The Korean Journal of Food And Nutrition (한국식품영양학회지)

The Korean Society of Food and Nutrition (한국식품영양학회)
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A Survey of Visitors to the Guemo Mountain Resort - Dining Out Preferences and Visitor Suggestions for Tourism Promotion -

금오산 외식단지 방문고객의 외식소비성향 및 관광촉진을 위한 선호메뉴 조사연구

  • Kim, Song-Suk (Dept. of Food & Nutritional Sciences, Gumi University)
  • 김송숙 (구미대학교 웰빙식품과)
  • Received : 2012.11.05
  • Accepted : 2012.12.07
  • Published : 2012.12.31
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Abstract

This study examined 389 customers visiting restaurants located in the Guemo mountain resort who filled out self-administered questionnaires. The results showed that 60% of the participants dined out monthly. The 30 to 40-year-old age group did so the most frequently, dining out one to two times weekly. For men, the favorite menu item was the sanchejeongsik along side traditional liquor and for women was the samgaetang. By age, the 20, 30, and 60-year-olds selected samgaetang as their favorite, the 40-year-olds selected traditional liquor, and the 50-year-olds selected the sanchejungsik. The reasons for selecting the dishes were because participants previously enjoyed them or considered the dishes healthy, regardless of sex or age. Participants suggested that the sanchejeongsik and samgaetang be promoted for tourism, without significant differences between gender. The current findings suggest that the quality of certain local menu such as sanchejungsik and samgaetang could be improved to become more nutritious for future customers. Also, traditional Korean liquor may become even more popular with visitors to the Guemo mountain resort if paired with simple menu items such as jeon or muk.

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