreneurial intentions. We suggested EO(innovativeness, risk-taking propensity, proactiveness and locus of control) and environmental factors(entrepreneurial family background and resource accessibility) as new moderating factors in the relationship. For this study, the following research questions are raised : First, is there a significant difference in entrepreneurial intentions of enrolled and unenrolled students in entrepreneurial education? Second, does entrepreneurial education affect entrepreneurial intentions positively? Finally, do EO and environmental factors have moderating effects in the relationship between entrepreneurial education and entrepreneurial intentions? In order to test our research model, the current study collected data from 265 undergraduate and graduate students who are majoring in natural sciences or engineering in Seoul National Univ., Hanyang Univ., and KAIST. To investigate our research questions and hypotheses, independent-sample T-test and hierarchical regression analysis were employed. The results of empirical analysis revealed that entrepreneurial education positively related to entrepreneurial intentions and that the relationship between entrepreneurial education and entrepreneurial intentions moderated by EO and environmental factors. First, the result showed the significant difference in entrepreneurial intentions between enrolled and unenrolled students in entrepreneurial education. Entrepreneurial intentions of students who enrolled entrepreneurial education was higher than others. Second, entrepreneurial education affected the entrepreneurial intentions positively. Finally, the moderating effects of innovativeness, risk-taking propensity, proactiveness and entrepreneurial family background among investigated six moderators were significant. entrepreneurial education-entrepreneurial intentions relationship was even stronger under high innovativeness and high proactiveness. But risk-taking propensity and entrepreneurial family background decreased the effect of entrepreneurial education on entrepreneurial intentions.

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Effects of Private Certificate Holder's Motivation for Certificate Affects Career Development and Job Satisfaction (민간자격증 소지자의 자격증 취득동기가 경력개발 및 직무만족도에 미치는 영향)

  • Kim, Seong-Pil;Lee, Min-Soon
    • The Journal of the Korea Contents Association
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    • v.16 no.1
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    • pp.352-361
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    • 2016
  • This research examines how influential the certificate is on career development and job satisfaction. The outcome of substantial analysis on hypothesis of the study is: First, three factors-proactiveness, value, competitiveness are the positive effect on motivation for certificate. However, it is shown that the correlation and regulation factors do not have a significant effect on career development. Second, career development has a positive relation with the job satisfaction. Third, value and association among motivation factors for certificate acquisition have a positive effect on job satisfaction. However, it is revealed that proactiveness, competitiveness, and bylaw factors do not have significant influences on job satisfaction. These outcomes prove that private certificates do not meet the need realistically in the business field. It is caused by the low level of difficulty of the certificate exam, which results in the standardization state where it becomes easier for anyone to obtain the certificate. In order to resolve the problem in relation to the private certificate acquisition, it is suggested that advices of field experts should be actively reflected on the exam and that the difficulty of the exam should be moderated to acquire comparability and to reflect reality.

The Influence of Entrepreneurial Supporting Policy and Entrepreneurship on Entrepreneurial Intention in the fusion of industries -Considering the moderating effect of the business failure burden and self-efficacy- (융복합 산업 분야에서의 창업지원정책 및 기업가 정신이 창업의지에 미치는 영향 -사업실패 부담감과 자기효능감의 조절효과를 고려하여-)

  • Kwon, Myung-Kyu;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.14 no.5
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    • pp.21-37
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    • 2016
  • The purpose of study was to examine the entrepreneurial supporting policy and the entrepreneurship which can affect the entrepreneurial intention, and to prove the moderating effect of the business failure burden and the self-efficacy on the relationship of the entrepreneurial supporting policy, entrepreneurship and the entrepreneurial intention through the empirical study in the fusion of industries. We used data from 321 survey participants by using structured questionnaires, excluding dishonest respondents, and statistical analysis was conducted using SPSS 18.0 statistic package. We used hierarchical regression technique to prove our hypothesis. The results showed that education and marketing support which are part of the entrepreneurial supporting policy in the fusion of industries will have positive influence on innovativeness, pro-activeness and risk acceptability which are part of entrepreneurship. It has been reported that only funding support has positive influence on entrepreneurship pro-activeness. The results also indicated that the entrepreneurial supporting policy will have positive influence on the entrepreneurial intention, but business failure burden and self-efficacy will have no moderating effect in the relation between the entrepreneurial supporting policy and the entrepreneurship. The theoretical and practical implications of the findings were discussed and the directions for future research were presented.

A Study on Entrepreneurship, Competitiveness of SWOT, and Performance in Hidden Champion Firm (히든챔피언기업의 기업가정신, SWOT요인의 경쟁(대응)능력, 성과간의 관계에 관한 연구)

  • Lee, Sang Suk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.2
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    • pp.21-33
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    • 2016
  • This paper aims to investigate the relations among the entrepreneurship, SWOT factors, and performance in Korean hidden champion firms. 112 potential Korean hidden champions were drawn at random from the hidden champion candidates of Export-Import Bank of Korea. For analyzing the relationship of them, the entrepreneurship factors categorized with organizational risk taking, innovativeness, and proactiveness from previous researches(Khandwalla, 1977; Miller, 1983; Miller & Friesen, 1978, 1982). Also, four SWOT factors classified into strength, weakness, opportunities, and threat by confirmatory factor analysis. As a result, we found some statistically significant effects between the SWOT factors and entrepreneurship factors, and they sequentially affects to performance. That is, as a presented with previous research, there is verified that entrepreneurship is caused by organizational risk taking, innovativeness, and proactiveness. Also, SWOT factors significantly affect to business performance. Some guidelines for practicing potential Korea hidden champions as a result of this would include; first of all, it is important to support the potential hidden champions consulting approach in global perspectives; secondly, effective governmental support programs for hidden champions should be developed for positive impacts of according to these results.

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사회적 기업 창업의지에 영향을 미치는 요인에 관한 연구

  • Lee, Ha-Yeon;HwangBo, Yun
    • 한국벤처창업학회:학술대회논문집
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    • pp.177-180
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    • 2018
  • 우리나라는 외환위기 이후 경제가 급속도로로 발전했으나 변화하는 과정에서 여러 사회문제들이 발생했다. 저 출산 및 고령화, 환경오염, 실업률 증가, 지역 사회 붕괴, 사회적 가치 창출 및 공유 미흡등 사회적인 약자가 증가하고 그들에 대한 배려가 부족해지면서 사회적 서비스가 중요한 시대가 되었다. 사회적 기업은 영리기업과 비영리 기업의 중간 형태로, 사회적 목적을 우선적으로 추구하면서 재화/서비스의 생산 및 판매 등 영업활동을 수행하는 조직을 말한다.(사회적기업진흥원, 2017) 사회 전반적으로 사회 문제에 대한 관심과 사회적 기업에 대한 창의적인 아이디어, 도전들은 많다. 하지만 사회문제를 해결하기 위한 사회적 기업 창업을 하는 사람은 그리 많지 않는 것이 현실이다. 이러한 현실을 통해 본 논문에서는 현재 대학생, 대학원생들의 사회적 기업 창업의지에 영향을 미치는 요인들에 관하여 고찰하였다. 사회적 기업 창업과 벤처 창업 의지에 관한 선행 연구들을 바탕으로 연구를 진행 하였다. 사회적 기업 창업 의지에 영향을 미치는 영향으로는 개인적 특성(위험 감수성, 혁신 추구성, 진취성, 사회가치지향성), 사회문제 상황인식(문제인식, 관여도), 대학의 사회적 기업 정보등을 선정하였다. 이러한 요인을 바탕으로 국내 대학생과 대학원생들에게 설문조사를 진행하였으며, 설문조사 결과에 대한 신뢰성, 요인분석, 상관관계 분석 등을 통해 본 연구에서 설계한 가설을 검증해 보았다. 본 연구 결과는 향후 사회적 기업을 창업? 잠재적인 대학생 및 대학원생들의 창업을 도와주기 위한 정책적 지원을 만드는데 도움이 되며, 사회적 기업 창업에 관한 연구 확산에도 기여 할 수 있을 것이다.

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The Effects of Entrepreneurship and Corporate Social Responsibility on Firm Performance (기업가 정신 및 기업의 사회적 책임과 기업의 경영성과 관계)

  • Seo, Joohwan
    • The Journal of the Korea Contents Association
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    • v.16 no.4
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    • pp.426-433
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    • 2016
  • This study investigates the effects of entrepreneurship and corporate social responsibility (CSR) on firm performance. I use the conditional quantile regression as well as the ordinary least square (OLS) with 300 samples, only medium and small size companies. I found firstly, entrepreneurship affected overall positively firm performance in the all quantile levels. Secondly, CSR also have a positive impact on firm performance in the overall all quantile levels. By these results, I recommend that entrepreneurship and CSR should a positive impact on the firm performance for the small and medium business companies.

장애인 창업자의 기회인식이 창업의지에 미치는 영향에 관한 연구: 기업가정신의 매개효과를 중심으로

  • O, Yeong-Geun;Kim, Jong-Seong
    • 한국벤처창업학회:학술대회논문집
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    • pp.135-139
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    • 2020
  • 2019년 장애인경제활동실태조사에 따르면 장애인의 고용률은 35%, 실업률은 6.6%로 우리나라 전체 경제 활동 인구의 고용률 61.5%, 실업률 4.4%와 비교할 때 매우 낮은 수준을 보여주고 있다. 상대적으로 저조한 장애인의 취업 및 고용 상황을 개선하기 위하여 정부 주요 부처에서 활발한 노력을 하고 있으나, 장애인의 고용환경은 여전히 열악하여 장애인의 낮은 경제활동 참가율, 직종 선택의 제한, 지원 고용에 비해 낮은 일반고용률, 비정규직 치중 등 열악한 고용 형태의 질적 개선 등 장애인고용에 대한 정책적 지원이 더 개선되고 발전되어야 함을 내포하고 있다. 그에 따른 대안으로 장애인 창업이 주목을 받고 있다. 그러나 창업은 비장애인조차도 성공하기가 어렵고 실패할 확률이 높다. 장애인 창업의 경우 장애라는 특성으로 인해 실패할 경우 재기하기 어려운 상황에 처해질 가능성이 비장애인보다 높다. 따라서 장애인 창업의 특성을 고려하여 성공 창업 요소를 파악할 필요가 있으며, 그에 영향을 미치는 요인들에 관한 연구는 시급한 상황이다. 본 연구의 목적은 비장애인들을 대상으로 이루어진 기회 인식, 창업 의도, 기업가정신에 관한 선행 연구의 연구 결과를 바탕으로 장애인 창업자의 창업의지에 미치는 영향요인을 규명해 보고자 한다. 특히 장애인 창업자의 기회인식과 창업의지 사이에서 기업가 정신(혁신성, 위험 감수성, 진취성)의 매개효과를 검증하며, 이 과정에서 창업자의 창업 의도를 고취시킬 수 방안에 관해 논의해 보고자 한다.

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A Study on the Relationship Between Entrepreneurial Orientation and Company Performance in Entertainment Firms (엔터테인먼트 기업의 기업가적 지향성과 기업성과의 관계에 관한 연구)

  • Kim, Dong-Ha;Yu, Gun-Jea;Lee, Kwang-Chul
    • The Journal of the Korea Contents Association
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    • v.18 no.2
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    • pp.11-25
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    • 2018
  • This study analyzed how the entrepreneurial orientation of Korean CEO influenced to the performance of companies in entertainment business. The research verified the direct influence that the entrepreneurial orientation of entertainment business affected the companies' performance, and examined the diversity of TMT and the control effect of corporate governance. This study contributed to previous researches in two ways. The first, the study verified the concept of entrepreneurial orientation on entertainment business which was only focused on manufacturing or IT industry although the entrepreneurial orientation received attention as a significant research issue on middle and small venture businesses. Second, the research also verified the characteristics of CEO and executives bringing the concept of TMT's diversity in entertainment companies which were dependent on person's capacity. As a result of the research, the entrepreneurial orientation (innovation, proactiveness, risk-taking) of entertainment entrepreneurs led to a positive effect on financial performance. The research showed that the more TMT was diverse or ownership oriented management, the more broadened the positive effects.