• Title, Summary, Keyword: Survey Modes

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An Impact Study on Successful Export Strategies: Global Supply Modes

  • Coo, Byung-Mo
    • Journal of Distribution Science
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    • v.16 no.1
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    • pp.59-71
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    • 2018
  • Purpose - Recognizing the importance of small and medium enterprises and venture enterprises for the domestic economy, the purpose of the present study is to select factor termed export modes from among various export success strategies and factors that can help those enterprises secure export competitiveness in the world market to analyze the effects of export modes on the amounts of exports and periods until export after the foundation of those enterprises. Research design, data, and methodology - A structured questionnaire was used as a tool to derive the purpose of the study, and a questionnaire survey was conducted using a mobile survey technique that facilitated the distribution of questionnaire sheets and the collection of results. The main methodology used is crossover analysis, and the regression analysis technique was applied to verify the study results derived, thereby securing the reliability and validity of the final results derived. Results - Small and medium venture enterprises with shorter periods of time until the first export success after establishment adopted direct export modes more frequently, and those enterprises with larger amounts of the first export after establishment adopted direct export modes more frequently. The results of quantitative analysis, indicating that 66.1% of those enterprises with an export amount exceeding one billion won adopted direct export modes, can be said to support the foregoing. The crossover analysis results derived as such were reanalyzed using the PPML regression analysis technique to quantitatively identify that the amounts of the first export of enterprises that adopted direct export modes were larger than those of enterprises that adopted indirect export modes by 120%. Conclusions - The present study implies differentiated values in three aspects. First, the present study investigated and presented the export success factors and strategies of small and medium venture enterprises in a total of 14 countries in the Asian region, European region, North American region, African region, and South American region. Second, it intensively investigated five export modes to identify and verify that they were affecting the export success of small and medium venture enterprises. Third, based on the results of the investigation, the present study presented two marketing implications in the pragmatic aspect.

A Study on the Effectiveness of Eigen Modes by Modal Analysis and Application of Approximate Eigen Modes for Continuum (모드중첩법에 의한 고유모드의 유효성 및 연속체 근사 고유모드의 적용에 관한 연구)

  • 김진기;문창훈;한상을
    • Proceedings of the Computational Structural Engineering Institute Conference
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    • pp.270-278
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    • 1997
  • The purpose of this paper is to evaluate the effectiveness of eigen modes by modal analysis and the application of approximate eigen modes for continuum. This study proposes the appropriate selection technique of eigen modes by modal analysis and the method for the reasonable survey of post-buckling path. And the buckling characteristics of a latticed dome is studied by the application of these approximate eigen modes which have sufficient accuracy and praticallity for response analysis in symmetric and anti-symmetric state of continuous shell. To prove the effectiveness of eigen modes and application of approximate eigen modes for continuum, these results are compared with those of direct method.

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Effect of threats to anonymity on data reliability in internet survey (인터넷 설문조사에서 익명성 훼손이 응답에 미치는 효과)

  • Heo, Sun-Yeong;Chang, Duk-Joon
    • Journal of the Korean Data and Information Science Society
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    • v.22 no.4
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    • pp.785-794
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    • 2011
  • The population of internet users are rapidly increasing and the interest of the internet survey is also increasing. Recent years has seen a transition from traditional modes of data collection into internet survey. Some surveys are administered with mixed modes of traditional data collection methods and internet survey, and some surveys are conducted through internet only instead of traditional modes, such as telephone survey, postal survey, face-to-face interviews and so on. However, one of most crucial parts of a survey is the reliability of the collected data and internet survey is no exemption. Changwon National University has been annually conducting a survey of new students and transfer students with almost same contents of questionnaire. The survey is a longitudinal survey and it had been administered by paper-pencil surveys until 2009. In 2010 the survey was administered through internet. Every students has to login with student ID number and the last 7-digit of national identity registration number, and complete the 2010 survey before registration their courses. If they leave any question without being answered, then could not move to the registration site for courses. This study explores the distortion of responses using the new students survey of Changwon National University, which could occur when the survey responses are not confidential. We find that the distortion of responses occurs from the questions with social desirability pressure, pressure of winning favor with the researcher, and pressure of explaining their situations. There are no distortion of responses from the questions which are describing simple opinions or simple facts, for example, the place they plan to live while in school.

The Effects of Country-Related Affect on Consumers' Purchase Intention: Focusing on the Moderating Roles of Market Entry Modes (국가 관련 감정이 소비자들의 구매의도에 미치는 영향: 해외진입방식의 조절효과를 중심으로)

  • Li, Wei;Oh, Han-Mo
    • Asia-Pacific Journal of Business
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    • v.7 no.1
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    • pp.59-69
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    • 2016
  • An extensive body of research on the effects of country-of-origin has emerged in the international marketing and business literature streams. Nonetheless, extant studies do not satisfactorily demonstrate whether and how a foreign firm's choice of market entry mode influences consumers' purchase intentions of its product in country-related affect contexts. Using a survey and an experimental design, we aimed to provide evidence of the effects of the choice on consumers' evaluation and attitude of its product in an animosity context and in a national image context. Through the survey, we collected data regarding consumer animosity, national image, product evaluation, and product attitude from 185 university students and tested the hypotheses that consumer animosity and national image have effects on foreign product evaluation and attitude. The results of the survey research show that personal animosity has a negative effect on consumers' evaluation of foreign products and that a country's image regarding economics has positive effects on consumers' attitude toward foreign products as well as consumers' evaluation of foreign products. In the experimental design, we divided subjects into four groups and exposed them to several descriptions of hypothetical purchase situations. Conducting a 2 (market entry modes)${\times}2$ (country-of-origin) ANOVA, we tested the hypothesis that a market entry mode influences foreign product evaluation and attitude. The results of the experimental study reveal that in a high country-related product association (Germany), market entry modes have insignificant effects on foreign product evaluation and attitude. In addition, in a low country-related product association (China), international partnership has more positive effects on foreign product evaluation and attitude than does exporting.

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The Effects of Multi-Modality on the Use of Smart Phones

  • Lee, Gaeun;Kim, Seongmin;Choe, Jaeho;Jung, Eui Seung
    • Journal of the Ergonomics Society of Korea
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    • v.33 no.3
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    • pp.241-253
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    • 2014
  • Objective: The objective of this study was to examine multi-modal interaction effects of input-mode switching on the use of smart phones. Background: Multi-modal is considered as an efficient alternative for input and output of information in mobile environments. However, there are various limitations in current mobile UI (User Interface) system that overlooks the transition between different modes or the usability of a combination of multi modal uses. Method: A pre-survey determined five representative tasks from smart phone tasks by their functions. The first experiment involved the use of a uni-mode for five single tasks; the second experiment involved the use of a multi-mode for three dual tasks. The dependent variables were user preference and task completion time. The independent variable in the first experiment was the type of modes (i.e., Touch, Pen, or Voice) while the variable in the second experiment was the type of tasks (i.e., internet searching, subway map, memo, gallery, and application store). Results: In the first experiment, there was no difference between the uses of pen and touch devices. However, a specific mode type was preferred depending on the functional characteristics of the tasks. In the second experiment, analysis of results showed that user preference depended on the order and combination of modes. Even with the transition of modes, users preferred the use of multi-modes including voice. Conclusion: The order of combination of modes may affect the usability of multi-modes. Therefore, when designing a multi-modal system, the fact that there are frequent transitions between various mobile contents in different modes should be properly considered. Application: It may be utilized as a user-centered design guideline for mobile multi modal UI system.

A study on the Approximate Eigen Modes and Application of Spherical Domes (구형 돔의 근사고유모드 작성 및 응용에 관한 연구)

  • 한상을;권택진;최옥훈
    • Proceedings of the Computational Structural Engineering Institute Conference
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    • pp.192-199
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    • 1997
  • The purpose of this paper is to get a powerful tool for response analysis of a spherical dome subjected to dynamic excitation based on mathematically analytical method, i. e., the Galerkin procedure in modal analysis, with sufficient accuracy and practicality. At first, this paper provides an approximate solution of eigen modes, which has sufficient accuracy and praticallity for response analysis in symmetric and antisymmetric state. In the second stage of this paper, response analysis of a dome subjected to horizontal earthquakes is executed as the application of these approximate modes. Many important response characteristics may manifest themselves through parametric survey of material and geometric properties.

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It Matters Where and With Whom You Are: A Comparison of Mobile Phone and Landline Phone Survey Interviews

  • Kim, Ock Tae;Cho, Sung Kyum
    • Asian Journal for Public Opinion Research
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    • v.1 no.1
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    • pp.26-41
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    • 2013
  • The rise and fall of social research methods rely on how much a certain method is able to appropriately reflect the change of society. The present research proposes new mobile surveying methods, considering the current and future trends in Korea. In particular, this research focuses on environmental pressure (time constraints, the presence of others and the place) as one of the major factors influencing the effects of survey modes. For example, landline surveys are conducted in the respondent's home, which is a private and fixed space. On the other hand, surveys on mobile phones can be conducted in diverse places with other people around. After sampling 500 landline respondents and 500 mobile phone respondents using a quota method, the same questionnaire was used for both the mobile and landline interviews. The findings are generally consistent with the literature supporting the data quality and comparability of the mixed mode survey. These results are encouraging for researchers designing surveys that feature mobile phone data collection.

Frequency variation in construction stages and model validation for steel buildings

  • Aras, Fuat
    • Steel and Composite Structures
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    • v.22 no.3
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    • pp.647-662
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    • 2016
  • This study aims to monitor the variation of modal frequencies of steel buildings during their construction sequence. In this respect, construction of a steel building is followed by vibration based measurements. The monitored building is a three-story educational building within a building group whose structural system consists of steel moment resisting steel frames and eccentric braces. Five different acceleration measurements in two perpendicular directions are taken on five different construction stages, starting from the erection of the columns and beams ending with the completion of the construction. The recorded measurements are transferred into frequency domain and the dominant frequencies for each case have been determined. The change in the dominant frequencies is evaluated with the existing construction stages and performed constructional works between the stages. The last measurement, performed on the building in service, revealed the first two dominant frequencies as mutual in X and Y direction, showing that these dynamic modes are torsional modes. This result is investigated by numerical analysis performed with finite element model of the building constructed for design purpose. Lower frequencies and different mode shapes are determined from numerical analysis. The reason of lower frequencies is discussed and the vibration survey is extended to determine the effects of an adjacent building. The results showed that the building is in strong relation with an adjoining building in spite of a designed construction joint.

Home Economics teacher's conscious teaching and modes of teaching performance (가정과교사의 교직 의식과 교직 활동 수행 방식)

  • Kim, Seung Hee;Chae, Jung Hyun
    • Family and Environment Research
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    • v.56 no.3
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    • pp.263-282
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    • 2018
  • This study is used to understand the characteristics of home economics teachers that could to help develop personal development in home economics teacher and home economics education. The questionnaire survey was conducted on 150 home economics teachers who belong to either the home economics teachers' study association or Korean home economics education essociation. The survey was processed with frequency analysis, standard deviations, factor analysis, independent sample t-test, and reliability analysis using SPSS 12.0 depending on the contents of the research. The study results are as follows. First, for home economics teachers' conscious teaching, they build their own identities as experts, and have a vocation and sense of duty for their job. The culture of research and investigation community to study education and to maintain collaborative relationships with teachers of home economics teachers' associations has evolved. Second, home economics teachers have the ability to analyze and manage students' demands in order to perform teaching activities, and understand individual student characteristics. They understand new study trends and curriculum, develop sources for class, use appropriate teaching and learning theories, and create students' reflective activities. In addition, they grow their learning ability as specialist and study in self-oriented ways.