The Research Journal of the Costume Culture (복식문화연구)

The Costume Culture Association (복식문화학회)
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Study of Total Coordination as Determined by Personality and Appearance-Related Characteristics

성격 유형 및 외모 관련 특성에 따른 토탈 코디네이션 연구

  • Yeom In-Kyung (Dept. of Clothing and Textiles, Kyung Hee University) ;
  • Kim Mi-Sook (Dept. of Clothing and Textiles, Kyung Hee University)
  • Published : 2004.12.01
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Abstract

The purpose of the present study was to investigate the total coordination as determined by personality, appearance-related characteristics. Data were collected through a self-administered questionnaire survey from December 18, 2003 to January 13, 2004 from 650 women living in Seoul in the age range of $20{\sim}35$; 500 were used for the data analysis. Data were analyzed by chi-square analysis, ANOVA, descriptive statistics, cluster analysis and Duncan's multiple range test were used. The results showed significant differences in the total coordination behaviors among the groups divided by personality and appearance-related characteristics. Those who had the independent extrovert personality, egg-shaped face or white skin color were most positive with regards to the extent and behaviors of the total coordination.

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