Gloiopeltis furcata J. Agardh, a red alga widely distributed along the North Pacific coast, including Korea, has traditionally been used for various health-promoting purposes. Previous studies have reported that extracts from this alga possess diverse biological and pharmacological activities, including antioxidant, anti-inflammatory, antidiabetic, anti-obesity, and antitumor effects. However, its potential skin-whitening effects have not yet been explored. Therefore, in this study, we investigated the anti-melanogenic effects and underlying mechanisms of an ethanol extract of G. furcata (EEGF) using an α-melanocyte-stimulating hormone (α-MSH)-stimulated B16F10 melanoma cell model. Within a non-cytotoxic concentration range, EEGF significantly reduced α-MSH-induced intracellular tyrosinase activity and melanin content. EEGF also downregulated the expression of key melanogenic enzymes, including tyrosinase, tyrosinase-related protein 1 (TRP-1), and TRP-2. Mechanistically, EEGF inhibited melanogenesis through the suppression of the cAMP-dependent protein kinase A (PKA)/cAMP response element-binding protein (CREB) signaling pathway, leading to reduced expression of microphthalmia-associated transcription factor (MITF), a key regulator of melanogenesis. Furthermore, EEGF inhibited α-MSH-induced activation of the phosphatidylinositol 3-kinase (PI3K)/Akt signaling pathway, further contributing to MITF downregulation. Collectively, these findings suggest that EEGF inhibits melanogenesis by targeting both the PKA/CREB and PI3K/Akt signaling pathways, resulting in decreased MITF activity. G. furcata extract and its bioactive components thus hold promise as skin-whitening agents for potential application in cosmetic and pharmaceutical formulations.