International Journal of Costume and Fashion

  • 제16권1호
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  • Pages.71-85
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  • 2016
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  • 2233-9051(pISSN)
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  • 2288-7490(eISSN)
한국복식학회 (The Korean Society of Costume)
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3 Days of Peace & Music & Fashion : A History of Festival Dress from Woodstock to Coachella

  • Divita, Lorynn (Department of Family and Consumer Sciences, Baylor University)
  • 투고 : 2015.11.21
  • 심사 : 2016.06.25
  • 발행 : 2016.06.30
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초록

Since their emergence in the 1960s, music festivals have attracted young people the world over with similar tastes, attitudes and styles. Now a worldwide phenomenon, music festivals such as Glastonbury in England, Primavera Sound in Barcelona, Spain and Pentaport Rock Festival in Incheon, South Korea draw hundreds of thousands of attendees from around the world and have become a major event not only for music fans, but for trend forecasters who now chronicle what has come to be known as "festival fashion", which has several distinctive style markers. This paper provides a historical background of festival fashion, examines the phenomenon using fashion theory and discusses the controversies facing the music festival and festival fashion, in particular the role that sponsorship from major corporations currently plays as advertisers who want to get their products into the hands of influential festival attendees and allegations of cultural appropriation on the part of attendees. In conclusion, the future of music festivals and festival fashion as a category is examined.

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참고문헌

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