Abstract
This study conducted an evaluation of the streetscape improvement project of the Gwangbok Street through analysis of correlations between psychological consciousness and physical elements in the street by comparing selected pictures of streetscape before and after the project. This work has conducted an analysis of Psychological characteristics by semantic differential method and an analysis of physical elements which influence psychological characteristics by regression analysis. According to the results of psychological analysis, the senses of interest, orderliness, esthetic and preference were highly improved in A district and the senses of openess, stability, orderliness were highly improved in B district. The results of analyzing physical elements influencing the improvement of these psychological consciousness in A district elucidated ; 1) the works of improving signboard and elevation of the building affected the whole these psychological consciousness, 2) the work of planting trees, making plant rests in the street improved the senses of orderliness, esthetic, 3) the work of changing finishing materials in the street enhanced the senses of esthetic, preference, 4) the work of adjusting the width between the road and the pavement, the work of improving traffic enhanced the senses of interest, preference. In the meantime in B district, the works of improving signboard and elevation of the building and those of planting trees, making plant rests in the street improved the senses of openess and orderliness. Also the work of improving traffic enhanced the senses of openess, stability and the work of expanding the pavement, that of changing finishing materials in the street improved the senses of openess, stability, orderliness.
