Development Plan Belt Tourism Resource of Kyeonggi Ceramics for Customer Satisfaction

경기도자기 산업의 고객만족을 위한 관광벨트 상품 개발

  • 양광모 (명지대학교 산업공학과) ;
  • 전현정 (명지대학교 산업공학과) ;
  • 강경식 (명지대학교 산업공학과)
  • Published : 2004.06.30

Abstract

Is entering in age that brand becomes consumer's goods purchase standard as income level is improved, dying injunction brand is trend that governing power in the world market is expanded as international economy does single market. Situation to develop Kyonggi Province area to universal tourist attraction area keeping in step with national large size event holding such as sun of Korean visit with opening a port of the In-chon International airport, the world ceramics Expo, World Cup was made up. Growth possibility is big to culture tourism resources and representative tourist resort of the Korea that use view of nature photon circle properly such as ceramics that target area possesses. Area development plan through growth possibility should be arranged to international ceramics production complex and distribution complex. Therefore, plan analyzing future district theme establishment and strength in priority via past and present of target area.

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Acknowledgement

Supported by : 명지대학교 도자기 센터