References
- 뉴시스, "플로 바이브 'AI' 추천으로 멜론 아성에 도전장... 음원 시장 격전 속으로", 2018. Available at http://www.newsis.com/view/?id=NISX20181220_0000509093(Accessed May 26. 2019).
- 임동훈, AMOS 24 구조방정식 모형, 파주 : 자유아카데미, 2017.
- 위키트리, "음악 스트리밍 서비스 뭘 고르면 좋을까?(8가지 음악 스트리밍 앱 비교)", 2018. Available at https://www.wikitree.co.kr/main/news_view.php?id=354392 (Accessed May 26. 2019).
- 조선비즈, "카카오, '멜론' 모바일 업데이트... 이용자 데이터로 큐레이션 강화", 2019. Available at http://biz.chosun.com/site/data/html_dir/2019/04/25/2019042502261.html (Accessed May 23. 2019).
- 통계청(2016), "콘텐츠산업조사 : 음악산업 : 연령별 업종별 종사자 현황", 2016. Available at http://kosis.kr/statHtml/statHtml.do?orgId=113&tblId=DT_113_STBL_1024825&vw_cd=MT_ZTITLE&list_id=113_11308_004&seqNo=&lang_mode=ko&language=kor&obj_var_id=&itm_id=&conn_path=MT_ZTITLE (Downloaded April 16. 2019).
- Achrol, R.S. and L.W. Stern, "Environmental Determinants of Decision-Making Uncertainty in Marketing Channels", Journal of Marketing Research, Vol.25, No.1, 1988, 36-50. https://doi.org/10.1177/002224378802500104
- Anderson, E.G., G.G. Parker, and B. Tan, "Platform Performance Investment in the Presence of Network Externalities", Information Systems Research, Vol.25, No.1, 2013, 152-172. https://doi.org/10.1287/isre.2013.0505
- Anderson, J.C. and J.A. Narus, "A Model of Distributor Firm and Manufacturer Firm Working Partnerships", Journal of Marketing, Vol.54, No.1, 1990, 42-58. https://doi.org/10.1177/002224299005400304
- Asvanund, A., K. Clay, R. Krishnan, and M.D. Smith, "An Empirical Analysis of Network Externalities in Peer-to-Peer Music-Sharing Networks", Information Systems Research, Vol.15, No.2, 2004, 155-174. https://doi.org/10.1287/isre.1040.0020
- Bagozzi, R.P., Y. Yi, and K.D. Nassen, "Representation of measurement error in marketing variables : Review of approaches and extension to three-facet designs", Journal of Econometrics, Vol.89, No.1, 1998, 393-421. https://doi.org/10.1016/S0304-4076(98)00068-2
- Baron, R.M. and D.A. Kenny, "The moderator-mediator variable distinction in social psychological research : Conceptual, strategic, and statistical considerations", Journal of Personality and Social Psychology, Vol.51, No.6, 1986, 1173-1182. https://doi.org/10.1037/0022-3514.51.6.1173
- Basu, A., T. Mazumdar, and S.P. Raj, "Indirect Network Externality Effects on Product Attributes", Marketing Science , Vol.22, No.2, 2003, 209-221. https://doi.org/10.1287/mksc.22.2.209.16037
- Bauer, H.H., T. Falk, and M. Hammerschmidt, "eTransQual : A transaction process-based approach for capturing service quality in online shopping", Journal of Business Research, Vol.59, No.7, 2006, 866-875. https://doi.org/10.1016/j.jbusres.2006.01.021
- Bettencourt, L.A. and K. Gwinner, "Customization of the service experience : the role of the frontline employee", International Journal of Service Industry Management, Vol.7, No.2, 1996, 3-20. https://doi.org/10.1108/09564239610113442
- Brady, M.K. and J.J. Cronin, "Some New Thoughts on Conceptualizing Perceived Service Quality : A Hierarchical Approach", Journal of Marketing, Vol.65, No.3, 2001, 34-49. https://doi.org/10.1509/jmkg.65.3.34.18334
- Chen, L., Y.-Q. Li, and C.-H. Liu, "How airline service quality determines the quantity of repurchase intention-Mediate and moderate effects of brand quality and perceived value", Journal of Air Transport Management, Vol.75, 2019, 185-197. https://doi.org/10.1016/j.jairtraman.2018.11.002
- Cheng, H.K. and Y. Liu, "Optimal Software Free Trial Strategy : The Impact of Network Externalities and Consumer Uncertainty", Information Systems Research, Vol.23, No.2, 2011, 488-504. https://doi.org/10.1287/isre.1110.0348
- Chiu, C.-M., H.-L. Cheng, H.-Y. Huang, and C.-F. Chen, "Exploring individuals' subjective well-being and loyalty towards social network sites from the perspective of network externalities : The Facebook case", International Journal of Information Management, Vol.33, No.3, 2013, 539-552. https://doi.org/10.1016/j.ijinfomgt.2013.01.007
- Chu, P.-Y., G.-Y. Lee, and Y. Chao, "Service Quality, Customer Satisfaction, Customer Trust, and Loyalty in an E-Banking Context", Social Behavior and Personality : An International Journal, Vol.40, No.8, 2012, 1271-1283. https://doi.org/10.2224/sbp.2012.40.8.1271
- Chung, J.H. and T.H. Yoo, "Government policy, network externalities and mobile telecommunication services : evidence from OECD countries", Applied Economics, Vol.47, No. 21, 2015, 2173-2183. https://doi.org/10.1080/00036846.2015.1005816
- Coelho, P.S. and J. Henseler, "Creating customer loyalty through service customization", European Journal of Marketing, Vol.46, No.3/4, 2012, 331-356. https://doi.org/10.1108/03090561211202503
- Cronin Jr, J.J. and S.A. Taylor, "Measuring service quality : a reexamination and extension", Journal of Marketing, Vol.56, No.3, 1992, 55-68. https://doi.org/10.1177/002224299205600106
- de Ruyter, K., P. Peeters, and J. Bloemer, "Investigating drivers of bank loyalty : the complex relationship between image, service quality and satisfaction", International Journal of Bank Marketing, Vol.16, No.7, 1998, 276-286. https://doi.org/10.1108/02652329810245984
- Devaraj, S., M. Fan, and R. Kohli, "Examination of online channel preference : using the structure-conduct-outcome framework", Decision Support Systems, Vol.42, No.2, 2006, 1089-1103. https://doi.org/10.1016/j.dss.2005.09.004
- Entwistle, T.W. and B.R. Lewis, "Managing the Service Encounter : A Focus on the Employee", International Journal of Service Industry Management, Vol.1, No.3, 1990, 41-52. https://doi.org/10.1108/09564239010001136
- Eum, S.-W., C.-O. Ahn, and H.-S. Rhim, "The Impact of Customization of TV Home Shopping Mobile Applications on Service Quality and Customer Loyalty", Journal of the Korean Society for Quality Management, Vol.47, No.2, 2019, 255-269. https://doi.org/10.7469/JKSQM.2019.47.2.255
- Fitzsimmons, J.A., M.J. Fitzsimmons, and S. Bordoloi, Service Management : Operations, Strategy, Information Technology, McGraw-Hill New York, NY, 2008.
- Fornell, C. and D.F. Larcker, "Structural equation models with unobservable variables and measurement error : Algebra and statistics", Journal of Marketing Research, Vol.18, No.3, 1981, 382-388. https://doi.org/10.1177/002224378101800313
- Fornell, C., M.D. Johnson, E.W. Anderson, J. Cha, and B.E. Bryant, "The American customer satisfaction index : nature, purpose, and findings", Journal of Marketing, Vol.60, No.4, 1996, 7-18. https://doi.org/10.2307/1251898
- Gale, B., B.T. Gale, and R.C. Wood, Managing Customer Value : Creating Quality and Service that Customers Can See, Simon and Schuster, 1994.
- Gilmore, J.H. and B.J. Pine, "The four faces of mass customization", Harvard Business Review, Vol.75, No.1, 1997, 91-102.
- Gronroos, C., "A service quality model and its marketing implications", European Journal of Marketing, Vol.18, No.4, 1984, 36-44. https://doi.org/10.1108/EUM0000000004784
- Gupta, S. and C.F. Mela, "What is a free customer worth? Armchair calculations of nonpaying customers' value can lead to flawed strategies", Harvard Business Review, Vol. 86, No.11, 2008, 102-109, 138.
- Hart, C.W.L., "Mass customization : conceptual underpinnings, opportunities and limits", International Journal of Service Industry Management, Vol.6, No.2, 1995, 36-45. https://doi.org/10.1108/09564239510084932
- Hsu, C.-L. and J.C.-C. Lin, "An empirical examination of consumer adoption of Internet of Things services : Network externalities and concern for information privacy perspectives", Computers in Human Behavior, Vol.62, 2016, 516-527. https://doi.org/10.1016/j.chb.2016.04.023
- Hulland, J., "Use of partial least squares(PLS) in strategic management research : A review of four recent studies", Strategic Management Journal, Vol.20, No.2, 1999, 195-204. https://doi.org/10.1002/(SICI)1097-0266(199902)20:2<195::AID-SMJ13>3.0.CO;2-7
- Iacobucci, D., A. Ostrom, and K. Grayson, "Distinguishing service quality and customer satisfaction : the voice of the consumer", Journal of Consumer Psychology, Vol.4, No.3, 1995, 277-303. https://doi.org/10.1207/s15327663jcp0403_04
- IFPI., Digital Music Report, International Federation of the Phonographic Industry, 2019.
- Kaliappen, N., H. Hilman, and A. Abubakar, "Market orientation and performance : The mediating effect of service quality and moderating effect of star rating system", Journal of Business and Retail Management Research, Vol.11, No.3, 2017, 165-178.
- Kalinic, Z. and V. Marinkovic, "Determinants of users' intention to adopt m-commerce : an empirical analysis", Information Systems and eBusiness Management, Vol.14, No.2, 2016, 367-387.
- Katz, M.L. and C. Shapiro, "Network externalities, competition, and compatibility", American Economic Review, Vol.75, No.3, 1985, 424-440.
- Katz, M.L. and C. Shapiro, "Systems competition and network effects", Journal of Economic Perspectives, Vol.8, No.2, 1994, 93-115. https://doi.org/10.1257/jep.8.2.93
- Kline, R.B., Principles and practice of structural equation modeling, Guilford publications, 2015.
- Kuo, Y.-F., C.-M. Wu, and W.-J. Deng, "The relationships among service quality, perceived value, customer satisfaction, and postpurchase intention in mobile value-added services", Computers in Human Behavior, Vol.25, No.4, 2009, 887-896. https://doi.org/10.1016/j.chb.2009.03.003
- Lee, K. and C. Yu, "Assessment of airport service quality : A complementary approach to measure perceived service quality based on Google reviews", Journal of Air Transport Management, Vol.71, 2018, 28-44. https://doi.org/10.1016/j.jairtraman.2018.05.004
- Li, M., Z.Y. Dong, and X. Chen, "Factors influencing consumption experience of mobile commerce : A study from experiential view", Internet Research, Vol.22, No.2, 2012, 120-141. https://doi.org/10.1108/10662241211214539
- Liebowitz, S.J. and S.E. Margolis, "Network Externality : An Uncommon Tragedy", Journal of Economic Perspectives, Vol.8, No.2, 1994, 133-150. https://doi.org/10.1257/jep.8.2.133
- Lin, C.-P. and A. Bhattacherjee, "Elucidating individual intention to use interactive information technologies : The role of network externalities", International Journal of Electronic Commerce , Vol.13, No.1, 2008, 85-108. https://doi.org/10.2753/JEC1086-4415130103
- Lin, K.-Y. and H.-P. Lu, "Why people use social networking sites : An empirical study integrating network externalities and motivation theory", Computers in Human Behavior, Vol.27, No.3, 2011, 1152-1161. https://doi.org/10.1016/j.chb.2010.12.009
- Loiacono, E.T., R.T. Watson, and D.L. Goodhue, "WebQual : A measure of website quality, Marketing theory and applications", Marketing Theory and Applications, Vol.13, No.3, 2002, 432-438.
- Martin-Domingo, L., J.C. Martin, and G. Mandsberg, "Social media as a resource for sentiment analysis of Airport Service Quality(ASQ)", Journal of Air Transport Management, Vol.78, 2019, 106-115. https://doi.org/10.1016/j.jairtraman.2019.01.004
- Ostrom, A. and D. Lacobucci, "Consumer Trade-Offs and the Evaluation of Services", Journal of Marketing, Vol.59, No.1, 1995, 17-28. https://doi.org/10.1177/002224299505900102
- Parasuraman, A., V.A. Zeithaml, and A. Malhotra, "ES-QUAL : A multiple-item scale for assessing electronic service quality", Journal of Service Research, Vol.7, No.3, 2005, 213-233. https://doi.org/10.1177/1094670504271156
- Parasuraman, A., V.A. Zeithaml, and L.L. Berry, "A conceptual model of service quality and its implications for future research", Journal of Marketing, Vol.49, No.4, 1985, 41-50. https://doi.org/10.1177/002224298504900403
- Parasuraman, A., V.A. Zeithaml, and L.L. Berry, "Servqual : A multiple-item scale for measuring consumer perceptions of service quality", Journal of Retailing, Vol.64, No.1, 1988, 12-40.
- Samat, N., M.C. Lo, and T. Ramayah, "Market orientation, service quality and organizational performance in service organizations in Malaysia", Asia-Pacific Journal of Business Administration, Vol.3, No.1, 2011, 8-27. https://doi.org/10.1108/17574321111116379
- Santos, J., "E-service quality : a model of virtual service quality dimensions", Managing Service Quality : An International Journal, Vol.13, No.3, 2003, 233-246. https://doi.org/10.1108/09604520310476490
- Simonson, I., "Determinants of Customers' Responses to Customized Offers : Conceptual Framework and Research Propositions", Journal of Marketing, Vol.69, No.1, 2005, 32-45. https://doi.org/10.1509/jmkg.69.1.32.55512
- Srinivasan, S.S., R. Anderson, and K. Ponnavolu, "Customer loyalty in e-commerce : an exploration of its antecedents and consequences", Journal of Retailing, Vol.78, No.1, 2002, 41-50. https://doi.org/10.1016/S0022-4359(01)00065-3
- Sun, B., J. Xie, and H.H. Cao, "Product Strategy for Innovators in Markets with Network Effects", Marketing Science , Vol.23, No.2, 2004, 243-254. https://doi.org/10.1287/mksc.1040.0058
- Sundbo, J., "The Service Economy : Standardisation or Customisation?", The Service Industries Journal, Vol.22, No.4, 2002, 93-116. https://doi.org/10.1080/714005099
- Surprenant, C.F. and M.R. Solomon, "Predictability and Personalization in the Service Encounter", Journal of Marketing, Vol.51, No.2, 1987, 86-96. https://doi.org/10.1177/002224298705100207
- Thirumalai, S. and K.K. Sinha, "Customization of the online purchase process in electronic retailing and customer satisfaction : An online field study", Journal of Operations Management, Vol.29, No.5, 2011, 477-487. https://doi.org/10.1016/j.jom.2010.11.009
- Vilares, M.J., D. Ball, and P.S. Coelho, "Service personalization and loyalty", Journal of Services Marketing, Vol.20, No.6, 2006, 391-403. https://doi.org/10.1108/08876040610691284
- Wang, G., J. Wang, X. Ma, and R.G. Qiu, "The effect of standardization and customization on service satisfaction", Journal of Service Science , Vol.2, No.1, 2010, 1-23. https://doi.org/10.1007/s12927-010-0001-3
- Wang, R. and Z. Wang, "Consumer Choice Models with Endogenous Network Effects", Management Science , Vol.63, No.11, 2016, 3944-3960. https://doi.org/10.1287/mnsc.2016.2520
- Wang, Y.-S. and Y.-W. Liao, "The conceptualization and measurement of m-commerce user satisfaction", Computers in Human Behavior, Vol.23, No.1, 2007, 381-398. https://doi.org/10.1016/j.chb.2004.10.017
- Wolfinbarger, M. and M.C. Gilly, "eTailQ : dimensionalizing, measuring and predicting etail quality", Journal of Retailing, Vol.79, No.3, 2003, 183-198. https://doi.org/10.1016/S0022-4359(03)00034-4
- Wu, J.-H., Y.-C. Chen, and L.-M. Lin, "Empirical evaluation of the revised end user computing acceptance model", Computers in Human Behavior , Vol.23, No.1, 2007, 162-174. https://doi.org/10.1016/j.chb.2004.04.003
- Yang, J. and E.S. Mai, "Experiential goods with network externalities effects : An empirical study of online rating system", Journal of Business Research, Vol.63, No.9-10, 2010, 1050-1057. https://doi.org/10.1016/j.jbusres.2009.04.029
- Yeh Shao, Y. and Y.M. Li, "Building trust in m-commerce : contributions from quality and satisfaction", Online Information Review, Vol.33, No.6, 2009, 1066-1086. https://doi.org/10.1108/14684520911011016
- Yoo, B. and N. Donthu, "Developing a scale to measure the perceived quality of an Internet shopping site (SITEQUAL)", Quarterly Journal of Electronic Commerce, Vol.2, No.1, 2001, 31-45.
- Zeithaml, V.A., A. Parasuraman, and A. Malhotra, "Service Quality Delivery through Web Sites : A Critical Review of Extant Knowledge", Journal of the Academy of Marketing Science, Vol.30, No.4, 2002, 362-375. https://doi.org/10.1177/009207002236911
- Zhang, S., L. Zhao, Y. Lu, and J. Yang, "Do you get tired of socializing? An empirical explanation of discontinuous usage behaviour in social network services", Information and Management, Vol.53, No.7, 2016, 904-914. https://doi.org/10.1016/j.im.2016.03.006
- Zhou, T., "An empirical examination of continuance intention of mobile payment services", Decision Support Systems, Vol.54, No.2, 2013, 1085-1091. https://doi.org/10.1016/j.dss.2012.10.034
- Zhu, Y. and Z. Bao, "The role of negative network externalities in SNS fatigue", Data Technologies and Applications, Vol.52, No.3, 2018, 313-328. https://doi.org/10.1108/DTA-09-2017-0063