• Title/Summary/Keyword: Globalization Strategy

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Strategic Options for Internationalization in Korean Organizations

  • Yum, Ji-Hwan;Park, Byoung-Jin
    • 한국디지털정책학회:학술대회논문집
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    • 2005.11a
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    • pp.323-335
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    • 2005
  • Globalization of economy brings both opportunities and threats especially for companies in developing countries such as Korea. Globalization is an opportunity because it may expand the size of market for the company where globalization brings a threat for developing global competitiveness. If the company has already built competitive advantage in its business domain, the company can easily transfer market growth to profit improvement. However, if the company has not developed competitive advantage, globalization of economy will give a serious threat for the survivor of the company. The company might lose its own domestic market share. For the less famous brand of product or company name, international expansion is a challenging strategy. The study evaluated organizational performance of companies that try international expansion by utilizing Miles and Snow's strategy typology. We clustered organizations based on their strategy typology (prospector, analyzer, defender, and reactor) in view of the level of product diversification, new product development instances, level of localization, and autonomy of foreign subsidiary. With the strategy typology, we evaluated international strategy in view of product competitiveness, marketing strategy, human resource strategy, and organizational strategy. The regression result demonstrates that the performance of the company is significantly higher when the company employs prospector strategy. We also found out that product quality and emphasis for developed countries in international expansion are the most important factors for success.

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A Study on the Globalization Strategy of SW Industry in Gangwon Province (강원도 SW산업의 글로벌화전략에 관한 연구)

  • Eum, Kwang-Yeol;Hong, Jong-Min
    • International Commerce and Information Review
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    • v.10 no.3
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    • pp.437-458
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    • 2008
  • In these days the global software market is experiencing diastrophism due to globalization, convergence, and the spread of web 2.0. In particular, today"s global economy has entered the so-called "Globalization 3.0" era, and the world is evolving into a flat world where labor, capital, and resources are moving freely. In this rapidly changing global economy, the growth of the Korean economy is in a state of continuous decline. Particularly software industry is also suffering continuously slow growth due to market saturation and low service earning, which require urgent countermeasures. Therefore, the purpose of this study is: 1) to analyze the current industrial condition of the software industry, which have special characteristics differ from manufacturing industry; and 2) to analyze the major obstacles of local companies working in the software industry in order to cope with the recent changes in the global market environment and 3) to draw out the strategy for the domestic software industry in gangwon province in order to promote local software industry and to achieve globalization.

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A Case Study on the Haier Globalization of Chinese Electronics Firms (중국 전자기업 하이얼(Haier)의 글로벌화 사례연구)

  • Kim, Young-Rai;Kang, Qing-Song
    • International Commerce and Information Review
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    • v.8 no.4
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    • pp.301-322
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    • 2006
  • The change of the global environment, especially the development of the communication and transportation and the decrease of the trade barrier promotes the progress of globalization. Under this background, the globalization progress of Chinese electronic firms is also pushed forward, compared with the early firms, which is being quickly shortened. This study has some purposes. First, this tries to investigate the growth process of the Chinese electronics firms, by which reveals the progress of the global competition ability and the background of promoting their rapid globalization. Second, this study estimates and analyzes the implemented process of Haier's globalization strategy, which is the Chinese most representative global Firm. Finally, this article elaborates the globalization of Chinese firms and the apocalypse of the Korean firms and also shows the corresponding projects for them.

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Globalisation, German Welfare State and Strategy of Feminism (경제적 관계의 세계화와 복지국가 발전에 대한 논의 : 독일 페미니즘의 전략을 중심으로)

  • Jung, Jae-Hoon
    • Korean Journal of Social Welfare
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    • v.40
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    • pp.191-225
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    • 2000
  • The purpose of this study is to formulate the way of the feminist strategy in Germany which is to change in the process of the globalization in the economic relations. The radical feminism which is the main streaming of german feminism shows a little interest in the role of the german welfare state (social state) to improve the quality of life of women. The german welfare state is, as the feminism says, only a instrument of patriarchy to perpetuate the domination of men over women. The german welfare state has played, but, an important role for the individualization of the relation of women's life which is the first condition for the emancipation of women from the patriarchal domination. That is a result of the interaction between the german welfare state and feminism. The role of the german welfare state for the interest of women is now challenged by the globalization of the economic relations which tries to reduce the standard of social services. The greatest victim of this process is women. Therefore it is necessary for the german feminism to think over the way of his strategy in relation to the german welfare state. The content of this study is as follows: First, the historical background of the german feminism explains how the radical feminism has become the mainstreaming of the german feminism. Seconds, the feminist strategy which rejects the role of the german welfare state for the interest of women has its own limits. Third, the german welfare state has not only developed the ideology of breadwinner but also contributed to the beginning of independent life of woman who were under the control of man. Fourth, the german welfare state is challenged by the economic globalization and being changed by the economic globalization. Fifth, therefore, the feminism has to concentrate to develop a strategy which accepts the limit and the possibility of german welfare state.

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Learning from the ASIS International strategy for specialization and globalization (미국경비협회(ASIS)의 전문화와 세계화 전략에 관한 방문연구)

  • LEE, Sanghun
    • Convergence Security Journal
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    • v.15 no.3_2
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    • pp.3-10
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    • 2015
  • ASIS(American Society for Industrial Security) is already rationing their standard to the world and succeeded in organizing these professionals. In base of that result, there are the executions of the various programs in accordance with the specialization and globalization strategy over the last 60 years. This study looked at the overseas practices that strengthen the capacity of the internal security specialists and promote the development of knowledge and technology through the mutual visits between the network through a survey of ASIS. We can accept viable and sustainable growth strategy, specialization and globalization strategy, such as ASIS model for the various activities performed by the past 60 years to improve the efficiency of the country's private security activities. It will be something we ought to be a new starting point.

A Study on the Globalization Strategy of Korean Spatial Information for Expansion into An Emerging Market -Focused on the Cases of Asian Developing Countries- (신흥시장 진출을 위한 한국 공간정보의 글로벌화 전략 연구 -아시아 개발도상국의 사례를 중심으로-)

  • Kim, Kirl
    • Spatial Information Research
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    • v.23 no.5
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    • pp.21-30
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    • 2015
  • Korean government has promoted the projects of National Geographic Information Systems since 1995 and the utilization level of Korean National Spatial Data Infrastructure based on them has also developed. However, due to the limit to domestic market size and the legal regulation on prohibition of large sized companies' expansion into domestic spatial information markets, Korean spatial information markets are tied up in term of industrial competitiveness. To overcome those problems and evade the domestic red oceans, it is necessary to find new one in overseas' blue ocean markets. It is estimated that overseas spatial information market will be grown to 125 billion-dollar size and the annual growth rate of it will be reached to 10.5% until 2015. Thus, Asian spatial information market has a huge growth potential and it is newly rising blue oceans for Korea. Advanced countries such as Finland, Germany, Sweden, and Japan have already expanded their market size into the newly industrializing countries. To step with advanced countries, it is time to set up the new globalization strategy of Korean spatial information for expansion into newly industrializing markets. The purpose of this study is to analyze the SWOT of domestic spatial information, investigate the status on spatial information of Asian developing countries, and suggest the globalization strategy of Korean spatial information for expansion into them. The globalization strategy can be labelled as K-FBI composed of 4 domains such as Knowledge sharing platform, Frontier, Back to the basic, and Internalization. In near future, the establishment and performance of road map based on the strategy will be the milestone for Korean spatial information companies' advance into Asian developing countries.

A Study on Competing with Giant Multinational Company : Survival Strategies for Local Companies in Emerging Markets (거대 다국적기업에 맞선 신흥시장의 자국기업 생존에 관한 전략적 연구)

  • Moon-Sook Kim;Eun-Jung Choi
    • The Research Journal of the Costume Culture
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    • v.8 no.1
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    • pp.77-86
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    • 2000
  • The purpose of this study is to identify the nature and trend of multinational corporations and to examine strategies for survival of local companies in newly-rising markets which stand against huge multinational corporations, through case study. This research has been done by the literature review of the articles, books and the case study. The results were as follow : First, if the pressure for the globalization of a industry is low and the possibility of overseas transfer of the competitive property of corporations are bare, the intensive strategy for the protection of a national market can be used against the invasion of a multinational corporations. Second, if the pressure for the globalization is still low and the retaining property can be transferred to abroad, a company can be expended to several foreign markets in the limited scope, using the success in a national market as a stepping-stone. Third, In case the pressure for the globalization is high and the competitive property of corporations are effective only in a national market, corporations can survive individually and continuously through the reorganization of corporation's property, which is the survival strategy against multinational corporations. Forth, if the pressure for the globalization is high and the property of corporations can be transferred to abroad, it is possible for corporations to compete with the multinational corporations confidently.

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Urban Innovation through Mega Sport Events: Evidence from the City of Seoul

  • Ahn, Yongjin;Kim, Minkyung
    • Asian Journal of Innovation and Policy
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    • v.10 no.1
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    • pp.132-154
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    • 2021
  • A mega sport event as the globalization phenomenon is not only the symbol of the process of modernization but also the vehicle to upgrade global power and hold a dominant position in the world competition under the post-industrial era. This study notifies the role of mega sport events as a strategy for urban innovation in the context of global and local. Comparing the different roles of mega sport events between developing countries and developed countries, we intend to answer two questions: 1) what explains the nature and role of mega sport event, and 2) what are the major evidences of the transition in the globalization era. The conceptual framework, based on the temporal and spatial perspective, provides the mechanism through which the strategy for urban innovation has been changed from 'motivation for modernization' to 'rethinking of localization.' Focusing on the case of Seoul, we also compare major issues between two phases: role of agent, urban form, and urban development. Finally, this study sheds light on the concept of 'glocalization' which means the convergence of globalization and localization; and suggests the roles of (local) agent for hosting mega sport events.

The Endless Challenges of KIA Motors for Globalization : A Case Study on Kia in Saudi Arabia

  • Park, Young-Eun
    • The Journal of Industrial Distribution & Business
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    • v.9 no.9
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    • pp.45-52
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    • 2018
  • Purpose - This case study is dedicated to the study of the presence of KIA Motors in the Kingdom of Saudi Arabia (KSA) and its market and entry strategies for strategic globalization that allowed the company to establish itself within a conservative and clustered marketplace dominated by American and Japanese international brands. Research Design, data, and methodology - The main information for the case was gathered through an interview and questionnaire from the executives of the KIA Al Jabr, which got the exclusive dealership in Saudi Arabia. Moreover, secondary data were obtained from reliable and authoritative sources such as the Saudi government agency publications, newspapers, international business journals. Other related periodicals based on the results from previous and current studies on similar topics were critically reviewed as well. Results - The findings of this paper show the different business environments of the Saudi market and the importance of various points regarding the company's global entry strategy even if the host market culture is quite different in many ways from other international markets. Conclusions - This case can provide Korean companies interested in the Middle East with insight into market penetration and global strategy, and present various perspectives and implications for global market access as well.

Globalization/Localization and Organization of Economic Space (세계화/지방화와 경제공간의 조직)

  • 박삼옥
    • Journal of the Economic Geographical Society of Korea
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    • v.1 no.1
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    • pp.11-32
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    • 1998
  • Globalization of economy has a significant impact on the organization of economic Space. This paper examines the concepts of globalization and localization, major trends of the changes in the organization of economic space in the Pacific rim, and the major processes of the changes. Intra-regional trade and foreign direct investments have increased considerably in the Pacific region with the progress of globalization during the last decade. Due to the Progress of globalization of economy in the Pacific rim, some growth triangles have extended their agglomeration area beyond the national boundaries and several new industrial districts have developed. The reorganization of the economic space in the Pacific rim has been resulted from industrial restructuring of NIEs, spatial division of labor along the commodity chains, and the formation of industrial networks within the region. The ‘cooperative network strategy’has been suggested to minimize the negative effects of glocalization and for the sustainable development in the Pacific rim.

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