The Korean Journal of Food And Nutrition (한국식품영양학회지)

The Korean Society of Food and Nutrition (한국식품영양학회)
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Analysis of Information about Food and Nutrition Presented throughout Various Television Programs

텔레비전 프로그램을 통해 관찰한 식품영양정보의 사례분석

  • Ryu, Hye-Sook (Dept. of Food and Nutrition, College of Health Sciences, Sangji University) ;
  • Kim, Ok-Sun (Dept. of Food and Nutrition, Jangan College) ;
  • Choi, Hae-Yeon (Home Economics Education, Graduate School of Education, Kongju National University)
  • 류혜숙 (상지대학교 보건과학대학 식품영양학과) ;
  • 김옥선 (장안대학교 식품영양학과) ;
  • 최해연 (공주대학교 교육대학원 가정교육학과)
  • Received : 2011.11.08
  • Accepted : 2011.12.13
  • Published : 2011.12.31
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Abstract

The purpose of this study was to analyze information about food and nutrition topics presented throughout the television broadcast media, thereby find out the optimal communication method to give desirable information to the general public. To perform this study were recruited and trained by monitoring education before and during the study. 3 domestic TV channels were selected to be monitored, for 3 months. Results of this study were as follows: First, the total reporting cases of information about foods and nutrition were 154, When each monitored contents was seen from the domain of programs, 128 cases(83.1%) were from current affairs and information program, and 26(16.9%) were from entertainment program. Second, according to survey by channel cases are 26(16.9%) from KBS, 54 cases(35.1%) from MBC, 74 cases(48.1%) from SBS, which means SBS reported the most about nutritional foods. Third, the frequency of reporting information on the overall diet and food & ingredient, cuisine & cookey, health & diet therapy and obesity & diet in order. Forth, among the 26 cases of positive or negative implications made by each cannel of KBS, 18 cases were delivered in positive ways, 7 cases had positive and negative point of views mix together, and 1 cases was negatively delivered. Finally, the most important thing is to organiae the advisory team by connecting mass media and specialist, and the educational program of nutrition should be developed for the communication of right information about foods and nutrition.

Keywords

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