BSC와 PM 기법을 사용한 전략실행도 측정 방법론

How to Measure the Fulfilment of Strategy with BSC and PM

  • 발행 : 2006.11.17

초록

Inside the global management environment that is going through sudden changes, businesses are concentrating on putting in much hard work to establish the most competitive management strategy for its survival. As a executing tool and following the strategy establishment, BSC is being introduced and used by many businesses and public institutions, but instead of being used as a tool with the proper purpose of executing strategies, in reality, it is mainly being used to measure and evaluate outcomes. Of the several reasons why this is so, one important issue and its fundamental cause is that although BSC had been developed as a strategy executing tool, it is diffcult to understand the degree of execution of strategies because the overall measurement of the KPI includes all the strategic and operational parts. Through case study, this article acts on presenting the methodology of measuring the degree of execution of strategies that apply the BSC and PM frameworks.

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