• Title, Summary, Keyword: 윤리

Search Result 2,263, Processing Time 0.056 seconds

Ethical Fashion Consumer Behavior in Korea - Factors Influencing Ethical Fashion Consumption - (한국에서의 윤리적 패션 소비자 행동 - 윤리적 패션 소비에 영향 미치는 요인을 중심으로 -)

  • Koh, Ae-Ran;Noh, Ji-Yeon
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.33 no.12
    • /
    • pp.1956-1964
    • /
    • 2009
  • Understanding ethical fashion consumers in Korea is essential for the expansion of the ethical fashion market. This study analyzed ethical consumers in Korea in an examination of the factors that influence ethical purchase behavior and attitudes. The differences between ethical fashion consumers and non-ethical fashion consumers were investigated using eight variables (perceived consumer effectiveness (PCE), self-direction, benevolence, universalism, social responsibility, perceived behavioral control, face saving, and group conformity). Data were collected by means of a questionnaire through both on-line and off-line surveys from April 20 to June 7, 2009. Only the respondents knowledgeable of ethical products or ethical consumption were asked to complete the questionnaire. A total of 494 samples were used for analyses. Using independent samples t-test, the differences in each variable between two groups were examined. There were significant differences between ethical fashion consumers and non-ethical fashion consumers in attitudes toward ethical consumption behavior, behavioral intention, PCE, self-direction, universalism, social responsibility, and face saving variables. The factors influencing attitude and behavior intention were investigated by step-wise regression analyses. For ethical fashion consumers, the attitudes to ethical consumption behavior were largely influenced by PCE and benevolence. Social responsibility was the most predictable variable in guiding behavioral intention. Behavioral intention was also influenced by benevolence and attitude. Group conformity was found to be negatively correlated with behavioral intention. The findings of this study provide significant guidance for marketers of ethical fashion products. This study is the start of ethical fashion consumer research in Korea and can develop into variable subfields in the future.

BSGS: Bioethics of Smart Guideline System applied knowledge categories for Android smart platform (BSGS: 생명윤리 지식분류를 통한 컨텐츠 지원용 가이드라인 시스템 - 안드로이드 스마트 플랫폼)

  • Lee, Jee-Hee;Choi, Sung-Ja;Lee, Gang-Soo
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • /
    • pp.1454-1457
    • /
    • 2010
  • IT 융합의 시대를 맞아, 오늘날 모든 분야에서 컨버전스가 새로운 비즈니스 창출과 혁신의 수단으로 활용되고 있다. 생명과학분야에서도 IT를 접목한 새로운 비지니스가 창출되고 있다. 그러나, 생명의료 윤리를 실질적으로 접하는 의료인 조차 지식수준에 비해 낮은 윤리의식을 갖추었으며 지식수준을 윤리의식으로 착각하고 있다는 평가아래 의료윤리연구회와 같은 기관을 설립하여 생명의료윤리의식을 갖추자는 자성의 목소리가 의료인들의 근래의 반응이다. 본고는 생명윤리 관련 내용을 코드체계화하고 지식관리시스템으로 구축하여, 모바일 스마트를 활용한 플랫폼 설계 및 어플을 제공한다. 생명윤리와 그 관련 법규에 관한 정보를 제공함으로써 국민의 생명윤리 의식을 고취하고 적절한 문제해결 방법을 안내하기 위함을 목적으로 한다.

  • PDF

윤리적 갈등과 관련된 소매점 판매원의 특성에 관한 실증적 연구

  • Lee, Seon-Su
    • Journal of Global Scholars of Marketing Science
    • /
    • v.3
    • /
    • pp.137-153
    • /
    • 1999
  • 본 연구는 판매원이 업무를 수행하면서 경험하게 되는 윤리적 갈등과 관련을 지니고 있는 개인적 특성에는 어떠한 것들이 있는가를 살펴보는데 그 목적을 두고 있다. 이를 위하여 판매원의 개인적 특성에 따른 윤리적 갈등정도를 백화점과 쇼핑센터에서 판매업무를 담당하고 있는 판매원 332명을 대상으로 하여 실증적으로 고찰하였다. 수집된 자료를 분석한 결과에 의하면 윤리적 의사결정상황에서 판매원들이 경험하는 윤리적 갈등정도는 성별, 연령, 교육수준, 근무경력에 따라 다른 것으로 나타났다. 구체적으로 윤리적 의사결정 상황에서 남성이 여성에 비하여 윤리적 갈등을 보다 많이 경험하고 있는 것으로 나타났으며, 대졸이상의 학력을 지닌 판매원이 그렇지 않은 판매원에 비해 윤리적 갈등정도가 높은 것으로 분석되었다. 그리고 연령에 따른 윤리적 갈등정도에 있어서는 21세 미만과 26세${\sim}$31세 미만의 집단이 유의적인 차이를 보여주었으며, 근무경력에 있어서는 1년 미만의 판매원 집단과 1년${\sim}$5년 미만, 그리고 1년 미만과 5년 이상${\sim}$10년 미만의 판매원 집단이 다른 것으로 나타났다.

  • PDF

스타트업의 마케팅윤리 연구에 대한 제언

  • Go, In-Gon
    • 한국벤처창업학회:학술대회논문집
    • /
    • /
    • pp.36-36
    • /
    • 2017
  • 기업 간, 브랜드 간의 치열한 경쟁은 날이 갈수록 심해지고 있으며, 좋은 제품을 만들 수 있는 기술력이나 우수한 인력, 양호한 재무능력은 기업이 생존하기 위해 기본적으로 갖추어야 할 필요조건이 되었다. 그런데 기업이 성공하기 위해서는 어떤 능력이 필요할까? 바로 마케팅능력이다. 마케팅 능력이 있어야 충성도 있는 고객을 창출할 수 있고 시장점유율 제고를 통해서 목표하는 바람직한 성과를 산출할 수 있다. 마케팅 부문의 능력이나 지식은 타 부문에 비해서 기업성과에 미치는 영향이 크며, 궁극적으로는 기업의 지속적 경쟁우위를 달성하기 위하여 반드시 갖추어야 할 요소라는 것을 많은 연구들은 보여주고 있다. 이때 기업이나 브랜드가 윤리적인 모습을 소비자에게 보여준다면 경쟁자에 비해서 훨씬 용이하게 충성도를 이끌어 낼 수 있을 것이다. 따라서 마케팅윤리는 매우 중요한 이슈이다. 최근 소비자의 감정을 상하게 하는 국내외 기업행태가 매스컴에 자주 오르내리고 있는데, 이러한 소식을 접한 소비자들은 해당기업에 대해서 부정적인 인식을 가지게 되어 제품이나 서비스를 구매하지 않으며, 주변사람들에게 좋지 않은 입소문을 내기도 하므로 기업의 마케팅 담당자는 윤리적인 측면을 고려하여 의사결정을 내려야한다. 기업의 사회적 책임(CSR)과 마케팅윤리는 상호 연관된 개념으로 보아도 무방하다. 그런데 마케팅의 윤리적인 측면을 고려하다보면 의사결정 상황이 마케팅 분야에만 국한되지 않거나 소비자의 이익과 기업의 이익이 상충하는 경우가 빈번하게 발생하게 되어 의사결정을 어렵게 만든다. 특히, 스타트업의 경우는 기존기업에 비해서 업력이 길지 않고 우선적으로 처리해야하는 업무가 많다보니 마케팅 윤리적 측면을 중요하게 생각하지 않는 경향이 많다. 하지만 마케팅 윤리는 단시간에 구축하거나 보완할 수 있는 것이 아니므로 스타트업의 경영자들은 이 문제를 중요하게 생각하여야 할 것이다. 본 연구는 기존의 마케팅 윤리연구 동향을 분석하여 스타트업의 마케팅윤리 연구의 방향을 제시하고자 한다.

  • PDF

A Study on Ethics for Archivists in the Electronic Records Environment (전자기록환경에서의 아키비스트 윤리에 관한 연구)

  • Shin, Eun-Young
    • Journal of Korean Society of Archives and Records Management
    • /
    • v.6 no.2
    • /
    • pp.113-132
    • /
    • 2006
  • Associations of archivists and professional communities all over the world have released criteria and code of ethics which provide solutions of ethical problems in practical uses to make their professional positions to be kept. This study aims to analyze some of existing codes of ethics established by association of archivists and suggest model of ethic codes for archivists with essential aspects. Selected associations of archivists are SAA(Society of American Archivists), SA(Society of Archivists), ACA(Association of Canadian Archivists), ASA(Australian Society of Archivists), ICA(International Council on Archives). Five codes of ethics were selected for analysis and comparison from these associations and compared with ethics for achival management, archival information service and professional activities. This study consider essential aspects in the electronic records environment.

Deriving Improvement Scheme through Analyzing the Actual Condition of Engineering Ethics: Based on User (공학윤리 교육과목 실태분석을 통한 개선방안 도출: 수요자를 중심으로)

  • Lee, Tai-Sik;Jun, Young-Joon;Noh, Jae-Yoon;Park, Min-Seo
    • Journal of Engineering Education Research
    • /
    • v.11 no.3
    • /
    • pp.96-107
    • /
    • 2008
  • Purpose of the study is to derive improvement scheme by analyzing the actual condition of engineering ethics educational curriculum. Documentary survey was conducted to derive the concept of engineering ethics, background of how engineering ethics educational curriculum was introduced, the purpose and educational method of engineering ethics education, and the present condition of domestic and foreign engineering ethics education. On this basis, survey was taken on engineering ethics class students and company recruiters. Therefore, improvement scheme that suits domestic engineering ethics education curriculum has been suggested.

A comparative study on the consciousness of bio-medical ethics of nursing and non-nursing students (간호과와 비 간호과 학생의 생명의료윤리 의식 비교)

  • Cho, Mee-Kyung
    • Journal of Digital Convergence
    • /
    • v.11 no.4
    • /
    • pp.311-320
    • /
    • 2013
  • The purpose of this study was to identify consciousness of bio-medical ethics of nursing and non-nursing students. The total mean scores of consciousness of bio-medical ethics between nursing(3.04/4) and non-nursing(2.88/4) were significantly different(t=6.79, p<.001). There were statistically significant differences between two groups in sub-categories of consciousness of bio-medical ethics: right to life of fetus, prenatal diagnosis of fetus, right to life of newborn, euthanasia, organ transplantation, brain death. The major predicting factors for consciousness of bio-medical ethics were experience of studying for biomedical ethics over 1 semester, experience of conflict for biomedical ethic problem, and ethical attitude in nursing department. Study results indicate that appropriate and various teaching-learning method for education of each department is deeded according to move up into a higher class with consciousness of bio-medical ethics, ability of decision making, critical thinking.

A Study on Measures of Professional Ethics Education for the Department Related to Guard (경호 관련학과 직업윤리교육 방안 연구)

  • Choi, Pan-Am
    • Journal of the Society of Disaster Information
    • /
    • v.7 no.3
    • /
    • pp.240-246
    • /
    • 2011
  • The professional ethics for the guard is defined as the professional ethics that the person working as a guard to have. The professional ethics education builds the certainty and confidence about professional ethics recognition as well as behavior for guards so that helps the successful performance of the job. Therefore, this study tried to consider previous researches, understand the current professional ethics education for the department related to the guard and the case studies of incidents due to lack of professional ethics education to suggest the measures of activating professional ethics education. First, it is to consider the specialty of the guard to build the guard-martial spirit. Second, the professional ethics education must be out of the central culture study but develop as a major subject. Third, the quality and professionalism of the responsible professor of the professional ethics subject shall be considered. Forth, the professional ethics education must be performed not only at school but also continuously through the various ethics programs of the work places as well as organizations.

The Ethics of Robots and Humans in the Post-Human Age (포스트휴먼 시대의 로봇과 인간의 윤리)

  • You, Eun-Soon;Cho, Mi-Ra
    • The Journal of the Korea Contents Association
    • /
    • v.18 no.3
    • /
    • pp.592-600
    • /
    • 2018
  • As the field of robots is evolving to intelligent robots that can replace even humans' mental or emotional labor, 'robot ethics' needed in relationship between humans and robots is becoming a crucial issue these days. The purpose of this study is to consider the ethics of robots and humans that is essential in this post-human age. It will deal with the followings as the main contents. First, with the cases of developing ethics software intended to make robots practice ethics, the authors begin this research being conscious about the matter of whether robots can really judge what is right or wrong only with the ethics codes entered forcibly. Second, regarding robot ethics, we should consider unethicality that might arise from learning data internalizing human biasness and also reflect ethical differences between countries or between cultures, that is, ethical relativism. Third, robot ethics should not be just about ethics codes intended for robots but reflect the new concept of 'human ethics' that allows humans and robots to coevolve.

Factors in Information and Communication Ethics Behavior of College Students Majoring in Information and Communication Engineering (정보통신공학 전공 대학생의 정보통신윤리 행동과 관련 변수)

  • Lee, Yoo-Jong
    • Journal of Engineering Education Research
    • /
    • v.13 no.3
    • /
    • pp.68-77
    • /
    • 2010
  • This paper was designed to identify influencing factors and to develop indices for measuring information and communication technology related ethics behaviors of college students majoring in information and communication engineering. Data collected from 288 students surveyed in Busan and Kyungnam area were used and the average of information and communication engineering ethics were below the mid-points meaning 'fairly ethical'. 'Passively violating behavior' showed the highest value (2.77 out of 5) while 'rudeness and insulting behavior' showed the lowest (1.65 out of 5). Second, variables of gender, age, religion, idealism, and relativism were revealed to be meaningful ones. Results can help educators understand the influencing factors in information and communication technology related ethics behaviors of college students as well as develop topics in educating engineering ethics.

  • PDF