Journal of Korea Society of Digital Industry and Information Management (디지털산업정보학회논문지)

Korea Society of Digital Industry and Information Management (디지털산업정보학회)
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The Impact of Social Network Position on Learning Performance: Focused on University Students Studying Tourism Data Analytics

소셜네트워크위치가 학업성과에 미치는 영향: 관광데이터분석 수강생을 중심으로

  • Received : 2020.05.27
  • Accepted : 2020.06.03
  • Published : 2020.06.30
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Abstract

This study examines the influence of the betweenness centrality on tertius gaudens orientation, relationship commitment, and individual learning performance within the university environment. The betweenness centrality explored the antecedent factor of tertius gaudens orientation. The relationship commitment explored the consequence factor of tertius gaudens orientation, and the learning performance explored the consequence factor of the relationship commitment. This survey was carried out by university students. Data were obtained from 74 respondents who have been studying tourism data analytics at one of the leading universities, in Seoul, Korea. In order to validate the research model, social network analysis tool, UCINET 6.689, and a structural equation modeling tool, SmartPLS 3.3.2, were used. The empirical result showed that all antecedent factors (betweenness centrality position, tertius gaudens orientation, and relationship commitment) of the learning performance were significant. In conclusion, this study discusses the research findings and implications. Then the limitations and future directions of the study were suggested.

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References

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