The Impact of Technology Dependence and Technological Characteristics on the Transformation of Multiplex Ties

기술 의존성과 기술 특성이 다차원 관계 전환에 미치는 영향

  • Received : 2019.01.28
  • Accepted : 2019.04.06
  • Published : 2019.06.30

Abstract

This study investigates factors that affect the transformation of multiplex tie into one specific type of relationship - competitive relationship. In particular, this study argues that the lower technological distance or gap of technological competency, the higher the chances are for the multiplex tie to become a competitive tie. In addition, technological characteristics of the firms are also found to affect the multiplex tie's transformation into the competitive tie. To study this phenomena, this study uses both quantitative analysis and case study method. This study is an exploratory attempt to find factors relevant to change multiplex ties into competition, contributing to the literature of multiplex ties by identifying technological variables that affect the transformation of such ties. This study also contributes to practices by providing the guidance on what strategies firms should implement in complex situations such as multiplex ties.

본 연구에서는 두 행위자 간 협력 및 경쟁이 모두 이루어지고 있는 다차원 관계에 대해 살펴본다. 다차원 관계는 두 상반된 상호작용 논리가 공존하고 있어 관계를 지속하는 것이 어렵지만, 기존 연구들은 주로 다차원 관계의 지속성에 대해 다루었다. 이에 본 연구에서는 다차원 관계가 협력 또는 경쟁의 일차원 관계로 전환되는데 영향을 미치는 요인에 대해 탐구한다. 특히 기술 의존성 측면에서 기술 거리와 기술 역량 차이가 작을수록 다차원 관계가 경쟁 관계로 전환될 것이라 주장하며, 기술 특성 측면에서 기술 변동성과 기술 정교성이 낮을수록 다차원 관계가 경쟁 관계로 전환될 것이라 주장한다. 본 연구는 LED 산업을 대상으로 양적 및 사례 연구를 통합적으로 수행한다. 연구 결과에 따르면 기술거리와 기술 역량 차이, 기술 변동성이 다차원 관계의 전환에 영향을 미치는 것으로 확인되었다. 이러한 연구 결과를 통해 다차원 관계가 예측하기 어려운 관계임에도 불구하고 기업이 관계기업의 행동을 예측할 수 있게 함으로써 대응 전략을 수립하는데 기여할 수 있다. 더불어 사례연구는 다차원 관계의 특성을 실제 현상에서 분명하게 보여준다는 점에서 해당 연구 주제에 대한 중요성을 강조하고 향후 연구에 있어 새로운 관점을 제시할 수 있다.

Keywords

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