Journal of the Korea Academia-Industrial cooperation Society (한국산학기술학회논문지)

The Korea Academia-Industrial cooperation Society (한국산학기술학회)
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An Exploratory Study on the Effects of Entrepreneurial Expectancy of China's Entrepreneur upon Start-up Business and Growth Intentions

중국기업가의 창업에 대한 기대가 창업 및 성장의도에 미치는 영향에 관한 탐색적 연구

  • Chung, Dae-Yong (Department of Venture and Entrepreneurship, Graduate School, Soongsil University) ;
  • Zhan, Xi (Department of Venture and Entrepreneurship, Graduate School, Soongsil University)
  • 정대용 (숭실대학교 벤처 중소기업학과) ;
  • 첨희 (숭실대학교 벤처 중소기업학과)
  • Received : 2011.09.02
  • Accepted : 2011.11.10
  • Published : 2011.11.30
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Abstract

The research purposes is apply to the expectation theory for the China's entrepreneurs want to know the relations model among the entrepreneurial expectancy, start-up business and expect growth. The entrepreneurial expectancy is defined expectation about entrepreneurial establishment, start-up business and expect growth intentions are defined entrepreneur's lead consider. According to the study, all of hypothesis have been suggested. In other words, expectation about entrepreneurial establishment, start-up business and expect growth effects and start-up business show the mediated effect in the research.

본 연구의 목적은 현재 중국 각 지역에서 중소기업을 경영하고 있는 중국인 창업가나 기업가를 대상으로 기대이론의 1차 수준을 적용해서 창업에 대한 기대, 창업, 그리고 성장의도를 서로 간의 관계 모형을 입증하기 위한 것이다. 본 연구에서 기대는 창업에 대한 기대로, 그리고 창업 및 성장의도는 창업가의 주도적 생각으로 정의하였다. 연구결과에 따르면 제시된 가설 모두가 채택되었다. 즉 기업가의 창업에 대한 기대는 창업 및 성장의도에 모두 유의한 영향을 미치는 것으로 나타났으며, 창업은 성장의도에 유의한 정(+)의 영향을 미치는 것으로 나타났다. 그리고 창업의 매개역할 확인하려고 실시한 매개회귀분석 결과는 창업이 부분 매개효과를 갖는 것으로 나타났다.

Keywords

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