• Journal of Korea Multimedia Society
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• v.20 no.2
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• pp.322-329
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• 2017

Recently, the importance of personalized healthcare(wellness) services is increasing in the era of the 4th Industrial Revolution. However, the authoring of wellness contents fused with variety of contents and the study of the system which provides the customized recommendation are insufficient. In this paper, we proposes the recommendation service system for the customized convergence wellness contents. The proposed system makes to the wellness contents by the existing cultural/tourism/leisure contents and recommends the customized wellness contents based on a user's profile and the situation information such as location and weather. The proposed systems is expected to contribute to designing the innovative and new service models for the tailored wellness content.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.11 no.8
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• pp.1434-1441
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• 2007

Recently Digital Content has been to product, process and circulate fast. Also Environment and personality of user who consume digital content have been to diversify. These would be provide customized digital content to satisfy user request following specific character, environment and personality of user. In this paper, We design and implement customized content creation and consumption based on DID of MPEG-21 framework which is processing the standardization in MPEG. It filled in standard document md packaging according to the selection of the user.

• Journal of Distribution Science
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• v.20 no.5
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• pp.65-74
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• 2022

Purpose: This paper evaluates which characteristics of marketing communication content distributed on social networks impact electronic word-of-mouth (e-WOM). Research design, data, and methodology: Quantitative research was carried out on 637 Vietnamese people aged from 18, who were exposed to marketing communication programs of fashion brands. Preliminary data were analyzed by the reliability of the scale, multivariate regression analysis, and analysis of variance. Results: The research findings have identified the four characteristics of social media content that positively impact e-WOM, including entertainment, interaction, trendiness, and customization. Participants aged 30 and under have a higher appreciation for media content and e-WOM than those from 31 and over. Conclusion: To promote e-WOM, marketing communication content distributed on social networks should focus on the following characteristics: (1) The entertainment of marketing communication content should involve positive emotions, fun, and enjoyment; (2) With interactive content, focus should be placed on discussion and exchange content, content that encourages sharing, and two-way interactive content; (3) For trending marketing communication content, marketers consider communicating brand-related latest information, up-to-date information, and hot discussion topics; and (4) When creating customized content, brands should be interesting, customized (information, product, price), and unique.

• Journal of the Korean Society of Clothing and Textiles
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• v.43 no.3
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• pp.349-360
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• 2019

This study analyzes the trends of recommendation services for customized fashion styles in relation to artificial intelligence. To achieve this goal, the study examined filtering technologies of collaborative, content based, and deep-learning as well as analyzed the characteristics of recommendation services in the users' purchasing process. The results of this study showed that the most universal recommendation technology is collaborative filtering. Collaborative filtering was shown to allow intuitive searching of similar fashion styles in the cognition of need stage, and appeared to be useful in comparing prices but not suitable for innovative customers who pursue early trends. Second, content based filtering was shown to utilize body shape as a key personal profile item in order to reduce the possibility of failure when selecting sizes online, which has limits to being able to wear the product beforehand. Third, fashion style recommendations applied with deep-learning intervene with all user processes of buying products online that was also confirmed to penetrate into the creative area of image tag services, virtual reality services, clothes wearing fit evaluation services, and individually customized design services.

• The Journal of the Korea Contents Association
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• v.11 no.2
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• pp.101-112
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• 2011

As the society has become maturer, stress has emerged as a hot social issue. In this paper, we proposed the design and implementation of a customized contents service system for relieving users' stress. In the proposed system, we compute the stress index from a user's biometics and psychology, and recommend a combination of video, sound, aroma, and lighting based on the index and user's data such as preferences, and provide the recommended contents service. We first classify symptoms of stress and then define a tool for self assessment. We classify video, sound, aroma, and lighting contents as well according to the defined symptoms. We propose 3-phase customized recommender and service model for customized contents service. We design and implement a customized contents service system for relieving users' stress. Different from existing systems, this proposed system has an individually-customized system and provides a diverse combination of different content's types.

• Journal of Digital Convergence
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• v.17 no.6
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• pp.211-217
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• 2019

This study suggested the alternatives for improving consumers' engagement with digital signage (DS) by analyzing the researches of the effectiveness of DS in marketing and public areas, which is recognized as an essential communication tool for commercial or public matters. According to the results, affective DS ad content of DS resulted in positive shoppers' buying behaviors and perceiving buying environment; DS was also effective for public affairs, which how proper channel and message for the target public resulted in solving community problems. However, it was rare to measure precisely the level of consumers' engagement with DS content and what DS content aroused higher engagement in both areas. Thus, DS content should be more customized based on multiple converged contents for consumers' engagement and the research efforts of DS should be focused on the development of not only its device technology, but also creative content.

• Journal of the Korea Society of Computer and Information
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• v.20 no.8
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• pp.7-13
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• 2015

Recently, there are serviced user customized advertisement of various type using smart device. Representative services are advertisement service using light of smart TV screen or audible sound of smart TV to transmit advertisement information. However, those services have to do a specific action of smart device user for advertisement information or need audible audio information of TV contents. To overcome those weakness, therefore, we propose an advertisement method using inaudible sound of speaker based on smart device. This method supports the transfer of advertising content to the smart device user with no additional action or TV audio signal required to access that content. The proposed method used two high frequencies among 18kHz ~ 22kHz of audible frequency range which smart TV can send out. And it generates those frequencies synthesized with audio of TV contents as trigger signal which can send advertisements to smart device. Next, smart device analysis the trigger signal and request advertisement contents related to the signal to server. After then, smart device can show the downloaded contents to user. Because the proposed method uses the high frequencies of sound signals via the inner speaker of the smart device, its main advantage is that it does not affect the audio signal of TV content. To evaluate the efficacy of the proposed method, we developed an application to implement it and subsequently carried out an advertisement transmission experiment. The success rate of the transmission experiment was approximately 97%. Based on this result, we believe the proposed method will be a useful technique in introducing a customized user advertising service.

• The Journal of the Korea Contents Association
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• v.17 no.7
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• pp.384-396
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• 2017

The purpose of this study is to design career learning program content and to suggest a development plan in order to assist in freshmen's successful adaptation. To accomplish this goal, first, we reviewed the precedent studies on the situations and problems of freshmen and education programs for freshmen. H. university freshmen's needs for support programs were analyzed. Second, a career learning program conceptual model was developed based on the results of precedent studies and program needs analysis. Third, the program contents for enhancing career learning competency were designed, and we suggested a development plan focusing on customized content, emotional support, and on-off line convergence program. It developed career learning tracks, big data analysis, and action planning as main content. The results of this study are expected to be used as basic data for the development and implementation of competency-based customized career learning programs for freshmen, which will help improve the quality of career learning programs and freshmen's adaptability.

• IEMEK Journal of Embedded Systems and Applications
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• v.6 no.3
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• pp.190-200
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• 2011

Android platform provides a content provider and a cursor mechanism to access the internal SQLite engine. Content providers not only store and retrieve data but also make it accessible to applications. Applications can only share data through content provider, since there's no common storage area that Android packages can access. Cursor is an interface that provides random read-write access to the result set returned by a database query. However, this cursor possesses two major limitations. First, a cursor does not support a join clause among cursors, since the cursor can only access a single table in the content provider. Second, the cursor is not capable of creating user-customized field in the predefined content providers. In this paper, we propose the unified cursor architecture that merges several cursors into a single virtual cursor. Cursor translation look-aside buffer (TLB), column windowing mechanism and virtual data management are the three major techniques we have adopted to implement our structure. And we also propose a delayed synchronization method between an application and a proposed unified cursor. An application can create a user-customized field and sort multiple tables using a unified cursor on Android platform.

• Research in Community and Public Health Nursing
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• v.22 no.3
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• pp.223-233
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• 2011

Purpose: The purpose of this study was to explore and understand customized home visiting nurses' experiences in telephone visiting. Methods: Qualitative data were collected from several discussions of 4 focus groups consisting of 20 customized home visiting nurses. All interviews were recorded and transcribed according to thematic content analysis processes. Results: The five main themes on customized home visiting nurses' experiences of telephone visiting were 'greeting', 'counseling', 'using strategies', 'maintaining attitude for enhancing relations' and 'enduring difficulties'. The category of 'counseling' was composed of confirming, educating, supporting, adjusting, and indicating. And, the category of 'using strategies' included complimenting, scolding, persuading, compensating, and ignoring. Conclusion: Developing a standardized manual on telephone visiting is needed to guide an effective counseling. In order for a customized home visiting nurse to be a good telephone counselor, training of motivational interviewing is recommended.