Journal of the Korea Academia-Industrial cooperation Society (한국산학기술학회논문지)

The Korea Academia-Industrial cooperation Society (한국산학기술학회)
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A Study on Implementation of the Push System Based on FCM Service Inducing Communication of Candidates and Influence on Voters: Using Smart Devices Application

FCM 서비스를 이용한 후보자 소통 유도 푸시 시스템의 구현과 유권자에게 미치는 영향에 관한 연구 : 스마트 디바이스 어플리케이션을 활용하여

  • Lee, Seungwon (Department of Information System, Hanyang University) ;
  • Lee, Ook (Department of Information System, Hanyang University)
  • 이승원 (한양대학교 정보시스템학과) ;
  • 이욱 (한양대학교 정보시스템학과)
  • Received : 2017.06.14
  • Accepted : 2017.09.15
  • Published : 2017.09.30
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Abstract

Advancement of science and technology have led to development of the media, which has evolved election campaign strategies. Nowadays, media development has made communication more important, and it is a growing trend where smart-device applications are widely used to facilitate communication with electors. Based on Google's Fire base Cloud Messaging (FCM) push service, which keeps up with the fast-changing election trends and supports election campaigns systematically, this research aims to help accomplish the goals of an election campaign by developing an information system and performing empirical analysis of the variables that the information system affects. The system consists of an elector's application and a management system. The management system includes browsing and management of received-and sent-message history, and direct management of the application. By managing the push system in more progressive ways, this system will help to improve the effectiveness of election campaigns and accomplish election goals.

과학의 발전과 함께 미디어 매체 또한 발전하였고, 이를 활용한 여러 분야 중 선거를 위한 홍보 전략 역시 점차 진화하였다. 미디어가 발달함에 따라 커뮤니케이션이 더욱 부각되어가고 있는 현재, 유권자들은 스마트 디바이스 어플리케이션을 활용하여 원활한 소통을 바탕으로 유권자들에게 더욱 적극적으로 다가가려 하고 있는 추세이다. 본 연구에서는 변화하는 선거 현장에 맞추고, 체계적으로 선거 활동을 지원할 수 있는 구글의 FCM 푸시 서비스를 기반으로 정보 시스템을 개발하고 적용하여 시스템이 영향을 주는 변수가 무엇인지 실증분석을 통하여 선거 과정의 목표를 달성하는 것에 도움이 되고자 한다. 후보자 소통 유도 푸시 어플리케이션의 전체 시스템은 유권자 어플리케이션과 관리 시스템으로 구성된다. 관리 시스템은 메시지 전송 이력 열람과 메시지 관리, 어플리케이션의 직접 관리 기능을 포함한다. 이 시스템을 통해 기존의 방법들보다 더욱 진보된 기법을 활용한 푸시 시스템으로 어플리케이션을 관리할 수 있어 선거 홍보 효율성 향상에 기여 및 선거 목표달성에 도움을 줄 것으로 사료된다.

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