여자 대학생들의 실제 신체 치수와 이상적으로 생각하는 신체 치수간의 차이에 관한 연구

A Study on the Difference between Actual and Ideal Body Size That is Considered by Female University Students

All people think that their apparence which may be evaluated by someone is a very important thing. Especially, this trend is more important to women. The objective of this study is to compare and analyze the data of ideal and real body size which are obtained from female university students. Also, in order to find the difference of view of point between men and women, some data are obtained from male university students. The data are collected by the five typical parts on body such as height, weight, circumferences of chest, waist, and buttock. the samples for this study are randomly chosen from the universities in Seoul and Kangnung during three months (1999. 9~1999. 11). According to many researches, there is a strong relationship between cloth and appearance. The result of this study will play an important role not only for clothing psychology but also clothing marketing.