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A study on the mobile game user's interaction using social network analysis

소셜네트워크 분석을 통한 모바일 게임 이용자들의 상호작용 연구

  • Seok, Hwayoon (Dept. of Culture, Tourism & Content, Kyung Hee University) ;
  • Yoo, Changsok (Dept. of Culture, Tourism & Content, Kyung Hee University) ;
  • Joo, Yeajin (Dept. of Culture, Tourism & Content, Kyung Hee University) ;
  • Ju, Jinyoung (Dept. of Culture, Tourism & Content, Kyung Hee University) ;
  • Kwon, Hyoungjin (Electronic and Telecommunications Research Institute) ;
  • Yang, Seong-Il (Electronic and Telecommunications Research Institute) ;
  • Nam, Yoonjae (Dept. of Culture, Tourism & Content, Kyung Hee University)
  • 석화윤 (경희대학교 문화관광콘텐츠학과) ;
  • 유창석 (경희대학교 문화관광콘텐츠학과) ;
  • 주예진 (경희대학교 문화관광콘텐츠학과) ;
  • 주진영 (경희대학교 문화관광콘텐츠학과) ;
  • 권형진 (한국전자통신연구원) ;
  • 양성일 (한국전자통신연구원) ;
  • 남윤재 (경희대학교 문화관광콘텐츠학과)
  • Received : 2021.03.09
  • Accepted : 2021.06.01
  • Published : 2021.06.20

Abstract

This study explored how the network structure in terms of social interactions among users via a mobile game has changed longitudinally. The main findings are summarized as follows. First, in-game events are likely to increase the social interactions of users. Second, some power users played key roles in the game users' network and tend to make a large sub-group for interacting among users. Third, it is suggested that the analysis of network structure among users can be a useful tool for monitoring which in-game events are effective and how they are mutually interconnected for collaboration.

본 연구는 모바일 게임 이용자 간의 사회적 상호작용 네트워크 구조가 시간이 지남에 따라 어떻게 변화하는지 탐구하였다. 주요 연구 결과는 다음과 같이 요약된다. 첫째, 게임 내 이벤트는 게임 이용자의 사회적 상호작용을 증가시킬 가능성이 높다. 둘째, 일부 파워 게이머들은 게임 이용자들의 네트워크에서 주요한 역할을 했고 이용자들 간의 상호작용을 위해 큰 서브 그룹을 만드는 경향이 있다. 셋째, 게임 이용자 간의 네트워크 구조 분석이 게임 내 이벤트가 효과적인지와 게임 이용자들이 협업을 위해 상호 연결되는 방법을 모니터링하는 데 유용한 도구가 될 수 있다고 제안한다.

Keywords

Acknowledgement

This research is supported by Ministry of Culture, Sports and Tourism and Korea Creative Content Agency(Project Number: R2016030046).

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