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Prioritize Front-Loading Factors Analysis for New Product Development : Focus on Automobile Parts Design Stage

신제품개발을 위한 프론트로딩 요소 우선순위 도출 : 자동차부품 설계단계 중심으로

  • Park, Byung-Hag (Graduate School of Management of Technology, Pukyong National University) ;
  • Ock, Young-Seok (Graduate School of Management of Technology, Pukyong National University) ;
  • Chun, Dong-Phil (Graduate School of Management of Technology, Pukyong National University) ;
  • Park, Se-hun (Graduate School of Management of Technology, Pukyong National University)
  • 박병학 (부경대학교 기술경영전문대학원) ;
  • 옥영석 (부경대학교 기술경영전문대학원) ;
  • 천동필 (부경대학교 기술경영전문대학원) ;
  • 박세훈 (부경대학교 기술경영전문대학원)
  • Received : 2019.08.07
  • Accepted : 2019.11.13
  • Published : 2019.12.31

Abstract

The purpose of this study is to provide the priority of the front-loading factors in the design stage of the automotive parts development process in order to efficiently and effectively respond to the demands of the car maker (customer). Front-loading is defined as a strategy in order to improve development performance by shifting the identification and solving of design problems to earlier phases of a product development process. Two approaches of the front-loading are project-to-project knowledge transfer and rapid problem solving. For the study, a survey was conducted on the R&D department in the automobile parts company and analyzed by AHP (Analytic Hierarchy Process) method. The result of the survey shows the cost savings is the highest weight in terms of front-loading effect and in terms of front-loading factors, it gives priorities as "the problems of past project" first, "Design Review" second, "CAE (Computer Aided Engineering)" third, "FMEA (Failure Mode and Effects Analysis)" fourth, "benchmarking" and SR (Sourcing of Requirements). The results of the study will be helpful to provide practical value for improving product design of component development.

Keywords

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