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A Study of Promoting Method a traditional market by implementing RFID technology and 6W1H context awareness

RFID 기술과 6W1H 상황인식 구현을 통한 전통시장 홍보 방법에 대한 연구

  • Received : 2020.09.02
  • Accepted : 2020.10.20
  • Published : 2020.10.28

Abstract

With the distribution modernization policy advanced by the government and consumers preference toward it, the so called "modern market" has undergone rapid growth. Conversely, traditional market is losing popularity with consumers as a result of inadequate modern structures, small market size, convoluted relationships, inefficient operation and disordered transactions, among others. Therefore, this study seeks to utilize ubiquitous computing, that is, the upgrade of context aware information to 6W1H and promote the market through the interface with Smartphone and provide advanced information through the augmented reality technology. For the construction of context-aware system using user context, the results may significantly differ according to how reference rules are applied to and implemented on knowledge base. In light of above, through the use of RFID technology and 6W1H context awareness, we seek to promote traditional markets.

소비자가 선호하는 유통의 현대화를 위한 정부의 유통 현대화 정책에 따라 현대 시장이이 급속히 성장했다. 이에 반해 전통적인 시장은 작은 시장규모, 시장 내 복잡한 관계 및 부적절한 공간, 유통 구조, 비효율적인 운영 및 무질서한 거래 등으로 인해 소비자에게 인기를 잃고 있다. 따라서 본 연구에서는 유비쿼터스 컴퓨팅, 즉 컨텍스트 인식 정보를 6W1H로 업그레이드하고 스마트 폰과의 인터페이스를 통해 시장을 활성화하고 증강 현실 기술을 통해 고급 정보를 제공하고자한다. 사용자 문맥을 이용한 상황인지 시스템의 구축은 지식 기반에 참조 규칙을 적용하고 구현하는 방법에 따라 결과가 크게 다르게 나타난다. 이를 통해서 제안하는 방법은 RFID 기술과 6W1H 문맥 인식을 통해 전통 시장을 홍보하는데 목적을 가지고 있다.

Keywords

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