Adolescence Clothing Behavior as Related to Psychological Characteristics. -Emphasis on Adolescence Egocentrism, Self-Consciousness, Body Cathexis-

남녀 중고등학생의 심리적 특성과 의복행동과의 관계-자아중심성.자의식.신체만족도를 중심으로-

The purpose of this study was to identify the effect of psychological characteristics-adolescence egocentrism, self-consciousness, body cathexis, and demographic variables on clothing behavior of adolescence. Adolescence egocentrism was measured by Kim's Imaginary Audience scale, and body cathexis, by selected questionnaires of Secord Jourard's Body Cathexis Scale. Buss's self-consciousness scae was slightly modified to assess public and Private self-consciousness, and five aspects of clothing behavior were assessed with the questionnaires from the previous studies dealing with clothing interest, psychological dependence, conformity, exhibition, dressing for others. The questionnaire were administered to 498 middle and high school boys and girls living in Seoul and the data were analyzed by Frquency, Factor Analysis, Pearson's Product Moment Correlation, ANOVA, Multiple Regression Analysis and Duncan test. The results of this study were as follows: 1) There were significant positive correlation between clothing behavior and adolescence egocentrism, self-consciousness whereas body cathexis generally were negatively related to clothing behavior. 2) Public self-consciousness and sex were the most influencial variables to clothing behavior among psychological characteristics and demographic variables. Also adolescence egocentrism was proved to be one of influencing factors on adolescence clothing behavior.