• Journal of Korean Society of Archives and Records Management
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• v.16 no.3
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• pp.157-177
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• 2016

This study proposes an effective direction for operating the "Korea Baseball of Fame" based on baseball records. To clarify problems, a literature review on the case analysis of the "Hall of Fame" of the United States and Japan, an assortment and management of Korean baseball records, and a consultation with officials who work in the baseball industry were progressed. In conclusion, this study suggested building an archive database to operate the "Korea Baseball Hall of Fame" effectively. First, archives will be collected, and then managed and utilized at the "Korea Baseball Hall of Fame." Second, to preserve the memories of baseball heroes, an oral archive will be constructed. Third, baseball records will be assorted and stored in a database.

• Journal of Korea Entertainment Industry Association
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• v.15 no.6
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• pp.93-103
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• 2021

The purpose of this study is to explore changes in future sports by introducing baseball robot umpire. The study was conducted using qualitative research methods, and participants selected five baseball fans who were interested in baseball. The results of the study are as follows. First, baseball fans expressed displeasure with the frequent misjudgment in Korean Professional Baseball game, and doubted the fairness of the umpire's judgment. And repeated misjudgment of professional baseball has contributed to the decline in viewing and viewing of baseball. Second, baseball fans were positive about the introduction of robot umpire as a way to reduce bad calls in baseball games, and considered the accuracy, consistency, and recordability of robot umpire to complement their limitations. Third, the application of baseball robot umpire will serve as a basis for strengthening the fairness and efficiency of baseball games, which will positively change the image of sports. As a result, the introduction of robot umpire in baseball games could exert desirable influence on people and contribute to restoring the ethics of sports and strengthening fairness.

• Fashion & Textile Research Journal
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• v.17 no.5
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• pp.800-814
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• 2015

This study develops baseball uniforms for amateur baseball players with excellent appearance and functional movement. This study selected a conventional baseball uniform and developed a new one for amateur baseball players with improved function and appearance based on previous research results. In case of developed baseball uniform materials, this study used polyurethane mixed fabric for the top to improve flexibility. A mesh material was used at the armpit, back, and bottom of the top, side line of pants and pockets to improve breathability. In addition, quilted material was added to the knee to improve durability and protection. For the patterns and design, this study used a gusset under the arm to assist in comfortable movement as well as reduced the length of the top and circumference of the hem to decrease unnecessary parts. For the pants, this study used a waistband gripper to avoid the top riding up, added darts behind the knees to bend comfortably, and added additional fabric inside the hem to prevent dirt. In addition, we reduced the width and length of the pants. Wearing evaluation was divided into appearance evaluation by experts and on-site-wearing test by baseball players. The wearing evaluation results for the developed baseball uniform indicated higher evaluations than a conventional baseball uniform in all sections as well as showed significant differences in all sections. The result of movement adaptability evaluation showed the highest satisfaction for 'the top does not ride up' and 'dirt do not get in'.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.20 no.4
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• pp.177-185
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• 2020

Recently, the popularity of professional baseball is increasing day by day, and it has data related to professional baseball on various portal sites. If you want to increase the popularity of professional baseball and produce results through analysis using relevant data, you have the advantage of accessing professional baseball. In this paper, three analyzes were conducted using data related to professional baseball. Therefore, in this paper, the trend related to the number of articles retrieved from a specific site of a professional baseball team was examined, and the correlation between professional baseball scores and the number of spectators was analyzed. Finally, we analyzed the current status of professional baseball batting average and on base percentage in 2016 and 2017.

• Journal of Fashion Business
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• v.17 no.2
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• pp.117-135
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• 2013

With the growth of mass media, professional baseball teams have strived to keep up team's tradition and individuality and build a distinctive image through sports marketing using visual identity. Among others, a baseball uniform is used as a sports marketing tool more than an uniform. Uniform color acts as a distinctive element in team's uniform design and is effective to raise attention, manifest a positive image to spectators, and increase trust and affinity. This study aims to compare and analyze color characteristics and images of professional baseball uniforms in America, Japan, and Korea as visual identity. For this, literature review was made on the history of baseball, uniforms, sports marketing, and visual identity, and then color characteristics and images were analyzed on professional baseball away uniforms in Korea, America, and Japan collected in Internet and official web sites. The results are as follows. First, for color characteristics of professional baseball uniforms, the most frequently used color was R(V) color in Korea, ltGy color in America, and Bk color in Japan. Second, for color images of professional baseball uniforms, the most frequently used image was a casual image in Korea, a dandy image in America, and a modern image in Japan.

• International journal of advanced smart convergence
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• v.10 no.1
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• pp.176-183
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• 2021

The purpose of this study is was to analyze customer experience attribute of professional baseball. To achieve objectives of this study, a method was used the in-depth interview and experts' consultation which understanding the attributes and structure of customer experience attribute of professional baseball. As a result, the professional baseball customer experience attributes are 'viewing plan & purchase', 'stadium movement', 'entrance stadium', 'move to seat', 'game viewing', 'amenities/services', 'events/cheering', 'move after match'. The review of the experience section and attributes derived through in-depth interviews with professional baseball fans was verified through an expert' consultation to secure content validity. Through this process, 8 experience section and 41 attributes were analyzed. The customer experience journey was analyzed for a more in-depth analysis of the viewing experience of professional baseball fans. The customer experience journey was presented based on the needs of fans and discomfort in each experience section activity.

• Korean Journal of Applied Biomechanics
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• v.26 no.2
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• pp.205-211
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• 2016

Purpose: The aim of this study was to analyze biomechanical factors and PMT (premotor time) of body muscles between elite college and amateur baseball players during the baseball batting motion. Method: Kinematic and electromyographic data were obtained for 10 elite college baseball players and 10 amateur baseball players who participated in this study. All motion capture data were collected at 200 Hz using 8 VICON cameras and the PMT of muscles was recorded using a Delsys Trigno wireless system. The peak mean bat speed and the peak mean angular velocities of trunk, pelvis, and bat with PMT of 16 body muscles were computed. These kinematic and PMT data of both groups were compared by independent t-tests (p < .05). Results: The pelvis, trunk, and bat showed a sequence of angular velocity value during baseball batting. The PMTs of right tibialis anterior, left gastrocnemius, external oblique, and erector spinae were significantly different between the two groups. Conclusion: The PMT of body muscles was related to the shifting of body and rotation of the pelvis and the trunk segment, and this action can be considered the coordinated muscle activity of the lower and upper body.

• Journal of the Korean Data and Information Science Society
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• v.27 no.6
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• pp.1477-1485
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• 2016

The Pythagorean theorem for baseball based on the number of runs they scored and allowed has been noted that in many baseball leagues a good predictor of a team's end of season won-loss percentage. We study the convergence characteristics of the Pythagorean expectation formula during the baseball game season. The three way ANOVA based on main effects for year, rank, and baseball processing rate is conducted on the basis of using the historical data of Korean professional baseball clubs from season 2005 to 2014. We perform a regression analysis in order to predict the difference in winning percentage between teams. In conclusion, a difference in winning percentage is mainly associated with the ranking of teams and baseball processing rate.

• The Journal of the Korea Contents Association
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• v.12 no.1
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• pp.508-515
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• 2012

The purpose of this study was to examine if factors of baseball stadium environment which people have spectating satisfaction of professional baseball. The respondents of the study 614 who were spectators at D city professional baseball event. The stratified cluster random sampling method has been used in this study. The material collection device was the brochure named [A Influence of Factors of Baseball Stadium Environment on Spectating Satisfaction of Professional Baseball]. The result of reliability check up was here below; stadium factors ${\alpha}$=.966~.890, spectating costs ${\alpha}$=.922~.988, spectating promotion ${\alpha}$=.894~.789. To analyze materials, the "correlation analysis" and "regression analysis" were used as statistic analysis techniques. The conclusion based on above study method and the result of material analysis are here below. 1. The stadium factors influence spectating satisfaction of professional baseball. 2. The spectating cost factors influence spectating satisfaction of professional baseball. 3. The spectating promotion factors influence spectating satisfaction of professional baseball.

• Journal of Fashion Business
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• v.23 no.2
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• pp.89-109
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• 2019

The purpose of this study was to develop licensed fashion products based on the analysis of Korean professional baseball licensing. This study reviewed the introduction of sports marketing, licensing programs, and analyzed the current status of licensing brands and products in Korean baseball clubs. Based on this analysis, high value added licensed products were developed for Korean professional baseball clubs. The results of this study were as follows. First, all Korean baseball clubs operated offline shopping malls in their home stadiums and posted online shopping mall links on their websites. Moreover, licensed products were developed through agreements with sports and licensing companies, and sales were being done through official shopping malls, open markets, and shopping malls. Various marketing for specific events or targets were not done well. Second, licensed products were mostly fashion products such as clothing and hats. Most of them were unisex wear, but the proportion of fashion products for women was not large. Also, while the licensed products used elements that made the baseball team feel symbolic throughout, they sometimes sold products that did not reveal the identity of the professional baseball team, with an emphasis on motifs that were unrelated to the team. Third, this study selected KIA Tigers and developed 27 kinds of women's licensed fashion products including textile designs. Through this research, it was derived that there is the need for integrated marketing of Korean professional baseball, diversification of consumer-based licensing products, and enhanced entertainment products for the Korean baseball cheering culture.