The Journal of the Convergence on Culture Technology (문화기술의 융합)

The International Promotion Agency of Culture Technology (국제문화기술진흥원)
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A Study on the Cultural Contents Planning Model

문화콘텐츠기획 모형 연구

  • Kim, Cheon-Young (Dept. of Local Government Administration, Gangneung-Wonju National University)
  • 김천영 (강릉원주대학교 자치행정학과)
  • Received : 2018.01.09
  • Accepted : 2018.02.03
  • Published : 2018.02.28
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Abstract

This study aims to investigate cultural contents planning model by 'The Relation-Approach'. For this, I established conceptual framework of cultural contents, and suggested the General Model of Cultural Sentence Contents Planning: Concept Planning Model(CPM), Signifier Development & Choice Planning Model(SDCPM), Signifier Arrangement Planning Model(SAPM). The importance of culture is found in the importance of perceiving culture derived from the perception of importance of life. As culture is represented way of life constituted in the order of life, perceiving culture is regarded as perception of life in the view of that of cultural contents. Thus, cultural contents planning has not only its necessity and importance but also the meaning of existence in the aspect of being situated at the healthy order of life. Accordingly, A Study on the Cultural Contents Planning Model has usefulness in theory and practice, further more the possibility of attempting for the legitimacy and value contribution to the study of this realm will be accomplished.

본 연구는 관계적 접근으로 문화콘텐츠기획 모형을 탐구하고자 한다. 이를 위하여 문화콘텐츠의 개념적 접근틀을 설정하고, 문화콘텐츠 분석 및 기획을 통합적으로 할 수 있는 센텐스문화콘텐츠기획의 일반모형을 제시한다. 그것의 내용은 컨셉기획모형, 기표개발 선택기획모형, 기표배열 배치기획모형이다. 문화의 중요성은 문화인식의 중요성에서 찾아진다. 그것은 삶의 중요성 인식이기에 그러하다. 문화가 삶의 질서 속에서 구성되는 삶의 방식으로 드러나는 만큼, 문화인식은 문화콘텐츠 인식으로서의 삶의 인식으로 간주된다. 문화콘텐츠기획은 바로 이러한 건강한 삶의 질서를 구성하는 지점에 자리하고 있다는 점에서 그것의 필요성과 중요성을 가지며 올바른 문화콘텐츠기획의 존재의미를 부여받는다. 이러한 점에서 문화콘텐츠기획 모형 연구는 이론과 실천면에서 유용성을 가지며 연구의 정당성과 가치공헌을 꾀할 수 있는 가능성을 가질 것이다.

Keywords

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