DOI QR코드

DOI QR Code

Design of E-Commerce Service on The Web Based on Data Mining

데이터마이닝을 기반으로 한 웹 전자상거래 서비스 설계

  • 천린 (호남대학교 컴퓨터공학과) ;
  • 김철원 (호남대학교 컴퓨터공학과)
  • Received : 2020.05.27
  • Accepted : 2020.08.15
  • Published : 2020.08.31

Abstract

The momentum of e-commerce is growing stronger and now, the competition between e-commerce is becoming more and more fierce. In the competition of various e-commerce companies, how to effectively analyze and rationally use these data has become a key point. This paper will use data mining technology to filter out redundant data from large Web databases, extract data that is useful to us, and then analyze them from different perspectives to apply this data reasonably and effectively to our e-commerce website.

전자상거래의 추진력은 점점 강해지고 있으며 전자 상거래 간의 경쟁은 더욱 치열 해지고 있다. 이러한 데이터를 효과적으로 분석하고 합리적으로 사용하는 방법은 다양한 전자상거래 회사의 경쟁에서 중요한 포인트가 되었다. 본 논문에서는 데이터 마이닝 기술을 사용하여 대규모 웹 데이터베이스에서 중복 데이터를 필터링하고 유용한 데이터를 추출한 다음 다양한 관점에서 분석하여 이 데이터를 전자 상거래 웹 사이트에 합리적이고 효과적으로 적용한다.

Keywords

References

  1. F. Du, "Analysis of E-commerce Website Architecture Based on Web Data Mining" E-business January, Beijing, China, Feb. 2010, pp.69-70
  2. Computational terminology compilation committee, Dictionary of computer. internet. information thchnology terms. Seoul: Iljinsa, 2007.
  3. Dursun Delen, "Real-World Data Mining", England, 2016
  4. C.Tu, M.Lu and Y.Lu, "Research on Web Content Mining Technology [J]." Computer Application Research, Beijing, China, Nov. 2003, pp. 5-9
  5. CNI,"Unstructured Data Mining - Web Mining." Naver Blog, 2018
  6. Z. Zhou and J. Zhu, "Research on Data Excavation Algorithm and Comprehensive Review," Computer Engineering and Design, Beijing, China, Sept. 2005, pp. 2304-2307. https://doi.org/10.3969/j.issn.1000-7024.2005.09.014
  7. M. Lee and K. Yoo, "Implementation of a Platform for the Big Scientific Data Transfers," J. of the Korea Institute of Electronic Communication Sciences, vol. 13, no. 4, Aug. 2018, pp. 881-886. https://doi.org/10.13067/JKIECS.2018.13.4.881
  8. E. Jung, C. Kim, and J. Park, "Design of Climate Change Vulnerability Assissment Database System for Heat Wave and Droughr," J. of the Korea Institute of Electronic Communication Sciences, vol. 13, no. 4, Aug. 2018, pp. 813-818. https://doi.org/10.13067/JKIECS.2018.13.4.813
  9. M. Kim, "Scientometric Analysis Through Centrality Analysis of Graph for LINKAGE Relation of Keyword for Elder's Rehabilitation and Healthcare," J. of the Korea Institute of Electronic Communication Sciences, vol. 14, no. 2, April. 2019, pp. 447-452. https://doi.org/10.13067/JKIECS.2019.14.2.447
  10. C. Tan, "Analysis of the Relationship Between E-commerce Management and Web Data Mining Technology," Intelligence Journal, Xian, China, Nov. 2006, pp. 9-12.