한국품질경영학회:학술대회논문집 (Proceedings of the Korean Society for Quality Management Conference)
- 한국품질경영학회 2009년도 추계학술대회
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- Pages.291-296
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- 2009
풀 브라우징 서비스 전략에 관한 연구
A Study on the Effect of full browsing Service Quality
- Kim, Yong-Cheol (Dept. of Business Administration, Semyung University) ;
- Hong, Suk-Min (Dept. of Business Administration, Semyung University)
- 발행 : 2009.10.31
초록
This study is to find the changing need of Mobile internet users and to setup the full browsing service measure, while mobile internet service is greatly developing. Main attributes of mobile internet service quality and user needs will be defined. So here will be a chance of improving the efficiency of mobile service quality.
키워드