한국도서관·정보학회지 (Journal of Korean Library and Information Science Society)

한국도서관·정보학회 (Korean Library and Information Science Society)
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디지털 환경에서 전자책 서비스 품질 분석에 관한 연구 - 경기도사이버도서관을 중심으로 -

A Study on the Analysis of e-Book Service Quality in the Digital Environment: Focusing on Gyeonggido Cyber Library

  • 신정아 (경기도사이버도서관) ;
  • 강윤경 (경기도사이버도서관) ;
  • 김동혁 (서일대학교 미디어출판학과)
  • 투고 : 2024.11.23
  • 심사 : 2024.12.16
  • 발행 : 2024.12.30
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초록

본 연구는 전자책 시장 및 디지털 읽기가 증가하는 환경에서 공공도서관이 제공하는 전자책 서비스 현황을 살펴보고 이용자의 요구분석을 통해 활성화 방안을 마련하는 것에서 출발하였다. 이를 위해 경기도사이버도서관 이용자들을 대상으로 도서관의 전자책 서비스를 어떻게 인식하고 있는지 IPA(중요도-만족도 분석) 방법을 통해 살펴보았다. 전자책 서비스 품질을 전자책 시스템, 콘텐츠 품질, 개인화 큐레이션 등으로 구분하여 파악한 결과, 전자책 서비스에서 최신 도서 보유, 유용한 정보 제공, 북큐레이션 및 맞춤형 서비스 제공 등이 아주 기본적이지만 중요한 요소임을 확인할 수 있었다. 이러한 속성을 중심으로 최신 도서를 적극 보유하고, 이용자 지원 서비스를 강화하고, 전자책 이용을 장려할 수 있도록 사서 추천도서 및 연계 프로그램 등을 집중적으로 마련할 필요가 있다. 또한 맞춤형 북큐레이션도 주목해야 한다. 도서관에서 북큐레이션 서비스는 생성형 AI 등 인공지능 발달과 함께 빠르게 변화하는 이용자의 요구와 외부 정보 서비스에 대응하기 위한 방안으로 전자책 서비스 확장을 위해 반드시 필요한 속성이다. 본 연구를 통해 밝혀진 전자책 이용의 핵심 요인과 중점 요인 등을 고려하여 전자책 이용 활성화를 위한 자료가 되길 기대한다.

This study aims to examine the current state of e-book services provided by public libraries and develop strategies to enhance these services by analyzing user needs. The study focused on users of the Gyeonggido Cyber Library to understand their perceptions of the library's e-book services, utilizing the Importance-Performance Analysis (IPA) method. The quality of e-book services was analyzed in terms of the e-book system, content quality, and personalized curation. The results revealed that fundamental yet crucial elements of e-book services include having an up-to-date collection, providing useful information, and offering book curation and customized services. Based on these attributes, libraries should prioritize the acquisition of new titles, strengthen user support services, and encourage e-book usage through initiatives such as librarian-recommended reading lists and related programs. Additionally, personalized book curation services deserve particular attention. As generative AI and other advanced technologies continue to evolve, book curation services are becoming indispensable for addressing rapidly changing user needs and competing with external information services. This study emphasizes that expanding e-book services through curated recommendations is a critical factor in meeting these challenges. By identifying the core and priority factors for e-book utilization, this research provides a valuable framework for strategies to promote the effective use of e-book services.

키워드

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