한국철도공사의 해외철도사업 진출방안

A Study on Oversea Railway Development Business of KORAIL

  • 채일권 (한국철도공사 사업개발본부) ;
  • 박태훈 (한국철도공사 홍보실)
  • 발행 : 2005.11.01

초록

With the opening of the KTX and establishing the KORAIL(Korea Railroad Corporation) in January 2005, KORAIL would like to go aboard to oversea railway market. The purpose of this study suggests how to facilitate and manage international marketing method such as 3C's analysis on KORAIL oversea railway development business. This study findings suggest both KORAIL change integrated international organization and KORAIL should have strategic alliance with other special railway-fields korean companies to deal with oversea E&M turn-key projects.

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