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The Effects of Consultant's Competency and Consultation Process on the Consulting Performance: The Mediating Role of Client's Involvement and Utilizing Willingness

컨설턴트역량과 수행과정이 컨설팅성과에 미치는 영향: 수진기업의 참여수준과 활용의지의 매개효과

  • Lee, Cheol-Woo (Dept. of Advanced Industry Fusion, Graduate School, Konkuk University) ;
  • Lee, Cheol-Gyu (Dept. of Advanced Industry Fusion, Graduate School, Konkuk University) ;
  • Lee, Dong-Myung (Dept. of Advanced Industry Fusion, Graduate School, Konkuk University)
  • 이철우 (건국대 대학원 신산업융합학과) ;
  • 이철규 (건국대 대학원 신산업융합학과) ;
  • 이동명 (건국대 대학원 신산업융합학과)
  • Received : 2016.09.01
  • Accepted : 2016.11.20
  • Published : 2016.11.28

Abstract

This paper aims to examine the mediating effects of client involvement and client utilizing willingness among consultant competency, consultation process and consulting performance. To accomplish the purpose, the analysis was conducted with 446 SMEs which had a consulting experience. The collected data were analyzed with SPSS and AMOS for Windows. This study used several statistical techniques such as descriptive analysis, confirmatory factor analysis, reliability analysis, feasibility analysis, Sobel test and the significance test of indirect effects. All studied factors presented meaningful results(+) except the path of consultant competency and client involvement. The client utilizing willingness presented the mediating role between consultation process and consulting performance. Consequently, it said that consultation process with client utilizing willingness was more important than consultant competency itself.

본 연구는 컨설턴트역량, 컨설팅수행과정 및 컨설팅성과 사이에 존재하는 수진기업의 참여수준과 활용의지의 매개효과를 분석하는 것이다. 이를 위해 컨설팅 수진경험이 있는 446개 중소기업을 대상으로 분석되었다. 자료분석을 위해 SPSS와 AMOS를 사용하였으며, 빈도분석, 확인적 요인분석, 신뢰성분석, 타당성분석, 매개 및 간접효과의 유의성 검증을 실행하였다. 분석결과 첫째, 컨설턴트역량이 참여수준에 미치는 영향을 제외하고 모두 정(+)의 영향을 미쳤다. 둘째, 컨설팅수행과정과 컨설팅성과 사이의 수진기업 활용의지에 매개효과가 있었다. 즉 컨설턴트역량 자체보다 컨설팅수행과정이 중요하며, 수진기업의 참여수준보다 활용의지를 높여야 컨설팅성과가 높은 것으로 나타났다. 이러한 연구결과는 컨설턴트 교육정책이나 수행지침과 관련하여 필요한 가이드라인을 제공할 것으로 판단된다.

Keywords

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