• Journal of Information Technology Services
• /
• v.15 no.2
• /
• pp.169-184
• /
• 2016

Smartphone use is rapidly spreading due to the advantage of being able to connect to the Internet anytime, anywhere--and mobile app development is developing accordingly. The characteristic of the mobile app market is the ability to launch one's app into foreign markets with ease as long as the platform is the same. However, a large amount of prior research asserts that consumers behave differently depending on their culture and, from this perspective, various studies comparing the differences between consumer behaviors in different countries exist. Accordingly, this research, which uses online product reviews (OPRs) in order to analyze the cultural differences in consumer behavior comparatively by nationality, proposes to compare the U.S. and South Korea by selecting ten apps which were released in both countries in order to perform a sentimental analysis on the basis of star ratings and, based on those ratings, to interpret the sentiments in reviews. This research was carried out to determine whether, on the basis of ratings analysis, analysis of review contents for sentiment differences, analysis of LDA topic modeling, and co-occurrence analysis, actual differences in online reviews in South Korea and the U.S. exist due to cultural differences. The results confirm that the sentiments of reviews for both countries appear to be more negative than those of star ratings. Furthermore, while no great differences in high-raking review topics between the U.S. and South Korea were revealed through topic modeling and co-occurrence analyses, numerous differences in sentiment appeared-confirming that Koreans evaluated the mobile apps' specialized functions, while Americans evaluated the mobile apps in their entirety. This research reveals that differences in sentiments regarding mobile app reviews due to cultural differences between Koreans and Americans can be seen through sentiment analysis and topic modeling, and, through co-occurrence analysis, that they were able to examine trends in review-writing for each country.

• Journal of Fisheries and Marine Sciences Education
• /
• v.27 no.3
• /
• pp.791-803
• /
• 2015

This study aims to examine the influence of tennis instructors' coaching behaviors on the satisfaction with lessons and preference for instructors. In order to achieve this study objective, by using the quota sampling out of nonprobability sampling for tennis club members who are now(2015) actively involved in tennis courts located in Daejeon Metropolitan City and Chungcheongnam-do, and also receiving tennis lesson for more than six months or used to take lessons before, the 325 effective samples were used for data analysis. Using the SPSS Ver. 21.0 Window Program, the collected data went through frequency analysis, exploratory factor analysis, reliability analysis, t-test, one-way ANOVA, correlation analysis and multiple regression analysis, and the results are like below. Regarding differences of coaching behaviors depending on sex, first, there were significant differences in the factors like explanatory instruction, positive feedback and negative feedback. In case of differences in accordance with age, every factor showed significant differences. In regard of differences depending on academic background, there were differences in the factor of negative feedback while the factor of positive feedback showed differences in accordance with the experience of lesson. In case of differences depending on the level of athletic performance, there were statistically significant differences in the factors like explanatory instruction, questioning instruction and negative feedback. Second, the positive feedback, one of the sub-factors of coaching behaviors had positive influence on satisfaction with lesson while the explanatory instruction, one of the sub-factors of coaching behaviors had positive influence on preference for instructors. Lastly, the satisfaction with lesson had positive influence on preference for instructors.

• Proceedings of the Korean Association for Survey Research Conference
• /
• 2001.04a
• /
• pp.109.2-130
• /
• 2001

The purpose of this study is (1) to demonstrate that ignoring group differences may mislead to incorrect conclusion when analyzing correlation data (e.g., factor analysis), (2) to highlight the importance of the data analytic method considering group differences, and (3) to provide ways of incorporating group differences in data analysis. In study, 1, ignoring group difference in factor analysis may mislead to incorrect factor structure. To remedy this, z-transform method and group analysis tool in covariance structure models were suggested. In study 2, the group differences effect was illustrated by using real data (IQ test data).

• Survey Research
• /
• v.2 no.2
• /
• pp.109-130
• /
• 2001

The purpose of this study is (1) to demonstrate that ignoring group differences may mislead to incorrect conclusion when analyzing correlation data (e.g.. factor analysis). (2) to highlight the importance of the data analytic method considering group differences. and (3) to provide ways of incorporating group differences in data analysis. In study 1. ignoring group difference in factor analysis may mislead to incorrect factor structure. To remedy this. z-transform method and group analysis tool in covariance structure models were suggested. In study 2. the group differences effect was illustrated by using real data (IQ test data).

• Journal of Oral Medicine and Pain
• /
• v.19 no.2
• /
• pp.47-55
• /
• 1994

To investigate the reliability and reproducibility of the computerized cephalometric analysis system, se compared the differences of the 10 linear and 13 angular measurements by manual works and the use of computerized cephalometric analysis system. We obtained as follows : 1. There was not significant difference between maean values of 22 manual and computerized measurements. 2. There was not significant difference between mean differences of manual and computerized cephalometric analysis data taken by same examiner except facial depth, facial length and posterior facial height. 3. There was not significant difference between mean differences of two trials of the computerized cephalometric analysis data by same examiner in all measurements. 4. There was not significant difference between mean differences of the computerized cephalometric analysis data by two examiners except FMIA and IMPA. According to this result, we guess the use of computerized cephalometric analysis system is useful on diagnosis and treatment planning of othodontic patients.

• Fashion & Textile Research Journal
• /
• v.19 no.1
• /
• pp.30-39
• /
• 2017

This study examines on the relationship of appearance instrumentality and appearance-related variables (appearance concern, appearance management behavior) of college students. Questionnaires were administered to 313 college students living in Daegu. The SPSS 20.0 package was utilized for data analysis which included frequency analysis, Cronbach's ${\alpha}$, factor analysis, cluster analysis, cross tabulation analysis and t-test. Three factors of appearance instrumentality(love relationship, social achievement, interpersonal relationship), two groups of appearance concern(high, low) and five factors of appearance management behavior(skin care/cosmetics usage behavior, body management behavior, plastic surgery behavior, hair management behavior, fashion management behavior) were utilized for the problem analysis of the study. The results of this study were: First, there was no significant differences in the appearance concern group according to appearance instrumentality. Second, appearance instrumentality had a significant differences on appearance management behavior. Social achievement showed a significant differences in plastic surgery behavior. And love relationship showed a significant differences on plastic surgery behavior and fashion management behavior. Third, the appearance concern had a significant differences on all of appearance management behavior. High group of appearance concern showed a higher average than low group of appearance concern in fashion management behavior, skin care/cosmetics usage behavior, hair management behavior, plastic surgery behavior, body management behavior.

• International journal of advanced smart convergence
• /
• v.11 no.4
• /
• pp.104-119
• /
• 2022

Life safety awareness level diagnosis is necessary for customized safety education and continuous safety awareness. As the starting stage of safety education for each life cycle, a scale that has verified the reliability and validity of high school students' life safety awareness has not yet been developed. In this context, the purpose of this study is to develop and validate the life safety awareness scale of high school students and to analyze interindividual differences. Questionnaire data was collected from April to June 2022 from 834 students in the first, second, and third grades of high schools in △△ city in Jeollabuk-do. A final 25-item scale was developed using the preliminary survey, preliminary test, the main test, descriptive statistical analysis, and exploratory and confirmatory factor analysis. This scale consists of four sub-factors: 'safety prevention', 'safety knowledge', 'safety preparation', and 'safety protection'. Good reliability and validity were verified by analysis of content validity and construct validity. The generalizability of the scale was verified by crossover validation between the search group and the crossover group. Based on the interindividual differences analysis, although there was a difference between genders in life safety awareness, there was no difference by grade level and academic achievement. This study is significant in developing the first valid scale that can measure high school students' life safety awareness and providing the necessity and rationale for life safety education by life cycle considering individual gender differences.

• International Journal of Internet, Broadcasting and Communication
• /
• v.14 no.2
• /
• pp.171-182
• /
• 2022

In this study, by classifying latent groups for disaster safety awareness focusing on the four sub-factors of the developed disaster awareness scale of high school students, the characteristics of each group were examined, and the differences between latent classes according to inter-individual differences were investigated. As a result of analysis based on the data of a total of 1054 high school students, the disaster safety awareness of high school students was classified into three latent groups. Each latent group was named 'High Safety Awareness Type(SAT)', 'Normal SAT', and 'Low SAT' according to its characteristics. In all four fire safety awareness sub-factors, 'High SAT', which had a high score, accounted for 56.5% of the total, and 'Normal SAT', which had a moderate score in the sub-factors, had the lowest ratio at 20.3%. There were no significant differences by gender, grade, and academic achievement of the latent group. These results are not only meaningful as the first study of the latent profile analysis of high school students on disaster safety awareness, but also help to identify the characteristics of individuals in each latent group with more subdivisions and provide useful data for disaster safety awareness education according to individual differences. The implications of this study and suggestions for follow-up studies were discussed.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.39 no.1
• /
• pp.1-14
• /
• 2015

This study examines the effect of sociocultural attitude toward appearance and appearance comparison on appearance management behavior by adolescents. The study examines the differences of the effect relationships among the three variables according to adolescents' sex and school grade. The questionnaire was administrated to 575 middle school and high school students in Gwangju from September 2-8, 2011. Data were analyzed by descriptive statistical analysis, frequency analysis, factor analysis, reliability analysis, and regression analysis by SPSS for WIN program. The results were as follows. First, the sociocultural attitude toward appearance was composed of two factors: internalization and awareness. Adolescent's appearance management behavior was composed of four factors: hair and style, face, weight, and neatness. There are significant differences on sociocultural attitude toward appearance and appearance management behavior by gender, age (girl/middle, boy/middle, girl/high, boy/high). Second, the sociocultural attitude toward appearance significantly influenced appearance management behavior with significant differences among groups. Third, the sociocultural attitude toward appearance significantly influenced the appearance comparison and there are significant differences among groups. Fourth, appearance comparison significantly influenced appearance management behavior with significant differences among groups. Fifth, the sociocultural attitude toward appearance mediated by appearance comparison statistically did not influence appearance management behavior.

• Korean Journal of Fisheries and Aquatic Sciences
• /
• v.30 no.5
• /
• pp.903-905
• /
• 1997

Morphological differences were studied using the analysis of covariance between various partial length and mantle length of the common Todarodes pacificus by cohorts in the Korean waters. Analysis of seven morphological characters proved that each cohort has no sexual differences, except significant sexual differences only in the Summer cohort in term of relative growth between mantle length and body weight. The three cohorts represent significant differences in morphological characters.